Amazon Sellers Face Traffic Slump Seek Peak Season Recovery

Amazon Sellers Face Traffic Slump Seek Peak Season Recovery

Amazon sellers are facing challenges with declining traffic and plummeting sales. This article delves into the reasons behind the traffic drop, including the impact of the pandemic, inflation, and platform competition. It provides advertising keyword layout strategies tailored for the product launch, growth, and maturity stages, helping sellers precisely attract traffic, boost sales, and achieve a successful peak season turnaround. The strategies aim to optimize ad campaigns and improve visibility amidst increased competition and changing market conditions.

01/04/2026 Logistics Industry Insights
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Europes Winter Heating Market Opportunities and Risks for Sellers

Europes Winter Heating Market Opportunities and Risks for Sellers

This article analyzes the risks present in the current European winter heating product market. It points out issues such as the passed time window, intense competition, and potential safety hazards, advising sellers not to blindly follow trends. Instead, they should rationally assess the market, pay attention to policy changes, and choose high-value-added, differentiated products or alternative solutions. Careful market evaluation and proactive risk management are crucial for success in this competitive landscape.

01/04/2026 Logistics Industry Insights
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Douyins Super Product Card Boosts Ecommerce Sales

Douyins Super Product Card Boosts Ecommerce Sales

TikTok Shop is launching the Super Product Card, a paid traffic channel following Qianchuan Search. It utilizes both seeding and product preheating modes to achieve precise 'product-finds-people' targeting, accelerating new product breakthroughs and sustained best-seller performance. Merchants can analyze traffic destinations through the E-commerce Compass to identify suitable products for preheating and capitalize on this new traffic opportunity. This feature allows for targeted promotion and helps drive sales by connecting products with interested users within the TikTok ecosystem.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Weigh Crossborder Training Costs and Benefits

Amazon Sellers Weigh Crossborder Training Costs and Benefits

This article provides an in-depth analysis of the cost structure of Amazon cross-border e-commerce training. It compares the advantages and disadvantages of online and offline training methods and offers advice on selecting a training institution. The aim is to help readers make informed decisions and lay a solid foundation for their cross-border e-commerce journey. The article helps navigate the complexities of training options and make the best choice based on individual needs and budget.

01/04/2026 Logistics Industry Insights
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Amazon Tightens Seller Review Rules Amid Policy Updates

Amazon Tightens Seller Review Rules Amid Policy Updates

Amazon's review mechanism has recently undergone significant adjustments, with weighting rules favoring recent, detailed reviews from buyers with long account histories. This has a profound impact on seller operational strategies. Sellers need to prioritize product quality and customer service, adapt to platform rules, and adjust their operational strategies to meet the new challenges. Understanding and responding to these changes is crucial for maintaining a positive presence and effective sales performance on Amazon.

01/04/2026 Logistics Industry Insights
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Tiktok Expands Ecommerce Opportunities for Retail Sectors

Tiktok Expands Ecommerce Opportunities for Retail Sectors

This article provides an in-depth analysis of operational strategies for three popular categories on TikTok: fashion, beauty, and home decor. By examining user profiles, offering content strategy suggestions, and sharing operational tips, it provides practical guidance for cross-border sellers. The aim is to help them accurately grasp overseas market opportunities within the TikTok ecosystem, efficiently reach target consumers, and create potential viral products, ultimately achieving business growth. This includes understanding how to leverage trends and create engaging content that resonates with international audiences.

01/04/2026 Logistics Industry Insights
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Black Shark Tech Cuts Jobs Delays Pay Amid Amazon Growth

Black Shark Tech Cuts Jobs Delays Pay Amid Amazon Growth

Black Shark Technology, a once-successful 3C seller on Amazon, is facing a significant layoff crisis, leading to employee demands for unpaid wages. Promised compensation has not been disbursed as scheduled, sparking strong dissatisfaction. Issues such as strained cash flow and asset transfer have surfaced, making the path to employee rights protection a long and arduous one. This event raises industry-wide reflections on risk control amidst rapid expansion.

01/04/2026 Logistics Industry Insights
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Etsys 1K Gift Card Promo Sparks Marketing Debate

Etsys 1K Gift Card Promo Sparks Marketing Debate

This article analyzes Etsy's "Follow Stores to Win Gift Cards" promotion from a data analyst's perspective, examining its participation requirements, reward mechanism, and potential value. The conclusion is that this activity is a low-cost, high-return marketing strategy for Etsy. However, the winning rate is extremely low for users, who should participate rationally and pay attention to privacy protection. It is recommended that users follow stores of interest to enhance their shopping experience.

01/04/2026 Logistics Industry Insights
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Kangliyuan Expands Fitness Empire Via Amazon Dumbbell Sales

Kangliyuan Expands Fitness Empire Via Amazon Dumbbell Sales

Kangliyuan Fitness Equipment achieves high-profit growth through its Amazon private label JXFitness. The company focuses on small equipment while expanding online sales of large equipment. However, it faces risks related to review manipulation (brushing) and reliance on large customers. The success hinges on mitigating these risks and diversifying its customer base while maintaining product quality and competitive pricing on the Amazon platform.

01/04/2026 Logistics Industry Insights
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