Amazon Ads Yield High Conversions but Low Profits for Sellers

Amazon Ads Yield High Conversions but Low Profits for Sellers

High ACOS in Amazon Advertising isn't always a bad thing! This article delves into the five main objectives of Amazon Ads: traffic generation, ranking improvement, product association, keyword expansion, and profitability. It emphasizes evaluating ad performance based on the intended purpose rather than solely relying on ACOS. Through case studies, it guides sellers to develop more effective advertising strategies to achieve overall sales growth. The key takeaway is to align your ACOS targets with your specific advertising goals for optimal results.

01/06/2026 Logistics Industry Insights
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Xiaohongshus Algorithm Leverages Hot Searches to Shape Content

Xiaohongshus Algorithm Leverages Hot Searches to Shape Content

This article delves into leveraging official trending keywords on Xiaohongshu to accurately understand user needs and effectively create viral content. It emphasizes the importance of topics in the viral content formula and explains how to avoid the 'fake viral content' trap, transforming user demands into creative inspiration. By analyzing August's trending keywords, it provides content creators and brands with practical content creation strategies to facilitate traffic conversion.

01/05/2026 Logistics Industry Insights
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Streamlining Global Trade with Efficient Freight Forwarders

Streamlining Global Trade with Efficient Freight Forwarders

WeiYun.com offers a convenient platform for searching freight forwarding suppliers. By filtering information such as the port of origin and destination, users can quickly connect with quality resources. Selecting a freight forwarder requires comprehensive consideration of factors like qualifications, service, price, and reputation. Be wary of low-price enticements and false promises to ensure the smooth execution of international trade. Prioritize due diligence and thorough research to mitigate risks and secure reliable logistics partners.

08/21/2025 Logistics Encyclopedia
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Korean Ecommerce Sellers Adopt Targeted Strategies for Profit

Korean Ecommerce Sellers Adopt Targeted Strategies for Profit

With fierce competition and stricter platform regulations in cross-border e-commerce, sellers need to shift from mass product listings to a more focused approach. Product selection is crucial, requiring market demand analysis to create popular items. Prioritize profit over low-price competition for sustainable growth. Accurate pricing, based on target audience and reasonable price ranges, is essential. Improving operational capabilities, mastering product selection, and understanding pricing strategies are key to achieving sustainable profitability.

01/06/2026 Logistics Industry Insights
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Businesses Adapt to 2025 Air Freight Price Volatility

Businesses Adapt to 2025 Air Freight Price Volatility

This article analyzes the main reasons for international air freight price fluctuations in 2025 and the strategies companies can adopt in response. It emphasizes cost optimization through methods such as cargo consolidation, strategic selection of transportation windows, and intelligent routing, while reinforcing the adaptive capabilities in the dynamics of supply and demand.

08/04/2025 Logistics Industry Insights
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Zhengzhou Air Freight Price Comprehensive Analysis and Inquiry

Zhengzhou Air Freight Price Comprehensive Analysis and Inquiry

This article analyzes the air freight prices from Zhengzhou to various international routes, including transportation costs for different weights of cargo. Due to price fluctuations, it is recommended to confirm specific fees before booking. The article provides relevant links for each route, assisting businesses and individuals in making more informed air freight decisions.

07/17/2025 Logistics
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Nanjing To Tel Aviv Air Freight Price Analysis

Nanjing To Tel Aviv Air Freight Price Analysis

The air freight prices from Nanjing to Tel Aviv vary seasonally. The reference rates include multiple types of cargo, but it's important to note that real-time customs and documentation fees apply. This shipment is carried out by Silk Road Western Airlines, and specific flight information and transit details will be confirmed at the time of booking.

07/21/2025 Logistics
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Air Freight Price Overview from Nanjing to Almaty

Air Freight Price Overview from Nanjing to Almaty

This article analyzes the air freight pricing information from Nanjing to Almaty. Depending on the weight of the cargo, the shipping costs range from 58.5 CNY (for 45 kg) to 34 CNY (for 1000 kg). The transport is carried by Silk Road Western Airlines, which includes truck transfer from Nanjing to Shanghai and subsequent segments to Almaty. It is important to note that prices exclude customs clearance and documentation fees, and goods from hostile countries are not accepted.

07/22/2025 Logistics
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Air Freight Price Analysis from Nanjing to Izmir

Air Freight Price Analysis from Nanjing to Izmir

This article provides information on air freight rates from Nanjing to Gaziantep, highlighting price fluctuations and specific flight arrangements, including flight times and aircraft types for each segment of the transport. It is important to note that the quoted prices include basic charges but do not cover customs duties and other additional expenses. Furthermore, shipments from hostile nations are not accepted.

07/22/2025 Logistics
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Air Freight Price Overview From Zhengzhou To Almaty

Air Freight Price Overview From Zhengzhou To Almaty

This article provides pricing information for air freight from Zhengzhou to Almaty, detailing weight categories and associated costs. Options for air freight include direct flights with Turkish Airlines, and it lists the shipping rates and flight schedules for various weight categories. Prices are quoted in RMB, and actual rates may vary due to seasonal fluctuations.

07/22/2025 Logistics
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