Chinas COSCO Launches Thailandeurope Roro Route for Auto Exports

Chinas COSCO Launches Thailandeurope Roro Route for Auto Exports

COSCO SHIPPING Specialized Carriers launched a new Ro-Ro route connecting Thailand and Europe, facilitating Changan Automobile's first complete vehicle shipment from its Thai production base to the European market. This provides a new logistics channel for the collaborative overseas expansion of the Chinese automotive industry chain. This route marks the third key route deployed by COSCO SHIPPING's car carriers in the Thai market, further enhancing its third-country route network along the RCEP region and the Belt and Road Initiative, providing strong support for the 'globally manufactured, globally sold' strategy of Chinese automobiles.

01/30/2026 Logistics
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MOOIMOM Expands in Indonesia with Localized Ecommerce Strategy

MOOIMOM Expands in Indonesia with Localized Ecommerce Strategy

Taiwanese maternity and baby brand MOOIMOM successfully expanded into Indonesia by combining online and offline channels, focusing on mothers' needs, balancing product quality and price, and implementing deep localization strategies. This allowed them to stand out in the competitive Southeast Asian market. Their case reveals that the key to DTC brand overseas expansion lies in a deep understanding of the local market, respect for local culture, and providing overseas marketing solutions that meet the needs of local consumers. This includes tailored product offerings and culturally relevant marketing campaigns.

01/30/2026 Logistics Industry Insights
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