Amazon and Walmart Vie for Digital Retail Dominance

Amazon and Walmart Vie for Digital Retail Dominance

E-commerce giants Amazon and Walmart are actively merging online and offline channels. Amazon is expanding its physical retail presence through technological innovation, while Walmart is focusing on e-commerce to build an omnichannel retail empire. Facing market changes, Chinese sellers need to optimize their overseas expansion strategies, accurately target customer groups, and embrace omnichannel brand experiences to gain an advantage in the future retail battle. This includes adapting to new consumer behaviors and leveraging data analytics to personalize the shopping experience.

01/04/2026 Logistics Industry Insights
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Ecommerce Sellers Warned Over 100 Trademark Risks

Ecommerce Sellers Warned Over 100 Trademark Risks

Cross-border e-commerce sellers, especially those in Class 25, should be aware of the risk of malicious trademark registration of "100%" marks. Immediate self-inspection and modification of product listings are crucial to avoid Temporary Restraining Order (TRO) risks. Furthermore, this information shares tips for rapid store expansion in North America, aiming to help sellers improve their operational capabilities. This includes strategies for efficient listing optimization and effective marketing techniques to quickly scale up business operations in the North American market.

01/04/2026 Logistics
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Amazon Sellers Weigh Sticking With Old Products or Pivoting to New

Amazon Sellers Weigh Sticking With Old Products or Pivoting to New

This article explores the challenges faced by Amazon sellers today, including sluggish growth and difficulties in launching new products. Through case study analysis, it reveals the reasons behind the phenomenon of “boss burnout” and discusses employee coping strategies. It also highlights a significant change in the Amazon new product launch phase, reminding sellers to be more cautious when introducing new products. The importance of market insights and the ability to quickly create products are emphasized for success in the competitive Amazon marketplace.

01/04/2026 Logistics Industry Insights
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Crossborder Ecommerce Hit by Sharp Order Decline

Crossborder Ecommerce Hit by Sharp Order Decline

A cross-border e-commerce company was forced to start a four-month early holiday due to a sharp decline in sales, paying only 60% of salaries. This reflects the severe challenges facing the cross-border e-commerce industry. A single product line and a lack of risk management capabilities are the main reasons for the company's predicament. Companies should strengthen data analysis and adjust their business strategies in a timely manner to mitigate risks and adapt to market changes.

01/04/2026 Logistics Industry Insights
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Topselling Ebay Categories Guide Ecommerce Success

Topselling Ebay Categories Guide Ecommerce Success

This article provides an in-depth analysis of best-selling product categories on the eBay cross-border e-commerce platform, including Home & Garden, Computers & Tablets, Fashion, and Toys. Furthermore, it proposes data-driven product selection strategies designed to help sellers better capitalize on market opportunities and improve operational efficiency, ultimately achieving success on eBay. The strategies aim to empower sellers with the knowledge and tools needed to identify and select profitable products, leading to increased sales and overall business growth.

01/04/2026 Logistics Encyclopedia
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Wahool Offers Affordable Live Streaming for US Amazon Sellers

Wahool Offers Affordable Live Streaming for US Amazon Sellers

Wahool, a global distribution platform specializing in cross-border influencer live streaming, offers Amazon sellers a cost-effective and efficient solution for overseas live streaming through its localized operations, performance-based payment model, and professional services. It helps brands tap into the U.S. market at a lower cost. Wahool provides a comprehensive platform connecting sellers with relevant influencers, managing campaigns, and tracking performance, enabling brands to leverage the power of live streaming to increase sales and brand awareness in the competitive U.S. marketplace.

01/04/2026 Logistics Industry Insights
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Independent Ecommerce Stores Boost Sales With SEO SEM Strategies

Independent Ecommerce Stores Boost Sales With SEO SEM Strategies

This article delves into traffic sources for foreign trade independent websites, focusing on the differences and applications of Google SEO and SEM. It emphasizes the importance of organic and paid traffic, comparing the costs, goals, and effects of SEO and SEM. The article suggests that businesses develop suitable traffic strategies based on their business objectives and market characteristics, prioritizing long-term SEO accumulation complemented by SEM for rapid breakthroughs. Ultimately, the goal is to achieve traffic growth and brand enhancement.

01/04/2026 Logistics Encyclopedia
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Amazon Ad Strategy Targets Niche Products With Precision

Amazon Ad Strategy Targets Niche Products With Precision

This paper delves into the core element of Amazon non-standard product keyword research: generalization. It explains how to leverage generalization to optimize advertising strategies at different stages and improve the precision of ad targeting. The paper emphasizes that sellers need to closely monitor market dynamics, regularly track keyword IDR values, and effectively utilize tools like Apollo to achieve dual growth in traffic and sales. Understanding and applying generalization is crucial for maximizing advertising effectiveness in the non-standard product category.

01/04/2026 Logistics Encyclopedia
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Social Media Boosts Export Sales Through Trustbuilding

Social Media Boosts Export Sales Through Trustbuilding

This article delves into the importance of using social media to build trust and drive sales for foreign trade companies. It details operational techniques for major platforms like LinkedIn, Facebook, Instagram, and Twitter. By creating personalized profiles, publishing high-quality content, and engaging actively, foreign trade businesses can establish a strong brand image, expand customer resources, and ultimately achieve sales growth on social media. The focus is on leveraging social media to enhance customer acquisition and build lasting relationships in the global market.

01/04/2026 Logistics Industry Insights
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Shopee Cuts Jobs in Thailand Amid Efficiency Push

Shopee Cuts Jobs in Thailand Amid Efficiency Push

Shopee's layoffs in Thailand are a microcosm of its global strategic adjustments, reflecting the need to reduce costs and improve efficiency amid profitability challenges. Previously, Shopee exited the Indian market, adjusted its Latin American business, and reduced its China team. Facing a global economic downturn, refined operations and risk management have become crucial for the survival and development of cross-border e-commerce companies. The layoffs signal a shift towards prioritizing profitability and sustainable growth in a challenging economic environment.

01/04/2026 Logistics Industry Insights
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