OZON Sellers Can Boost Sales with Optimized Product Images

OZON Sellers Can Boost Sales with Optimized Product Images

This article provides an in-depth analysis of OZON's main image setup techniques and requirements, emphasizing its crucial impact on click-through rates and conversions. It details mandatory specifications such as image format, resolution, size, and background color. Furthermore, it offers image optimization suggestions, including highlighting the product's front view, showcasing multi-angle details, and adding lifestyle scenes. The aim is to help sellers create more attractive main images, increase store traffic, and boost order volume. The focus is on practical tips for improving visibility and sales on the OZON platform through effective image strategies.

Madecom Collapses As DTC Home Furnishings Market Struggles

Madecom Collapses As DTC Home Furnishings Market Struggles

The bankruptcy and liquidation of star home furnishing e-commerce company Made.com, with its core assets sold cheaply and leaving behind huge debts, has sparked reflection on the DTC model. This article analyzes the rise and fall of Made.com, revealing the challenges it faced in profitability, traffic acquisition, and the external environment. It provides insights for cross-border e-commerce companies in terms of product, traffic, operations, and risk management. The case highlights the vulnerabilities of relying solely on direct-to-consumer sales in a competitive and volatile market.

Amazon Arbitrage Gains Popularity As Entrylevel Ecommerce Strategy

Amazon Arbitrage Gains Popularity As Entrylevel Ecommerce Strategy

Amazon arbitrage is a low-barrier-to-entry profit model that involves purchasing products at a lower price and selling them at a higher price on Amazon to earn the difference. The process includes setting up the environment, product selection, and purchasing and warehousing. Product selection is crucial, requiring attention to market demand, price differences, and competition. This model is easy to learn, highly flexible, and suitable for novice sellers to quickly get started and achieve profit growth. It allows sellers to capitalize on price discrepancies across different markets.

Independent Ecommerce Sellers Struggle to Attract Online Traffic

Independent Ecommerce Sellers Struggle to Attract Online Traffic

The rise of independent websites has disrupted the traditional hierarchy of cross-border e-commerce platforms, but operating them is not easy. This article delves into the advantages and challenges of independent websites, drawing on the experiences and lessons learned from seasoned sellers. It emphasizes the importance of thorough preparation, choosing the right tools, and continuous learning. Shopline, as a helpful assistant for novice sellers, can provide convenient website building services and active community support. The future of independent websites presents both opportunities and challenges, requiring patience and perseverance.

Douyin Sellers Face New Deposit Rules Key Guidelines

Douyin Sellers Face New Deposit Rules Key Guidelines

This article provides an in-depth analysis of Douyin (TikTok) store deposit policies, offering a detailed guide to category-specific deposit standards for personal, individual, and enterprise stores. It emphasizes the differences and connections between basic and floating deposits, as well as restrictions and deposit standards for personal stores based on the categories they operate in. The aim is to help merchants clarify their understanding, plan rationally, and operate steadily. It covers the different deposit requirements based on the type of store and the categories of products being sold.

Amazon FBA Sellers Face New Rules How to Adapt

Amazon FBA Sellers Face New Rules How to Adapt

New Amazon FBA inbound rules took effect on May 1st, imposing stricter requirements on appointment accuracy and PO list accuracy, leading to appointment difficulties and warehouse congestion. Sellers should strictly adhere to the rules, provide accurate PO numbers, adopt different strategies for different stages of goods, avoid shipping with separate PO numbers, plan logistics and warehousing in advance, and choose reliable logistics partners. Failing to comply can result in delays and increased costs. Proactive planning and accurate information are crucial for successful FBA inbound shipments under the new regulations.

01/05/2026 Logistics
Read More
Amazon Sellers Revamp Older Listings with New Product Strategies

Amazon Sellers Revamp Older Listings with New Product Strategies

This article addresses the challenges of re-launching old products on Amazon and proposes a solution based on adjusting new product advertising strategies. By focusing on manual advertising, employing a combination of 'Campaign + Match Type' approach, and strategically controlling bids and budgets, sellers can effectively capture search traffic and revitalize sales for older listings. The article emphasizes the importance of precise targeting and continuous optimization, providing practical guidance for successfully re-launching old products on Amazon. It highlights how to achieve a sales turnaround by leveraging targeted advertising and diligent management.

Amazon Sellers Gain Edge with Advanced PPC Keyword Tactics

Amazon Sellers Gain Edge with Advanced PPC Keyword Tactics

This article provides an in-depth analysis of keyword selection strategies and algorithm mechanisms for Amazon PPC advertising. It emphasizes the importance of patient PPC campaign management, the synergy with organic search rankings, and the supplementary role of PPC. The article highlights three key dimensions of ad ranking rules: new ad weight, the limitations of bidding, and the central role of performance. Combining automatic and manual keyword selection strategies, it recommends using long-tail keywords and relevance principles to improve ad precision and conversion rates. This approach aims to optimize PPC campaigns for better results.

Tiktok Trends Drive Amazon Bestseller Discoveries

Tiktok Trends Drive Amazon Bestseller Discoveries

This paper delves into leveraging short video platforms like TikTok for Amazon product selection. By analyzing the advantages, core steps, and successful cases of short video platforms, it reveals the underlying logic and operational methods of short video product selection strategies. The aim is to help cross-border e-commerce sellers more effectively discover potential bestsellers and increase store traffic and profits. It provides practical insights into using short-form video content to identify trending products and understand consumer preferences, ultimately leading to improved product sourcing and marketing decisions.

Wcos Ecommerce Framework to Transform Global Trade

Wcos Ecommerce Framework to Transform Global Trade

The World Customs Organization (WCO) Working Group on E-Commerce (WGEC) has finalized a comprehensive e-commerce package, deepening the framework of cross-border e-commerce standards. This package covers key areas such as terminology definitions, technical specifications, and tax administration. It aims to promote the standardization and facilitation of global cross-border e-commerce, providing safeguards for trade growth and consumer rights. The initiative seeks to streamline processes and enhance efficiency in the rapidly evolving landscape of international online trade, fostering a more predictable and secure environment for businesses and consumers alike.