Echain ERP Boosts Crossborder Sellers for Amazon Tiktok Sales

Echain ERP Boosts Crossborder Sellers for Amazon Tiktok Sales

Facing the dual challenge of Amazon Prime Day and TikTok Shop's mid-year promotion, cross-border sellers need to move beyond a single-platform mindset and achieve synergy between both platforms. E-Cang ERP facilitates this by deeply integrating with both platforms, offering features like intelligent advertising optimization, a global sales dashboard, efficient order management, and intelligent inventory planning. These capabilities empower sellers to stand out in the fierce competition and achieve significant sales growth during peak seasons.

01/19/2026 Logistics Industry Insights
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Kwai Advertisers Adopt Threetier Strategy for Better Results

Kwai Advertisers Adopt Threetier Strategy for Better Results

This article provides an in-depth analysis of the three-layer account structure (Account, Ad Group, Ad) within the Kwai advertising platform. It elaborates on the functional positioning, key settings, and practical applications of each layer. Through case study analysis, it offers advertisers systematic strategies for managing ad campaigns, improving placement efficiency, and enhancing overall performance. The focus is on providing actionable insights for optimizing Kwai ad spend and achieving better results in cross-border e-commerce.

01/21/2026 Customs Knowledge
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Kwais Global Brand Growth Strategies Face Compliance Hurdles

Kwais Global Brand Growth Strategies Face Compliance Hurdles

This article provides an in-depth analysis of the Kwai platform's features, user demographics, and advertising strategies. It also emphasizes the key aspects of compliance in cross-border operations. Aimed at cross-border e-commerce practitioners, this serves as a practical guide for expanding on Kwai, helping brands achieve growth targets on the platform while mitigating potential risks. It covers essential considerations for navigating the Kwai ecosystem and ensuring adherence to relevant regulations for successful international campaigns.

01/21/2026 Logistics Industry Insights
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Pinterest Ads Guide Optimizes Visual Marketing Strategies

Pinterest Ads Guide Optimizes Visual Marketing Strategies

This article provides an in-depth analysis of Pinterest advertising account setup and management, covering account registration, campaign creation, audience targeting, budget bidding, creative asset production, and data analysis optimization. Through refined operations, businesses can effectively leverage Pinterest's visual marketing advantages to enhance brand awareness and expand sales channels. It details the process of setting up a Pinterest ads account and optimizing campaigns for maximum impact, helping businesses capitalize on Pinterest's unique visual platform for marketing success.

01/21/2026 Logistics Encyclopedia
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Amazon Sellers Use Rufus AI to Boost Sales

Amazon Sellers Use Rufus AI to Boost Sales

Amazon Rufus is reshaping e-commerce. Sellers need to understand its identification logic, optimize listings and advertising strategies, capture scene-related keywords, leverage the Prompts feature, and address historical pricing issues. Proactively adapting to Amazon's transition from 'search e-commerce' to 'intent e-commerce' is crucial. By doing so, sellers can seize opportunities in the Rufus era and tap into free traffic. Mastering Rufus will be key to success and gaining a competitive edge in the evolving Amazon marketplace.

01/21/2026 Logistics Industry Insights
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Amazon Sponsored Brands Broad Match Triggers Unintended Ad Placements

Amazon Sponsored Brands Broad Match Triggers Unintended Ad Placements

This article focuses on the issue of irrelevant search terms triggered by broad match keywords in Amazon Sponsored Brands (SB) campaigns. It explains the differences in matching logic between SB and Sponsored Products (SP) ads. Sellers should fully understand the characteristics of SB ads, optimize their keyword strategies, and continuously monitor ad performance to improve advertising efficiency. Understanding these nuances is crucial for maximizing ROI and preventing wasted ad spend when utilizing broad match within Sponsored Brands.

01/22/2026 Logistics Industry Insights
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Free Banner Generator Aims to Streamline Marketing Efforts

Free Banner Generator Aims to Streamline Marketing Efforts

Introducing an easy-to-use and free banner generator designed for non-designers. It offers a wealth of free materials and templates, supporting quick creation of images needed for social media, e-commerce, advertising, and other scenarios. The free version supports the generation of 50 images per month. Create professional-looking banners quickly and easily without needing design skills. Perfect for small businesses and individuals looking to enhance their online presence with visually appealing marketing materials.

01/23/2026 Logistics Industry Insights
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Chinas Ecommerce Boom Key Drivers and Future Outlook

Chinas Ecommerce Boom Key Drivers and Future Outlook

China boasts the highest e-commerce penetration rate globally, leading in innovative models. European e-commerce is experiencing rapid growth, with a strong emphasis on branding. Both Chinese and European e-commerce possess distinct advantages, collectively contributing to the advancement of global e-commerce. China's leads in mobile payment and live streaming commerce, while Europe emphasizes data privacy and sustainability. The differences create a dynamic global market.

12/30/2025 Logistics Industry Insights
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Guide to Tracking Yuantong Express Shipments Efficiently

Guide to Tracking Yuantong Express Shipments Efficiently

This article details how to track YTO Express packages using the shipping code. It covers methods including the official website, mobile app, and WeChat official account, providing step-by-step instructions, precautions, and FAQs. Furthermore, it introduces other value-added services offered by YTO Express. The goal is to help users conveniently track their package logistics information and improve their overall express delivery experience.

12/30/2025 Logistics
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Global Customs Adopt Digital Tools to Modernize Trade

Global Customs Adopt Digital Tools to Modernize Trade

ICT is driving customs transformation, enhancing efficiency, regulation, and services. Challenges arise from legacy systems. Future trends include mobile solutions, artificial intelligence, and cloud computing. The adoption of these technologies promises streamlined processes, improved security, and enhanced trade facilitation, ultimately contributing to more efficient and effective customs operations. This shift is crucial for adapting to the evolving global trade landscape and meeting the demands of modern commerce.

12/30/2025 Customs Knowledge
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