US Rail Freight Gains in Carloads Dips in Intermodal

US Rail Freight Gains in Carloads Dips in Intermodal

For the week ending August 23rd, US rail freight showed mixed results: carload traffic edged up 0.6%, driven by gains in grain and automotive shipments, while petroleum and coal declined. Intermodal traffic decreased by 1.9%, impacted by highway competition and cooling consumer demand. Year-to-date figures remain positive but growth is slowing. Rail companies need to improve services, reduce costs, and expand business, embracing digital transformation to navigate the evolving landscape.

02/04/2026 Logistics
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US Rail Freight Gains in Carloads but Loses in Intermodal

US Rail Freight Gains in Carloads but Loses in Intermodal

October 2025 US rail freight data shows a slight increase of 0.3% in carload traffic, but a 4.8% year-over-year decrease in intermodal volume. Shipments of nonmetallic minerals, metallic ores, and chemicals increased, while grain, miscellaneous, and coal shipments declined. Year-to-date, total carload traffic is up 2.0% and intermodal volume is up 3.2%. The data reflects economic structural changes and market uncertainties, requiring the rail industry to address challenges and seize opportunities.

02/04/2026 Logistics
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Amazon Sellers Urged to Prioritize Content for Growth

Amazon Sellers Urged to Prioritize Content for Growth

This article delves into the current traffic bottleneck faced by cross-border e-commerce businesses, proposing a solution centered around a "content-first" approach. It emphasizes the importance of optimizing product quality and Amazon product pages while adhering to platform rules to improve traffic efficiency and rebuild user trust. Ultimately, this strategy aims to achieve sustainable business growth. Under new policies, sellers who prioritize content will find themselves with new development opportunities.

Amazon Sellers Gain New Tools to Boost Holiday Sales

Amazon Sellers Gain New Tools to Boost Holiday Sales

With the Amazon year-end promotion approaching, how can sellers seize the opportunity to double sales? This article focuses on Amazon's two major traffic engines: the "Brand Recommendation" feature on product detail pages and the Climate Pledge Friendly program, helping sellers attract targeted traffic and increase conversions. Simultaneously, leverage Halloween promotions, using email marketing to precisely reach potential customers and explode sales. Master these strategies to win the year-end peak season!

Amazon Sellers Boost Seasonal Sales With Strategic Marketing

Amazon Sellers Boost Seasonal Sales With Strategic Marketing

This article provides three strategies for Amazon sellers of seasonal products to increase sales during peak traffic periods. First, accurately position products during the pre-traffic phase to reduce ineffective spending. Second, analyze customer search term reports for low-budget testing. Third, leverage Sponsored Brands (SB) ads to drive incremental growth before Black Friday. The article also emphasizes the importance of rationally estimating sales and acting within one's capacity to avoid overstocking or understocking.

Datadriven Strategy Stabilizes Ad Performance in Digital Marketing

Datadriven Strategy Stabilizes Ad Performance in Digital Marketing

Fluctuations in native advertising performance are a common challenge for optimizers. This paper analyzes the causes of traffic fluctuations from both quantitative and qualitative perspectives, offering optimization strategies for channels, budgets, and creatives. It proposes a data-driven traffic control process, emphasizing the evaluation of periodic costs and overall effectiveness. The aim is to enhance the stability of native advertising campaigns and improve predictability in performance, allowing for more effective resource allocation and campaign management.

Amazon Sellers Adopt New Strategies to Boost Sales

Amazon Sellers Adopt New Strategies to Boost Sales

This article delves into key strategies for driving traffic to Amazon stores, encompassing keyword research, listing optimization, and PPC advertising. By mastering these techniques, sellers can effectively boost store traffic, increase product visibility, and ultimately achieve sales growth. The focus is on practical methods to improve organic ranking and paid advertising performance, leading to a more successful Amazon business. The strategies are designed to be actionable and provide a comprehensive approach to attracting more customers.

Key Google SEO Terms Every Ecommerce Business Must Know

Key Google SEO Terms Every Ecommerce Business Must Know

This article explains common Google SEO terms for cross-border e-commerce independent websites, such as Nofollow, On/Off-page SEO, and Organic traffic. It aims to help you optimize your website and improve its ranking in search engine results pages (SERPs). Understanding these terms is crucial for effective SEO strategies and driving relevant traffic to your online store. By implementing these optimization techniques, you can enhance your website's visibility and attract more potential customers.

Amazon Sellers Use Influencer Videos to Increase Sales

Amazon Sellers Use Influencer Videos to Increase Sales

Amazon sellers face fierce competition in internal advertising. This article reveals the huge potential of Amazon influencer videos as an official traffic channel. By collaborating with influencers, sellers can improve conversion rates, expand traffic, optimize SEO, increase product ranking, and enhance the competitiveness of new products. It also suggests that small and medium-sized sellers choose professional off-site promotion services to connect with influencer resources more efficiently and achieve order explosion goals.

US Rail Freight Sees Mixed Carload Container Trends in November

US Rail Freight Sees Mixed Carload Container Trends in November

U.S. rail freight traffic increased by 4.3%, driven by commodities like coal. However, container traffic decreased by 6.5%. Despite this decline in container volume, the cumulative freight and container volumes for the entire year still showed growth. This indicates a mixed performance in the rail freight sector, with overall positive growth offset by a decrease in container shipping, highlighting the influence of specific commodities on overall freight volume and serving as a potential economic indicator.

02/04/2026 Logistics
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