Tiktok Shop Pivots to Brand Building Over Mass Marketing

Tiktok Shop Pivots to Brand Building Over Mass Marketing

TikTok Shop is officially moving away from a broad distribution approach and shifting towards detailed operation. Through category management and store inspections, the platform aims to attract high-quality brand sellers and improve product quality and user experience. In the future, branding will be key to TikTok Shop's success in the highly competitive e-commerce market. The platform is focusing on attracting established brands and helping them thrive within the TikTok ecosystem.

12/31/2025 Logistics Industry Insights
Read More
Amazon Upgrades Broad Match for Precision Ad Targeting

Amazon Upgrades Broad Match for Precision Ad Targeting

Amazon's broad match algorithm for advertising has been upgraded, moving beyond simple 'wide net' strategies to more intelligent and precise targeting. By identifying synonyms and related terms, it expands ad reach and improves performance. Listing optimization is crucial to prevent a surge in ACOS (Advertising Cost of Sales). Embrace these changes and master Amazon Advertising to drive sales growth. This new approach aims for better relevance and efficiency in broad match campaigns.

12/29/2025 Logistics Industry Insights
Read More
Amazon Sellers Face Autoremoval Risks

Amazon Sellers Face Autoremoval Risks

Amazon sellers should be aware of the "Automated Unfulfillable Inventory Settings" in Seller Central. This feature is enabled by default and may automatically remove long-term slow-moving inventory. Sellers should choose to disable this feature or optimize their inventory management based on their specific needs to avoid unnecessary losses. It is crucial to closely monitor Amazon's policy changes regarding inventory management and fulfillment to ensure compliance and prevent unexpected actions on your listings.

12/30/2025 Logistics
Read More
South Carolina Ports Report Cargo Decline Auto Exports Rise

South Carolina Ports Report Cargo Decline Auto Exports Rise

South Carolina Ports saw a 9% year-over-year decline in cargo volume in August, mirroring weakened US consumer demand and an economic slowdown. Bucking the trend, automobile transportation surged by 9%, driven by the automotive industry's recovery and increased demand for electric vehicles. The inland port in Greer demonstrated strong performance. Moving forward, the port needs to embrace digital transformation and diversify its development strategies to navigate the challenging economic landscape.

01/16/2026 Logistics
Read More
Accelerating The Construction Of A Modern Railway Logistics System To Reduce Logistics Costs Across The Society

Accelerating The Construction Of A Modern Railway Logistics System To Reduce Logistics Costs Across The Society

China's modern railway logistics system is rapidly advancing to reduce overall logistics costs and support the development of the real economy. With the 'Single Document' model of the Iron-Sea Express, companies can simplify logistics connections and increase transportation efficiency by 40%. To date, 165 railway logistics bases have been established, with 340 direct express freight routes in operation and 186 logistics bundle projects underway. Future efforts will focus on enhancing key regional infrastructures to improve competitive transport markets and promote high-quality economic growth.

07/21/2025 Logistics
Read More
Shenzhen Air Freight Price Analysis A Comprehensive Overview of Air Freight Costs from Shenzhen to Gothenburg

Shenzhen Air Freight Price Analysis A Comprehensive Overview of Air Freight Costs from Shenzhen to Gothenburg

This article provides detailed information on air freight costs from Shenzhen to Gothenburg, covering various types of goods and weight categories. It includes links for rate inquiries, as air freight prices may fluctuate due to market factors. Businesses are advised to confirm rates with customer service before booking. By understanding these details, companies can better manage logistics costs and gain strong support for international trade.

07/22/2025 Logistics
Read More
Complete Analysis of Air Freight Costs from Nanjing to Baku Ensuring Timely Delivery of Your Goods

Complete Analysis of Air Freight Costs from Nanjing to Baku Ensuring Timely Delivery of Your Goods

This article discusses the air freight rates and related service information for shipments from Nanjing to Baku. The price range varies from 38 to 62.5 RMB depending on the weight of the cargo, with specific confirmation required from customer service. The transportation is managed by Silk Road West Airlines, with a transfer process that includes truck and direct cargo flights, along with flight information and precautions. Additionally, the article emphasizes that goods from Armenia are not accepted.

11/30/-0001 Logistics
Read More