DIY Business Intelligence Tools Cut Costs for Facebook Google Ads

DIY Business Intelligence Tools Cut Costs for Facebook Google Ads

This paper proposes a low-cost approach to building a self-built BI system for integrating Facebook and Google advertising data. By leveraging Deferred Deeplink and S2S integration technologies, advertising campaign information is obtained and combined with a self-built BI system for data analysis, enabling ad performance tracking and optimization. The paper also discusses data attribution and duplicate installations, proposing corresponding solutions to address these challenges. This approach offers a cost-effective way to gain insights from advertising data and improve campaign effectiveness.

01/04/2026 Logistics Industry Insights
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Matson Shipping Offers Guide to Efficient Booking Risk Management

Matson Shipping Offers Guide to Efficient Booking Risk Management

This article provides an in-depth analysis of Matson Navigation's vessel schedule inquiry process. It offers a multi-channel inquiry guide, analyzes schedule update frequency, introduces the global route network, highlights key port operations, provides booking strategies, suggests platform selection, explains ETD/ETA interpretations, and answers frequently asked questions. This helps users efficiently inquire, accurately book, and effectively respond to potential risks. The guide aims to optimize the use of Matson's services for cross-border logistics by offering practical advice and insights into their vessel schedules.

01/07/2026 Shipping Company Encyclopedia
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Optimizing Remote Container Management Solutions For Refrigerated Cargo Transport

Optimizing Remote Container Management Solutions For Refrigerated Cargo Transport

Remote container management offers real-time monitoring and visualization support for perishable goods transportation, ensuring the safety of shipments through continuous data streams. The system includes features such as container status inquiries, voyage logs, GPS positioning, and arrival summaries, allowing users to set notifications and share key data as needed. Additionally, integrated APIs facilitate direct data import, optimizing the user experience.

11/30/-0001 Logistics
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Kapal Airport Air Freight and Customs Trends in Papua New Guinea

Kapal Airport Air Freight and Customs Trends in Papua New Guinea

This article analyzes air freight data at Kapar Airport (KPL) in Papua New Guinea from a data analyst's perspective. It focuses on the unique aspects of this non-customs airport and the essential customs clearance considerations. The efficient use of three-letter code lookup systems is also introduced. The importance of air freight data analysis for decision-making is highlighted, and practical resources like West Coast Cargo are recommended. The aim is to improve air freight efficiency by providing insights into KPL operations and relevant data analysis techniques.

09/29/2025 Airport Codes
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Tacoma Narrows Airports Strategic Role Explored in TIW Report

Tacoma Narrows Airports Strategic Role Explored in TIW Report

This article provides an in-depth analysis of the three-letter code for Tacoma Narrows Airport (TIW) and the data information behind it, including key attributes such as airport type, geographic location, and time zone. It emphasizes the application value of TIW airport data in areas like logistics planning, flight scheduling, and aviation data analysis. Furthermore, the article explores its role in building a freight network model for the US West Coast, highlighting the importance of this airport's data within the broader context of regional air cargo operations.

09/28/2025 Airport Codes
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ERP Systems Boost Amazon Sellers Datadriven Growth

ERP Systems Boost Amazon Sellers Datadriven Growth

This article delves into the data management challenges faced by Amazon sellers and introduces the value of dedicated ERP systems. Using UmaiCloud ERP as an example, it details the core functionalities of an ERP system, including front-end data capture, back-end data integration, advertising optimization, business analysis, and inventory management. The aim is to help sellers understand how to leverage ERP systems to achieve data-driven operational growth, improve efficiency, and optimize decision-making. This leads to a better understanding of how to improve overall performance on the Amazon marketplace.

01/04/2026 Logistics Industry Insights
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Global Aviation Nears Full Recovery Five Years Postpandemic

Global Aviation Nears Full Recovery Five Years Postpandemic

This paper analyzes the impact of the COVID-19 pandemic on global air transportation capacity from a data analyst's perspective, projecting the path to recovery. By analyzing flight schedule data from OAG, it reveals the drastic decline in air transport capacity during the pandemic and the slow, winding recovery. The analysis highlights the critical role of data-driven approaches in the transformation of the aviation industry. It also anticipates a future landscape where challenges and opportunities coexist, emphasizing the need for adaptability and data-informed decision-making for sustainable growth and resilience.

01/07/2026 Logistics Industry Insights
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Effective Strategies for Handling Inconsistencies Between Booking Instructions and Pre-allocation Information

Effective Strategies for Handling Inconsistencies Between Booking Instructions and Pre-allocation Information

In international shipping, discrepancies between gross weight in booking information and pre-arrival data are common issues. The solution is to provide accurate data when submitting AMS or confirming the bill of lading; booking authorization data can serve as a reference. Ensuring accurate information during the bill of lading confirmation stage is crucial. Shippers need not worry excessively, as they can modify information before the cutoff time.

07/18/2025 Logistics Encyclopedia
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Ebay Adopts Datadriven Security for Account Growth

Ebay Adopts Datadriven Security for Account Growth

This article explores key strategies for eBay account security and operations from a data analyst's perspective. Covering product selection, platform operation, and account security, it emphasizes the importance of data-driven decision-making, refined operations, and risk control. The aim is to help eBay sellers mitigate risks and achieve sustainable growth by leveraging data insights to optimize their business and protect their accounts from potential threats.

01/04/2026 Logistics Encyclopedia
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Guide to Air Cargo Operations at Pitts Town Airport Bahamas

Guide to Air Cargo Operations at Pitts Town Airport Bahamas

This article, from a data analyst's perspective, provides an in-depth analysis of air freight data and clearance essentials for Pittstown Point Airport (PWN) in the Bahamas. It details the airport overview, air cargo characteristics, clearance requirements, the application of the Western Air Cargo Network tracking system, and explores the relationship between city codes and airport codes. The article also discusses data-driven air freight decision-making, risk management, and future development potential, aiming to offer practical guidance for industry professionals. The focus is on leveraging data insights to optimize air cargo operations and navigate clearance procedures effectively.

09/29/2025 Airport Codes
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