Longshang Group received the TikTok Shop Partner of the Year award. With a strategy of 'breadth breakthrough + depth empowerment' and a 'full-link marketing' system, they provide Chinese brands with one-stop globalization services. These include industry consulting, comprehensive planning, ad optimization, KOL/KOC marketing, UGC content services, and fan page management. They help brands achieve growth on the TikTok platform.
Cross-border e-commerce is expected to see three major opportunities in 2026: AI empowerment, the rise of emotional consumption, and the boom of the courtyard economy. Brands need to improve the visibility of AI systems, gain insights into consumers' emotional needs, and seize the trends of intelligentization and green environmental protection. Youwo Media helps brands go global efficiently and seize market opportunities.
In the fashion industry, brands must adapt to rapid market changes by optimizing their operations to meet consumer demands. Establishing a flexible and efficient supply chain is crucial, as it ensures timely product delivery while supporting sustainable development strategies. Brands need to explore multi-channel layouts and leverage exceptional logistics capabilities to quickly respond to market fluctuations, enabling them to stay ahead in every trend shift.
This article provides an in-depth analysis of the Facebook algorithm's mechanics and evolving trends. It offers three key strategies for brands to adapt to algorithm changes and achieve breakthrough growth in Facebook marketing: precisely timing posts, creating original video content, and fully leveraging employees and brand advocates. By implementing these strategies, brands can enhance content reach and navigate the complexities of the Facebook algorithm effectively.
YouTube Shorts has significantly increased its ad revenue sharing and lowered entry barriers to attract more creators and compete with TikTok. Brands going global should seize this opportunity to boost overseas awareness. Strategies include promoting channels, showcasing behind-the-scenes content, creating engaging and fun content, capitalizing on trends, and leveraging user-generated content. By effectively utilizing Shorts, brands can expand their reach and build recognition in international markets.
Yingshi Media specializes in providing integrated marketing services for cross-border e-commerce sellers to expand their brands globally. Focusing on content creation and advertising operations on social e-commerce platforms like TikTok, Instagram, and YouTube, Yingshi Media utilizes a three-pronged service architecture: strategy, content, and advertising. Their multilingual content localization capabilities and extensive influencer network help Chinese brands achieve brand exposure, user growth, and conversion improvements in overseas markets.
French shipping giant CMA CGM is restructuring its global fleet to avoid new U.S. port fee regulations. The company plans to invest $20 billion in the U.S. to strengthen its market competitiveness. Despite facing challenges from the U.S.-China trade war, CMA CGM maintains a positive outlook, anticipating a rebound in trade activity.
The Ozon platform has launched a new FBO warehouse allocation policy, reducing the minimum allocation quantity to 40 items and doubling transportation efficiency. Sellers can effectively reduce logistics costs and optimize inventory layout to enhance product visibility and sales opportunities.
This article analyzes the transformation of the European cross-border e-commerce market. Traditional giants Amazon and eBay remain strong, while the emerging platform Temu is rapidly rising. Market competition is becoming increasingly intense, compelling all platforms to continuously innovate and optimize to meet the ever-changing consumer demands.
This article explores comprehensive strategies to prevent malicious follow-selling behavior on the Amazon FBA platform. It covers effective tactics such as brand registration, participation in brand protection programs, optimizing product listings, monitoring listing dynamics, showcasing brand image, and legal rights protection. These recommendations aim to provide sellers with a systematic approach to safeguarding their brands.
