Effective Ad Strategies for Mercado Libres Buen Fin 2022 Sales

Effective Ad Strategies for Mercado Libres Buen Fin 2022 Sales

This article focuses on the 2022 Mercado Libre Buen Fin mega sale, analyzing Latin American e-commerce market trends and providing advertising strategies to help sellers achieve higher conversions at a lower cost. The content covers popular product category analysis, ad type selection, preparation guidelines, and risk warnings. It aims to help sellers succeed during Buen Fin and tap into the Latin American market. By understanding key strategies and potential pitfalls, sellers can optimize their campaigns and maximize their returns during this crucial sales event.

01/04/2026 Logistics
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Amazon Sellers Face Profit Squeeze Despite Holiday Sales Surge

Amazon Sellers Face Profit Squeeze Despite Holiday Sales Surge

This article delves into the 'increased revenue but not increased profit' dilemma faced by Amazon sellers during peak seasons. It analyzes the reasons for profit erosion and proposes 'recovery' strategies such as refined product selection, supply chain optimization, and advertising cost control. Through case studies, it demonstrates how small sellers can achieve a turnaround in fierce market competition by improving operational capabilities and reducing costs, providing practical references for cross-border e-commerce sellers. The focus is on actionable strategies to improve profitability during high-volume periods.

01/04/2026 Logistics Industry Insights
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Instagram Influencers Drive Ecommerce Growth for Brands

Instagram Influencers Drive Ecommerce Growth for Brands

This article provides a comprehensive guide to Instagram influencer marketing for cross-border e-commerce sellers, covering key aspects such as influencer discovery, screening, evaluation, and collaboration pitfalls. It helps sellers accurately locate high-quality influencers through various methods, including tag labels, competitor analysis, third-party platforms, Google searches, and industry referrals. The ultimate goal is to enhance brand influence and boost sales. The guide aims to equip sellers with the necessary knowledge to navigate the influencer landscape effectively and maximize their marketing ROI.

01/04/2026 Logistics Industry Insights
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Amazon Expands Seller Safety Net with Account Health Assurance

Amazon Expands Seller Safety Net with Account Health Assurance

Amazon introduces the Account Health Assurance program, providing protection for sellers with high Account Health Ratings, preventing account deactivation due to minor issues. Sellers must actively cooperate in resolving problems, otherwise suspension remains possible. Improving the account rating requires attention to product descriptions, images, logistics, and negative review management. This initiative supports high-quality sellers and promotes the healthy development of cross-border e-commerce on Amazon. It aims to provide a safety net and encourage best practices for maintaining a healthy selling account.

01/06/2026 Logistics Industry Insights
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Mexicos RFC Tax Benefits for Ecommerce Sellers Explained

Mexicos RFC Tax Benefits for Ecommerce Sellers Explained

This article provides a detailed explanation of the importance of the Mexican RFC (Federal Taxpayer Registry Number) for cross-border e-commerce sellers, especially those selling on Amazon Mexico. By registering for an RFC, sellers can avoid a 20% income tax withholding and potentially deduct input taxes, reducing their overall tax burden. The article also addresses frequently asked tax questions, helping sellers better understand Mexican tax policies and achieve compliant operations. This allows for smoother business operations and increased profitability within the Mexican market.

01/06/2026 Customs Knowledge
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Amazon Sellers Face Rising Costs from FBA Rejected Shipments

Amazon Sellers Face Rising Costs from FBA Rejected Shipments

Amazon FBA rejection is a common issue for cross-border e-commerce sellers. This article analyzes the reasons for rejection and provides emergency response strategies, including striving for same-day reshipment, temporary storage in overseas warehouses, and returning to self-operated warehouses for correction. The aim is to help sellers reduce additional costs and emphasizes the importance of preventative measures to minimize the risk of rejection. By understanding the causes and implementing proactive solutions, sellers can improve their FBA acceptance rates and streamline their logistics operations.

01/06/2026 Logistics
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Sheins Platform Strategy Boosts Crossborder Ecommerce

Sheins Platform Strategy Boosts Crossborder Ecommerce

SHEIN, with its leading global search volume and app downloads, is accelerating its transformation from a fast-fashion brand to a platform-based e-commerce entity. Through online-offline integration, category expansion, and an open platform, SHEIN presents significant opportunities for cross-border sellers. This article delves into SHEIN's strategic transformation and provides practical advice for sellers to seize these opportunities, helping them expand into overseas markets. It explores how sellers can leverage SHEIN's platform to reach a wider audience and increase their sales.

01/06/2026 Logistics Industry Insights
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US Tariffs Challenge Crossborder Ecommerce Firms

US Tariffs Challenge Crossborder Ecommerce Firms

Fluctuating US tariff policies pose a significant challenge to cross-border e-commerce sellers. This article provides an in-depth analysis of the latest US tariff policies, revealing the underlying logic and impact. It offers practical response strategies to help navigate the complexities and find solutions. From the impact of reciprocal tariffs and tariff increases to the analysis of tariff components, this article empowers sellers to survive and thrive through compliant operations and flexible adaptation. It aims to help sellers find a way out of the predicament.

01/05/2026 Customs Knowledge
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Amazon FBA Boosts Ecommerce Sales Growth

Amazon FBA Boosts Ecommerce Sales Growth

FBA (Fulfillment by Amazon) is a one-stop logistics solution for cross-border e-commerce sellers. Leveraging Amazon's warehousing, delivery, and after-sales service, sellers can focus on product development and operations, improving efficiency and competitiveness. It's particularly suitable for small and medium-sized enterprises to quickly expand into overseas markets and achieve sales growth. FBA handles storage, packing, and shipping, allowing sellers to streamline their supply chain and reach a wider customer base, ultimately boosting profitability and market share on the Amazon platform.

01/08/2026 Logistics Encyclopedia
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Amazon Singapore Sellers Expand to Malaysian Market

Amazon Singapore Sellers Expand to Malaysian Market

Amazon Singapore launched the "Export to Malaysia" program, offering sellers access to more Southeast Asian consumers without extra fees or setup. FBA sellers can seamlessly integrate, while self-fulfilled sellers need to apply manually. The program simplifies customs processes, drawing on the success of the Australian and Middle Eastern sites. It highlights the significant potential of the Malaysian e-commerce market and the broader prospects of the Southeast Asian market. This initiative aims to streamline cross-border selling and tap into the growing demand in the region.

01/04/2026 Logistics Industry Insights
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