Amazon Sellers Boost Seasonal Sales With Strategic Marketing

Amazon Sellers Boost Seasonal Sales With Strategic Marketing

This article provides three strategies for Amazon sellers of seasonal products to increase sales during peak traffic periods. First, accurately position products during the pre-traffic phase to reduce ineffective spending. Second, analyze customer search term reports for low-budget testing. Third, leverage Sponsored Brands (SB) ads to drive incremental growth before Black Friday. The article also emphasizes the importance of rationally estimating sales and acting within one's capacity to avoid overstocking or understocking.

01/04/2026 Logistics Industry Insights
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Baidu Seeks to Revive Struggling Ad Feed Business

Baidu Seeks to Revive Struggling Ad Feed Business

This article delves into the reasons behind the decline of Baidu Information Feed ad campaigns and provides an actionable recovery plan. It includes diagnosing the 'symptoms' of the decline phase, expanding targeting to unlock more traffic, innovating to reshape user appeal, and optimizing landing pages to improve conversion rates. These practical strategies aim to revitalize your ads and enhance campaign performance, helping you restore ad vitality and improve your return on investment.

12/30/2025 Logistics Industry Insights
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Guide to Choosing a TMS for Optimal ROI

Guide to Choosing a TMS for Optimal ROI

This article explores how companies can make informed decisions when upgrading their Transportation Management System (TMS) to maximize their return on investment. It highlights key considerations during the selection phase, essential functional requirements, and the importance of integration strategies. Furthermore, the article provides recommendations for continuous optimization after successful TMS implementation. The aim is to help businesses improve transportation efficiency, reduce operational costs, and enhance market competitiveness by strategically upgrading and managing their TMS.

01/16/2026 Logistics Industry Insights
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New Tech Boosts Lastmile Delivery Efficiency

New Tech Boosts Lastmile Delivery Efficiency

Last mile delivery is one of the most challenging links in the supply chain. This article explores how to enhance delivery efficiency through smart technologies and innovative strategies, meeting market demands, optimizing customer experience, and helping businesses gain a competitive edge in this area.

08/06/2025 Logistics Industry Insights
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New Train Model Enhances Warehouse Efficiency

New Train Model Enhances Warehouse Efficiency

The train-based picking model, an innovative approach to order fulfillment, enhances efficiency by having one individual manage multiple compartments, addressing bottlenecks found in traditional picking methods. This model emphasizes pull-based operations to improve warehouse management efficiency, making it a worthy reference for more companies.

08/07/2025 Warehousing
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New SWIFT Code Simplifies International Remittances

New SWIFT Code Simplifies International Remittances

This article provides a detailed overview of the SWIFT/BIC code BEACCMCX120 of BANQUE DES ETATS D'AFRIQUE CENTRALE and its significance in international remittances. By offering the correct SWIFT code, it ensures that funds are securely and quickly delivered to their destination. Additionally, it reminds readers to verify details before remitting to ensure smooth financial transactions.

08/12/2025 International Settlement
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New Innovations Boost Warehouse Management Efficiency

New Innovations Boost Warehouse Management Efficiency

This article explores how value-added software can enhance the efficiency of Warehouse Management Systems (WMS). It analyzes the shortcomings of traditional WMS and the advantages of new solutions in areas such as resource optimization, dynamic scheduling, and robot integration, thereby helping businesses succeed in the competitive landscape of modern logistics.

08/02/2025 Warehousing
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