Amazon Updates Seller Tools for Video Ads Inventory Management

Amazon Updates Seller Tools for Video Ads Inventory Management

Amazon updated its video ad features, allowing Sponsored Brand Video (SBV) ads to link directly to Brand Stores, facilitating brand promotion. Meanwhile, four European countries will implement an automatic removal policy for aged inventory. Sellers need to adjust their advertising strategies and check inventory settings promptly to avoid unnecessary losses and seize peak season opportunities. This includes optimizing SBV campaigns to leverage the direct-to-store functionality and proactively managing inventory levels to comply with the new European policy.

01/05/2026 Logistics
Read More
Tiktok Shop Weighs Standard Vs Express Options for Businesses

Tiktok Shop Weighs Standard Vs Express Options for Businesses

This article deeply compares the standard TikTok Shop and the Express Version, analyzing them from various dimensions such as open categories, display permissions, and promotion permissions. It provides selection suggestions for different types of merchants, aiming to help them better understand the characteristics of the two models and seize new opportunities in TikTok e-commerce. The analysis helps merchants choose the most suitable version based on their business needs and resources, maximizing their potential within the TikTok ecosystem.

12/30/2025 Logistics Encyclopedia
Read More
Lianlian Digital Boosts Zhejiangs Crossborder Trade

Lianlian Digital Boosts Zhejiangs Crossborder Trade

LianLian Digital has been awarded the "Zhejiang Province Best Practice Case for International Trade and Investment Promotion" for its innovative practices in cross-border payments and strong support for businesses expanding overseas. LianLian Digital provides comprehensive services to enterprises through its industrial B2B payment solutions and the "LianLian Global" enterprise global revenue and expenditure management system. It helps businesses achieve steady global business development and contributes to building a new pattern of open, cooperative, and win-win global trade.

01/26/2026 International Settlement
Read More
Amazon Updates Rating Display Sellers Adjust for Better Sales

Amazon Updates Rating Display Sellers Adjust for Better Sales

Amazon's updated search page now directly displays product ratings, highlighting the platform's focus on product quality and user experience. Sellers should improve product quality, optimize listings, and prioritize customer feedback to address new conversion rate challenges. Refined operations, timely loss prevention, and choosing the right direction are crucial for success in the competitive Amazon marketplace. Focusing on these aspects will allow sellers to adapt and thrive in the evolving Amazon landscape.

12/30/2025 Logistics Industry Insights
Read More
Musicians Tap Global KOL Marketing to Expand Reach

Musicians Tap Global KOL Marketing to Expand Reach

The music industry leverages overseas KOLs for promotion on platforms like TikTok and Instagram. Short videos and live streams are common formats. Key considerations include defining objectives, selecting appropriate KOLs, developing creative content, monitoring data, and mitigating risks. Focusing on these aspects is crucial for successful music promotion campaigns targeting international audiences and leveraging the power of influencer marketing in the overseas market.

01/07/2026 Logistics Industry Insights
Read More
Pet Industry Sees Surge with 26 Brands Launching 38 New Products

Pet Industry Sees Surge with 26 Brands Launching 38 New Products

The pet market in March saw a surge of new product launches, with brands like Ocean Star and Haisheng Animal Health introducing over 38 innovative items. These new products span food, health supplements, and smart devices, emphasizing natural ingredients, specific functions, emotional management, and intelligent features. The market trend is towards refinement, personalization, and smart technology. Pet owners should make informed choices, paying attention to product ingredients, efficacy, and brand reputation to ensure the health and well-being of their beloved pets.

02/11/2026 Logistics
Read More
Pinduoduo Pivots from GMV to Ad Revenue Growth

Pinduoduo Pivots from GMV to Ad Revenue Growth

Pinduoduo's financial report sparks deep thinking about its business model. This analysis highlights the limitations of GMV as an e-commerce valuation metric, suggesting Pinduoduo is transforming into a 'Toutiao' based on product flow, achieving growth through a 'traffic + advertising' model. Continuous investment in marketing aims to attract new users and increase stickiness, while technology R&D and product iteration are crucial for long-term growth. Pinduoduo's future lies in becoming a new social e-commerce platform powered by AI algorithms.

02/11/2026 Logistics Industry Insights
Read More
Ozon Sellers Gain Quick Sales with Trending Products

Ozon Sellers Gain Quick Sales with Trending Products

This article provides a quick sales strategy for new OZON sellers: leveraging popular products. It emphasizes product selection through data analysis, mimicking successful main image structures while highlighting unique features, and adapting advertising strategies. The importance of product quality, customer service, and continuous learning is also stressed. This guide aims to help new sellers quickly establish themselves on the OZON platform and achieve sales growth by capitalizing on the momentum of trending items and adapting proven techniques to their own products.

02/12/2026 Logistics Industry Insights
Read More
Douyin Sellers Adapt to New Shop Rules and Alliance Policies

Douyin Sellers Adapt to New Shop Rules and Alliance Policies

This article provides an in-depth analysis of the latest Douyin Shop policies, focusing on the Selected Alliance admission criteria, product listing standards, changes to the New Seller Period rules, and new regulations for product main images. It also interprets the express refund feature, offering a guide to help merchants avoid pitfalls and promote compliant operation and traffic growth for their shops. The analysis aims to help sellers navigate the platform's evolving rules and maximize their success on Douyin Shop.

12/29/2025 Logistics Industry Insights
Read More
Chinas Hefei Expo Targets Growing Health Food Demand

Chinas Hefei Expo Targets Growing Health Food Demand

The 2026 China (Hefei) Nuts & Dried Fruits Food Exhibition & Chinese New Year Shopping Festival will focus on new trends in healthy consumption. Featuring two main themes, "Selected New Year Goods Festival" and "Health-Preserving New Year Goods Festival," the event will gather high-quality New Year products and various health products. It aims to create a comprehensive platform integrating brand display, product trading, and trend exchange, providing more choices and opportunities for both businesses and consumers.

01/23/2026 HS Code Query
Read More