Amazon Ads Guide Outlines Categoryspecific Strategies

Amazon Ads Guide Outlines Categoryspecific Strategies

Amazon sellers need to develop precise advertising strategies based on their stage and product category characteristics. Top sellers focus on market share expansion, mid-tier sellers emphasize new product development and traffic expansion, while bottom sellers should simplify operations and use low-cost traffic acquisition. Category characteristics such as traffic distribution and IDR (Impression Density Ratio) values influence advertising strategy choices and require customized approaches. A tailored strategy is essential for optimal advertising performance on Amazon.

01/05/2026 Logistics Industry Insights
Read More
Amazon Enforces Seller Compliance with New Account Transfer Policy

Amazon Enforces Seller Compliance with New Account Transfer Policy

Amazon Europe launched a new account business transfer policy, allowing sellers to change the legal entity of their accounts and achieve compliant operations. The process involves signing a transfer agreement, account verification, and document submission, aiming to address account risks arising from legal entity changes and provide security for sellers. Compliance is an inevitable trend in cross-border e-commerce, and sellers should actively respond to it. This policy helps sellers maintain operational continuity while adhering to European regulations.

01/04/2026 Logistics Industry Insights
Read More
Amazon Sellers Face VAT Brand Challenges in Crossborder Ecommerce

Amazon Sellers Face VAT Brand Challenges in Crossborder Ecommerce

Amazon sellers should prioritize VAT tax compliance to avoid tax risks. Combat malicious listing hijacking through brand registration and complaints. Implement meticulous FBA inventory management to optimize logistics. New sellers need to understand the store registration qualification review process. Mastering these key skills will help sellers achieve profitable growth on the Amazon platform. This involves understanding VAT regulations, protecting your brand from unauthorized sellers, efficiently managing your FBA inventory, and navigating the initial registration process smoothly.

01/21/2026 Customs Knowledge
Read More
Ozon Sellers Guide Preventing Inventory Shortages

Ozon Sellers Guide Preventing Inventory Shortages

This article addresses the common issue of 'insufficient stock' faced by Ozon sellers. It details two efficient inventory update methods and highlights category restrictions often overlooked by new sellers. Furthermore, it provides robust pricing and inventory strategy recommendations to help sellers avoid losses and achieve healthy store growth. Focusing on practical solutions, the article aims to equip Ozon sellers with the knowledge to optimize their inventory management, reduce logistics costs, and ultimately improve profitability within the Ozon marketplace.

01/26/2026 Logistics Encyclopedia
Read More
Ecommerce Firms Adapt After Google Translate Exit

Ecommerce Firms Adapt After Google Translate Exit

Google Translate's exit from the Chinese market poses translation challenges for cross-border sellers. This article offers three strategies: restoring Google Translate functionality on web pages (by modifying the hosts file to obtain a new IP address), exploring new Google Translate URLs (via private message), and recommending alternative translation tools (DeepL, Baidu Translate, Youdao Translate). These solutions aim to help sellers overcome language barriers and continue expanding their global business.

01/04/2026 Customs Knowledge
Read More
Tiktok Shop Narrows Focus to Niche Product Categories

Tiktok Shop Narrows Focus to Niche Product Categories

TikTok Shop's tightened category control signals a shift towards detailed operations. Sellers must focus on vertical categories, deeply cultivating products and services to adapt to the new regulations and enhance store competitiveness. This article provides a detailed interpretation of the key points of the new policy to help sellers transform and thrive in the evolving TikTok Shop landscape. Focusing on a niche and providing excellent service are now crucial for success.

12/31/2025 Logistics Industry Insights
Read More
Amazon Sellers Guide to Optimizing Shipment Performance

Amazon Sellers Guide to Optimizing Shipment Performance

This article provides an in-depth analysis of Amazon's new "Shipment Performance" feature, detailing its access points, key focus areas, frequently asked questions, and practical tips for improving performance. It also introduces Amazon's new "Oversized Items" storage type. The aim is to help sellers better understand and utilize the new regulations, improve shipment management efficiency, and ultimately achieve sales growth. By understanding the nuances of shipment performance and oversized item storage, sellers can optimize their FBA operations and maximize their potential on the Amazon platform.

01/04/2026 Logistics
Read More
Amazon Sellers Urged to Capitalize on Fleeting Category Gaps

Amazon Sellers Urged to Capitalize on Fleeting Category Gaps

Breaking through with new products on Amazon is challenging, making it crucial to seize intermittent category opportunities. This article highlights that even in mature categories, new product demands constantly emerge. Sellers should leverage tools like opportunity finders, combined with their own strengths, to predict trends and gain a first-mover advantage. This approach enhances the success rate of new products and ultimately drives profitable growth. Identifying and capitalizing on these niche opportunities is key for sellers looking to launch successful products in competitive markets.

12/29/2025 Logistics Industry Insights
Read More
Malaysia Enforces Einvoice Rules for Tiktok Shop Sellers

Malaysia Enforces Einvoice Rules for Tiktok Shop Sellers

Malaysia's TikTok Shop will implement new electronic invoice regulations starting in 2024, mandating sellers to use electronic invoices. This will involve specific types of invoices, format transmission, and data content. Sellers need to prepare for compliance in advance to avoid account risks and ensure smooth business operations.

08/07/2025 Logistics
Read More
USPS Suspends China Package Imports Straining Crossborder Ecommerce

USPS Suspends China Package Imports Straining Crossborder Ecommerce

The United States Postal Service (USPS) has announced a suspension on accepting packages from China and Hong Kong, raising concerns among cross-border e-commerce sellers. As a result, the small package logistics market is in turmoil, with sellers facing pressure to adapt to new policies and additional costs. Sellers need to closely monitor changes in tariffs and consider switching to other shipping companies.

08/05/2025 Logistics
Read More