Temu Adjusts Ad Strategy As Ecommerce Sellers Adapt

Temu Adjusts Ad Strategy As Ecommerce Sellers Adapt

Temu is adjusting its global strategic layout, shifting its traffic investment budget towards emerging markets like Europe, Asia, and the Middle East. Sellers should avoid direct competition in the US and European markets and instead focus on these new opportunities. Strategies include using the fully managed model for product testing and the semi-managed model for profit generation. Data-driven, refined operations are crucial. Sellers should also closely monitor platform policy changes and market trends to adapt their business strategies accordingly and achieve business growth in the new market environment.

01/05/2026 Logistics Industry Insights
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The Breakthrough Path for Line Haul Logistics Tackling Internal Competition and Transformation Challenges

The Breakthrough Path for Line Haul Logistics Tackling Internal Competition and Transformation Challenges

Currently, less-than-truckload (LTL) dedicated line logistics companies face multiple challenges, including homogeneous competition, changes in cargo structure, and upgraded customer demands. It is recommended that companies implement a new direct delivery model using new energy logistics tools to improve efficiency, reduce costs, and enhance market competitiveness in response to industry pressures.

07/23/2025 Logistics
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Ustrs New Fees on Chinese Ships Stir Trade Tensions

Ustrs New Fees on Chinese Ships Stir Trade Tensions

The USTR announced a new fee policy for Chinese shipping starting in 2025, which includes charges based on the number of voyages to the U.S. and operational restrictions, aimed at addressing unfair trade practices. This policy revision is more moderate compared to the original version but will still impact the shipping market, and the varying fees faced by different carriers may lead to shifts in market dynamics.

08/06/2025 Logistics Industry Insights
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Comoros Modernizes Customs System to Enhance Trade

Comoros Modernizes Customs System to Enhance Trade

With the assistance of the World Customs Organization (WCO), Comoros has upgraded its national commodity nomenclature to the HS 2012 version and signed the instrument of accession to the HS Convention. This aims to improve Comoros' trade efficiency, tariff revenue, and international image, bringing new opportunities for its economic development. Capacity building will follow to enhance customs officers' understanding and application of the HS.

12/30/2025 Customs Knowledge
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Wechat PC Update Enhances Productivity for Social Media Teams

Wechat PC Update Enhances Productivity for Social Media Teams

WeChat PC version 3.8.0.33 update introduces image translation and text extraction features, significantly improving social media management efficiency. It also optimizes community group functions, supporting shared chat history for easier onboarding of new members. Detail improvements include displaying group member counts on forwarded messages and adding a group chat pinning feature, enhancing user experience. A must-have for social media professionals, bid farewell to inefficient overtime.

01/04/2026 Logistics Industry Insights
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USPTO Enhances Patent Search Tool for Ecommerce Sector

USPTO Enhances Patent Search Tool for Ecommerce Sector

The United States Patent and Trademark Office (USPTO) has launched a new version of its public patent search tool (PPUBS), replacing the old one. This article details the search process of PPUBS, including keyword search and the use of advanced search codes. It emphasizes the importance of PPUBS for cross-border e-commerce sellers to avoid infringement risks, suggesting that sellers master it as soon as possible. Understanding the new system is crucial for ensuring products do not violate existing patents and for staying competitive in the global marketplace.

01/04/2026 Customs Knowledge
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New Aiome Airport Opens As Papua New Guineas Pacific Hub

New Aiome Airport Opens As Papua New Guineas Pacific Hub

Aiome Airport, located in Papua New Guinea, serves as an ideal starting point for exploring the local culture and nature due to its unique geographical location and basic flight services. Although METAR data is not available, travelers can obtain the latest aviation information through NOTAM, making it an important gateway to the South Pacific.

08/08/2025 Airport Codes
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Microsofts Aipowered Bing Aims to Transform Search

Microsofts Aipowered Bing Aims to Transform Search

This article details how to apply for and use the New Bing search engine. Powered by a customized OpenAI "Prometheus" model, New Bing boasts powerful capabilities. Users can apply to join the waitlist and get early access to this intelligent search engine by installing the Header Editor plugin and modifying the request headers. This allows users to experience the advanced features and improved search capabilities offered by New Bing.

12/30/2025 Logistics Encyclopedia
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Ebay Seller Guide Tips to Increase Early Sales

Ebay Seller Guide Tips to Increase Early Sales

This article provides practical tips for new eBay sellers to quickly generate sales after listing new products. It covers topics such as choosing the right sales model, optimizing logistics settings, emphasizing product images and descriptions, and controlling listing frequency. The aim is to help sellers overcome the challenge of zero sales and achieve sales growth on eBay.

01/04/2026 Logistics Encyclopedia
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