Tiktok Shop Success Hinges on Influencer Marketing Over Old Sales Tactics

Tiktok Shop Success Hinges on Influencer Marketing Over Old Sales Tactics

Struggling with sales in your TikTok Shop? This article reveals why traditional e-commerce sales strategies fail on TikTok, emphasizing influencer marketing as the key to success for new stores. It details how to select influencers, prepare samples, communicate sincerely, and maintain relationships. Learn how to avoid ineffective sales tactics and quickly boost your shop's sales by leveraging the power of influencer marketing on TikTok.

12/29/2025 Logistics Encyclopedia
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Amazon Faces Growth Slowdown Amid Postpandemic Shifts

Amazon Faces Growth Slowdown Amid Postpandemic Shifts

Amazon's stock price has plummeted nearly 50%, revealing the decline of the e-commerce dividend. With the pandemic boost over, high expansion costs, and increased competition, Amazon is forced to lay off employees, cut costs, and explore new growth areas like social shopping. Despite these challenges, Amazon still possesses brand and technological advantages. The success or failure of its transformation will determine its future development.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Adapt Strategies Amid Slowing Growth

Amazon Sellers Adapt Strategies Amid Slowing Growth

Amazon faces growth bottlenecks, stalled Prime membership growth, and ongoing rule disputes. However, its robust logistics system remains a significant advantage. Sellers should adopt strategies such as diversifying platform presence, refining operations, building independent websites, implementing differentiated product strategies, and emphasizing data analysis. By proactively addressing these challenges, sellers can unlock new opportunities for growth and development in the cross-border e-commerce landscape.

12/30/2025 Logistics Industry Insights
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Lazada Thailand Posts Profit Surge Amid Ecommerce Strategy Shift

Lazada Thailand Posts Profit Surge Amid Ecommerce Strategy Shift

Lazada Thailand achieved a revenue of 38 billion Thai Baht in 2022 and turned profitable, largely attributed to the contribution of Lazada Express. Facing challenges from competitors like Shopee's profitability strategies and reduced consumer spending, Lazada needs to optimize its operations, enhance user experience, and explore new growth opportunities. This is crucial for maintaining its competitive edge in the highly competitive Thai e-commerce market.

01/07/2026 Logistics Industry Insights
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Major Retailers Adopt Robots to Boost Efficiency Reshape Jobs

Major Retailers Adopt Robots to Boost Efficiency Reshape Jobs

Gartner predicts that by 2025, at least two global retail giants will establish robotics resource departments. The surge in e-commerce and labor shortages are driving retailers to accelerate the adoption of robotics to improve efficiency and profits. Companies like Walmart and Kroger have already increased investment in automated fulfillment centers. The retail industry is entering a new era of collaboration between robots and humans.

01/19/2026 Logistics Industry Insights
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Amazon Revises Payment Policies to Safeguard Seller Funds

Amazon Revises Payment Policies to Safeguard Seller Funds

New Amazon payment collection rules take effect on July 15th, aiming to enhance seller fund security. Sellers must ensure they use a service provider enrolled in the Payment Service Provider Program or a bank account for receiving payments, otherwise they may face delayed or frozen funds. Amazon provides various solutions and technical support to help sellers transition smoothly and build a secure e-commerce ecosystem.

01/19/2026 International Settlement
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SEKO Logistics Partners with Ridgemont to Boost Global Growth Tech

SEKO Logistics Partners with Ridgemont to Boost Global Growth Tech

SEKO has received an investment from Ridgemont Equity Partners to accelerate its global expansion and technology upgrades. Greenbriar Equity Group will continue its investment in SEKO, focusing on e-commerce, white-glove services, and freight forwarding. This new investment will help SEKO further enhance its capabilities and expand its reach in the rapidly evolving logistics landscape, allowing them to better serve their customers worldwide.

01/19/2026 Logistics
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Roadie CEO Shares Sameday Delivery Plans for Postpandemic Retail

Roadie CEO Shares Sameday Delivery Plans for Postpandemic Retail

The pandemic fueled e-commerce growth, challenging traditional logistics. Roadie's same-day delivery service empowers retailers to meet immediate customer demands and adapt to the new retail normal in the post-pandemic era. It provides a flexible and efficient solution for businesses seeking to optimize their supply chains and offer faster delivery options, addressing the evolving expectations of consumers in a rapidly changing market landscape.

01/28/2026 Logistics Industry Insights
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Global Supply Chains Adapt to Postpandemic Challenges

Global Supply Chains Adapt to Postpandemic Challenges

In the post-pandemic era, the supply chain and logistics industry faces multiple challenges, including port congestion, capacity shortages, and e-commerce boom. Global supply chains need to strengthen risk management, enhance resilience, and embrace digital transformation to adapt to the new normal. These factors are crucial for navigating the complexities and uncertainties of the current global landscape and ensuring the smooth flow of goods and services.

01/28/2026 Logistics Industry Insights
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Ecommerce Giants Forecast Higher Shipping Costs Volumes

Ecommerce Giants Forecast Higher Shipping Costs Volumes

The e-commerce peak season is approaching, with package volumes expected to reach new highs. UPS and USPS predict significant increases. To address these challenges, logistics companies are actively recruiting, but some have also raised delivery fees. Last-mile delivery faces immense pressure, driving industry trends towards technological innovation and diversification. Consumers and retailers need to work together to navigate this busy shopping season.

01/28/2026 Logistics Industry Insights
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