Taboola Helps Brands Optimize Ad Spend Via Native Ads

Taboola Helps Brands Optimize Ad Spend Via Native Ads

This article provides an in-depth analysis of Taboola's CPC billing model, offering practical budget setting recommendations and cost optimization techniques. By clarifying marketing objectives, analyzing data, and continuously monitoring performance, advertisers can maximize budget efficiency and master native advertising on the Taboola platform. The focus is on achieving optimal ROI through strategic budget allocation and continuous refinement of campaigns based on performance metrics.

Yiyingbao Uses AI to Streamline Business Website Creation

Yiyingbao Uses AI to Streamline Business Website Creation

Yi Ying Bao is an AI-powered smart website builder platform that helps businesses acquire customers at low cost and high efficiency through multilingual website building, AI keyword expansion, automatic TDK generation, and global CDN acceleration. Its automated SEO system consists of AI keyword expansion, intelligent multilingual content adaptation, and full-stack performance optimization, significantly reducing trial and error costs and improving marketing efficiency for businesses.

Wuhan College Efire Wrap Up Ecommerce Training Camp

Wuhan College Efire Wrap Up Ecommerce Training Camp

The training program jointly conducted by Wuhan City College and Yihuo Cross-border E-commerce Training Base has successfully concluded. Through immersive training, students systematically learned platform operation, product selection analysis, and marketing promotion skills, achieving significant improvement in their capabilities. This university-enterprise cooperation model effectively enhances students' employment competitiveness and sustainable development ability, contributing to the talent pool for the cross-border e-commerce industry.

Amazon Attribution Tool Boosts Ad ROI for Marketers

Amazon Attribution Tool Boosts Ad ROI for Marketers

Amazon Attribution tracks advertising performance, providing data insights to optimize ad strategies and improve ROI. It offers cross-platform tracking, helping brands gain an edge in the market. By understanding which marketing touchpoints contribute most to conversions, advertisers can make informed decisions about budget allocation and campaign optimization. This data-driven approach enables businesses to refine their advertising efforts and achieve better results across various channels.

Facebook Prioritizes Vertical Video for Ecommerce Growth

Facebook Prioritizes Vertical Video for Ecommerce Growth

Facebook has launched a full-screen vertical video player. E-commerce website owners need to optimize their video content creation, focusing on mobile-first experiences and adjusting marketing strategies based on data. Avoid blindly following trends and stay informed about Facebook policy changes to seize new traffic opportunities. Focus on creating engaging and impactful vertical videos tailored for the platform to maximize reach and conversions.

Oneroyal Names Marilena Iakovou CMO to Drive Global Growth

Oneroyal Names Marilena Iakovou CMO to Drive Global Growth

OneRoyal has appointed Marilena Iakovou as its Chief Marketing Officer. This strategic hire aims to strengthen the brand's presence and accelerate its global expansion efforts. Iakovou's expertise will be instrumental in optimizing the customer experience and driving growth across various markets. The appointment underscores OneRoyal's commitment to innovation and strategic development within the competitive FinTech landscape, positioning the company for continued success in its global ambitions.

Top 50 Apps to Enhance Efficiency for Global Trade Professionals

Top 50 Apps to Enhance Efficiency for Global Trade Professionals

This article selects 50 commonly used foreign trade apps, covering instant messaging, social media marketing, search engines, map tools, translation software, and email. It aims to help foreign trade practitioners improve efficiency and expand their markets. By making good use of these digital tools, foreign trade personnel can build efficient workflows, enhance customer development and maintenance capabilities, and achieve greater success in global trade.

Enviroscent Expands Rapidly Via 3PL Partnership

Enviroscent Expands Rapidly Via 3PL Partnership

EnviroScent achieved growth by partnering with Saddle Creek to outsource its logistics. This strategic outsourcing allowed EnviroScent to reduce costs and focus on its core competencies: product development and marketing. By leveraging Saddle Creek's expertise in logistics, EnviroScent was able to streamline its supply chain and dedicate its resources to areas that directly contribute to revenue generation and market expansion, ultimately driving significant business growth.

01/28/2026 Logistics
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Shopify Expands Datadriven Ecommerce Tools for Merchants

Shopify Expands Datadriven Ecommerce Tools for Merchants

Shopify has launched Product Network, a data-driven product recommendation system designed to help merchants expand on-site sales, improve user experience, and reduce marketing costs. By leveraging data insights, Product Network aims to provide more relevant and personalized product suggestions to customers within the Shopify ecosystem. This feature empowers merchants to optimize their product offerings and enhance customer engagement, ultimately driving e-commerce growth and efficiency.

Tips to Avoid Mercari Account Suspension and Boost Sales

Tips to Avoid Mercari Account Suspension and Boost Sales

This article provides an in-depth analysis of the common reasons for Mercari account bans and offers practical anti-ban strategies and operational guidelines. It aims to help cross-border e-commerce sellers mitigate risks and operate in compliance, thereby achieving sustainable growth on the Mercari platform. The strategies cover various aspects of account management and marketing practices to ensure long-term success and avoid potential penalties.