Amazon Ads Boost ROI with Datadriven Dayparting Strategy

Amazon Ads Boost ROI with Datadriven Dayparting Strategy

This article delves into Amazon Advertising's dayparting strategy, highlighting its role in resolving budget wastage and improving ROI. It elaborates on the triple logic of dayparting price adjustments, budget management, and ad placement bidding. Using dayparting budgeting as an example, it provides practical guidance. The article also cautions sellers against using dayparting strategies in the early stages of new product promotion and advises against over-reliance. It emphasizes that data analysis and continuous optimization are crucial for the success of dayparting strategies.

Google Adapts SEO Strategies for Foreign Trade Amid Chatgpt Rise

Google Adapts SEO Strategies for Foreign Trade Amid Chatgpt Rise

AI technologies like ChatGPT are disrupting the search engine landscape, causing a decline in Google's traffic. As user habits shift from search to chat, websites face potential drops in organic traffic. Foreign trade enterprises should re-evaluate the value of SEO, embrace AI, diversify marketing channels, and enhance user experience. This is crucial to navigate the evolving landscape and usher in a new era of foreign trade marketing, adapting to the changing user behavior and leveraging AI for competitive advantage.

Douyin Store Merchants Guide Datadriven Business Models

Douyin Store Merchants Guide Datadriven Business Models

This article provides an in-depth analysis of three business models under the new TikTok Shop policies: merchant mode, influencer mode, and hybrid mode. It compares their advantages, disadvantages, and applicable scenarios, offering a selection guide and data analysis. The aim is to help merchants make informed decisions based on their own circumstances and seize the opportunities in TikTok e-commerce. This guide helps businesses understand which model best suits their needs to maximize success within the platform's evolving landscape.

Walmart Partners With JB Hunt to Outsource Logistics

Walmart Partners With JB Hunt to Outsource Logistics

J.B. Hunt's acquisition of Walmart's intermodal assets signals a return to strategic outsourcing for the retail giant. This move aims to reduce costs, improve efficiency, and allow Walmart to focus on its core retail operations. Analysts suggest that specialization is the future trend, and multimodal transportation will evolve towards intelligence, collaboration, and sustainability, ushering in a new chapter for retail logistics. This acquisition highlights the increasing importance of specialized logistics providers in optimizing supply chains and enhancing overall business performance.

02/04/2026 Logistics
Read More
Barcode Scanning Boosts Efficiency in Smart Material Management

Barcode Scanning Boosts Efficiency in Smart Material Management

This paper explores how to improve logistics efficiency through barcode scanning and data-driven material management upgrades. It highlights FedEx's automation case, Camcode's label optimization recommendations, the application of new data acquisition technologies, the advantages of cloud-based label management systems, and Averitt Express's barcode scanning practices. The paper emphasizes the role of data and investment in responding to market changes and encourages companies to embrace smart material management. This approach allows for better tracking, reduced errors, and improved overall supply chain visibility.

02/04/2026 Logistics
Read More
Prologis Report Hints at Logistics Real Estate Recovery

Prologis Report Hints at Logistics Real Estate Recovery

The Prologis IBI Index indicates a turning point for logistics real estate demand in Q3, with improvements in net absorption, new lease signings, and project pipelines. Customers are proactively addressing trade uncertainties, resulting in increased utilization and favorable market conditions. Vacancy rates are expected to remain stable, and the construction pipeline is tightening, creating conditions for future rental growth. The rebound suggests a positive outlook for the sector despite ongoing economic challenges, driven by resilient consumer spending and e-commerce expansion.

Prologis Report Hints at Logistics Real Estate Rebound

Prologis Report Hints at Logistics Real Estate Rebound

The Prologis IBI Index indicates a turning point in logistics real estate demand, with increased net absorption and new lease signings. Businesses are actively adapting to trade uncertainties, leading to improved utilization rates. Vacancy rates remain stable while construction slows down, potentially tightening the market and accelerating rental growth. In-depth data analysis can facilitate the development of more effective investment and leasing strategies. This shift suggests a potentially more favorable environment for logistics real estate in the near future.

Prologis Report Industrial Real Estate Thrives Postpandemic

Prologis Report Industrial Real Estate Thrives Postpandemic

The Prologis IBI report indicates a gradual return to pre-pandemic norms in industrial real estate. Rent growth, low vacancy rates, and recovering net absorption are observed, while new construction starts are decreasing. Key trends include e-commerce development, supply chain restructuring, automation & intelligence, and sustainability. Investors should focus on prime assets, diversify their portfolios, and collaborate with professional institutions to seize opportunities in the post-pandemic era. This period presents both challenges and significant potential for growth in the industrial sector.

China Slaps Antidumping Duties on US South Korean Solar Polysilicon

China Slaps Antidumping Duties on US South Korean Solar Polysilicon

China's Ministry of Commerce announced the continuation of anti-dumping duties on solar-grade polysilicon imported from the United States and South Korea, with the highest tax rate reaching 113.8%. This measure aims to protect China's domestic industry but may also trigger international trade friction. Relevant enterprises need to actively adjust their strategies to adapt to the new market landscape. The decision highlights the ongoing trade tensions and the importance of strategic adaptation for businesses operating in the global solar energy sector.

US Retailers Stock Up As Port Strike Threat Looms Before Holidays

US Retailers Stock Up As Port Strike Threat Looms Before Holidays

U.S. importers are rushing goods into the country at record pace amid concerns of potential strikes at East and Gulf Coast ports. Reports indicate a significant import surge in July, with August projected to reach new highs. Retailers face a difficult choice between stockpiling inventory and waiting, as the potential crisis looms. This situation has far-reaching implications for supply chains, consumers, and the overall economy, adding pressure to already strained logistics networks. The preemptive importing is an attempt to mitigate potential disruptions.

02/04/2026 Logistics
Read More