Amazon Sellers Optimize Ads with Automated Tools

Amazon Sellers Optimize Ads with Automated Tools

This article provides an in-depth analysis of sophisticated operational techniques for Amazon Automatic Ads. It offers practical advice on optimizing Click-Through Rate (CTR), Conversion Rate, and ACoS. Furthermore, it explores the synergistic use of automatic and manual campaigns. The aim is to empower sellers to efficiently tap into the blue ocean of traffic, improve advertising performance, and achieve profitable growth by leveraging data-driven insights and strategic adjustments.

12/30/2025 Customs Knowledge
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2025 Logistics Sector Faces Policy Shifts Demand Challenges

2025 Logistics Sector Faces Policy Shifts Demand Challenges

The logistics industry grapples with volatility, policy shifts, and uneven demand in 2025. *Logistics Management* presents a curated selection of its best annual articles, offering in-depth analysis of the challenges and opportunities facing tariffs, trucking, rail, and ocean freight. This provides strategic guidance for shippers navigating the 2026 market, empowering businesses to embrace change and meet challenges head-on. Learn how to adapt and succeed in this evolving landscape.

01/22/2026 Logistics Industry Insights
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Businesses Shift from Air to Sea Freight to Cut Costs

Businesses Shift from Air to Sea Freight to Cut Costs

Changes in the global economic situation and improved ocean freight reliability have led to a decline in air freight demand. Businesses need to optimize their freight models, balancing cost and efficiency, and strengthen supply chain management. Utilizing digital technologies to enhance competitiveness is also crucial to adapt to market changes and achieve sustainable development. Companies must proactively adjust their strategies to navigate the evolving landscape and ensure resilience in their operations.

01/28/2026 Logistics Industry Insights
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Air Cargo Demand Outpaces Capacity Stalling Recovery

Air Cargo Demand Outpaces Capacity Stalling Recovery

Global air cargo volume is recovering slightly, but the recovery is slow due to capacity constraints. Passenger belly capacity has decreased sharply, and the growth of freighter capacity is limited, leading to high prices due to supply-demand imbalance. Shippers are seeking alternative solutions such as ocean and rail freight. Airlines need to adjust their strategies by increasing freighter capacity, optimizing routes, and embracing digitalization to seize opportunities amidst the challenges.

01/29/2026 Logistics Industry Insights
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US Freight Forwarders Key to Global Trade Growth

US Freight Forwarders Key to Global Trade Growth

US-based international freight forwarders play a crucial role in global trade. They offer services including FCL, LCL, special cargo transport, customs clearance, and comprehensive logistics management. With strong global networks and expert teams, they actively embrace technological innovation to provide efficient and reliable ocean freight services. These forwarders are vital in connecting global markets and promoting the prosperity of international trade, facilitating seamless movement of goods across borders.

01/26/2026 Logistics
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Amazon FBA Guide Cuts First Leg Logistics Costs

Amazon FBA Guide Cuts First Leg Logistics Costs

This article delves into various transportation methods for US FBA first leg logistics, including ocean freight (FCL, LCL), air freight (traditional commercial air freight, air + delivery), and express delivery. It analyzes how to choose the most suitable logistics solution from multiple dimensions such as cargo characteristics, cost, and market demand. The aim is to help cross-border e-commerce sellers optimize costs, improve efficiency, and achieve order surges.

02/02/2026 Logistics Encyclopedia
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Yeren Xiansheng Thrives with Qualityfocused Ice Cream Strategy

Yeren Xiansheng Thrives with Qualityfocused Ice Cream Strategy

Mr. Savage adopts a 'slow and steady wins the race' strategy, spending 15 years crafting a unique freshly made ice cream brand. Supported by high profit margins for stable expansion, they carefully select partners and adhere to controlled growth and humanized management. Mr. Savage is steadily progressing in the blue ocean market of freshly made ice cream, committed to providing consumers with a fresh, healthy, and high-quality ice cream experience.

02/03/2026 Logistics Industry Insights
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Chinaaustralia Highspeed Rail Plan Stalls Over Challenges

Chinaaustralia Highspeed Rail Plan Stalls Over Challenges

The China-Australia high-speed rail concept faces numerous challenges across technical, economic, political, and environmental domains. The trans-ocean technology is highly complex, requiring substantial investment, navigating intricate geopolitical landscapes, and causing significant environmental impacts, clouding the project's future. Nevertheless, advancements in technology and international collaboration could potentially unlock new opportunities for this ambitious undertaking. Further in-depth feasibility studies are necessary to assess the true viability of this project.

02/05/2026 Logistics
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Global Air and Sea Freight Costs Surge Amid Supply Chain Shifts

Global Air and Sea Freight Costs Surge Amid Supply Chain Shifts

This article provides a comprehensive analysis of air and sea freight costs in cross-border logistics, covering basic shipping rates, additional fees, and cost-saving strategies. It aims to help international trade and cross-border e-commerce sellers budget wisely and control costs, enhancing competitiveness. By understanding the cost structure of air and sea transport, businesses can choose the best shipping option to maximize profits.

09/16/2025 Logistics Encyclopedia
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