Targeted PPC Strategy Counters Click Fraud Boosts Conversions

Targeted PPC Strategy Counters Click Fraud Boosts Conversions

This article addresses the issue of low conversion rates after engaging in order brushing. It proposes a strategy of using Direct Train (a paid advertising platform) to attract a precise target audience. The approach involves creating new campaigns, selecting accurate keywords, targeting specific demographics, optimizing creative assets, and gradually increasing the budget. The goal is to improve conversion effectiveness. The article also reminds readers to be cautious about order brushing and to comply with relevant laws and regulations.

TEMU Targets 50 UK Orders from Local Sellers by 2025

TEMU Targets 50 UK Orders from Local Sellers by 2025

TEMU aims to have 50% of its orders fulfilled by local merchants in the UK market by the end of 2025, supporting local entrepreneurs and micro and small enterprises. The initiative hopes to enhance the platform's support for local businesses through optimized traffic and logistics measures.

08/04/2025 Logistics
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Chittagong Port Strike Disrupts Logistics and Economy

Chittagong Port Strike Disrupts Logistics and Economy

A strike at the Port of Chittagong, triggered by a traffic accident, has paralyzed port operations, significantly impacting the economy of Bangladesh and international logistics. The conflict between workers and the government reflects a crisis in labor relations and challenges to the resilience of the national economy.

08/04/2025 Logistics
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Argentinas El Tehuelche Airport Faces Urgent Expansion Needs

Argentinas El Tehuelche Airport Faces Urgent Expansion Needs

El Tehuelche Airport (PMY/SAVY), located in Argentina at an elevation of 426 feet, is an important aviation hub connecting inland South American cities with international markets. Despite a recent increase in passenger traffic, its infrastructure and services still need further enhancement to meet future development potential.

Clorinda Airport Boosts Argentinas Regional Connectivity

Clorinda Airport Boosts Argentinas Regional Connectivity

Clorinda Airport is an important small airport in Argentina, featuring a safe concrete runway and a strategic location, operating in the GMT-3 time zone. Despite information access restrictions, the airport remains a key hub for air traffic in South America, contributing to local economic development.

US Rail Freight Intermodal Volumes Mixed in Early October

US Rail Freight Intermodal Volumes Mixed in Early October

US rail freight traffic saw a slight increase in the first week of October, with intermodal transportation experiencing significant growth. Nonmetallic minerals and other commodities drove the increase, while coal and other commodities declined. Year-to-date cumulative freight volume shows growth. Market risks warrant attention.

01/30/2026 Logistics
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Global Container Shipping Rates Drop Amid Weak Peak Season Demand

Global Container Shipping Rates Drop Amid Weak Peak Season Demand

The container shipping market has entered its off-season, with the SCFI index falling below 1000 points again. Freight rates on the US West Coast route have plummeted, approaching the cost line. Overcapacity and weak demand have led to a comprehensive decline in freight rates. Shipping companies' efforts to reduce capacity and cancel sailings have had limited effect, and December's price increase plans face challenges. Australia/New Zealand and South America routes bucked the trend with price increases, while intra-Asia routes saw minor fluctuations. The market may remain volatile at a low level, requiring shipping companies to adjust their strategies to meet the challenges.

02/11/2026 Logistics
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Tel Nof Air Base Key Military and Civil Hub in Israel

Tel Nof Air Base Key Military and Civil Hub in Israel

The Ternov Air Force Base, located in Israel, serves as a crucial aviation hub with three runways, maintaining communication with Tel Aviv's air traffic control. The base plays a significant role in both military and civilian aviation and will continue to have a profound impact on future aviation developments.