Amazon Sellers Face Slumping Sales Operational Hurdles

Amazon Sellers Face Slumping Sales Operational Hurdles

Amazon's slow season presents challenges for sellers, including declining order volume and rising operational costs. This article delves into eight major reasons for the decline in sales of existing products, emphasizing the importance of precise operation. Faced with high industry talent mobility and intense competition, sellers must continuously improve their competitiveness to survive the off-season. Focusing on detailed strategies and efficient resource allocation is crucial for navigating the challenges and maintaining a sustainable business during this period.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Guide to SEO and Keyword Optimization

Amazon Sellers Guide to SEO and Keyword Optimization

This article details the complete process of Amazon keyword research, selection, and placement. It covers traffic structure analysis, on-and-off-Amazon keyword research methods, keyword classification and filtering, and keyword placement strategies for various Listing sections. The aim is to help sellers create high-converting Listings, increase product visibility, and boost sales on the Amazon platform. It provides practical guidance on how to effectively leverage keywords to drive targeted traffic and improve overall listing performance.

12/31/2025 Logistics Encyclopedia
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Amazon Expands Seller Support with New Features Bonuses

Amazon Expands Seller Support with New Features Bonuses

Amazon is testing a product detail page optimization initiative, combined with a Brand Referral Bonus, to encourage sellers to improve their pages and drive external traffic. This aims to increase sales and reduce referral fees. By optimizing product listings and promoting them off-Amazon, sellers can potentially earn a bonus on sales generated through their attribution links. This program incentivizes sellers to actively promote their products and improve their overall marketing strategy, ultimately benefiting both the seller and Amazon.

12/30/2025 Logistics Industry Insights
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Google Ads Guide Boosts Amazon Seller Sales

Google Ads Guide Boosts Amazon Seller Sales

This article provides an in-depth analysis of how Amazon sellers can leverage Google Ads to drive off-Amazon traffic. It details the advantages of Google Ads, step-by-step setup procedures, best practices, and key considerations. Furthermore, it compares Google Ads with Amazon Marketing Services, aiming to help sellers effectively expand their traffic sources, increase product visibility, and boost sales. The guide focuses on practical strategies for integrating Google Ads into an Amazon selling strategy for optimal results.

12/30/2025 Logistics Encyclopedia
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Generative AI Transforms Logistics with Efficiency Gains

Generative AI Transforms Logistics with Efficiency Gains

Generative AI is reshaping the logistics industry by enhancing efficiency, reducing costs, and improving customer experience through smart site selection, intelligent route optimization, and accurate demand forecasting. However, data security, privacy protection, and ethical considerations must be addressed. Only by actively embracing AI can companies win in the fierce market competition of the future. This transformation promises a more streamlined and responsive supply chain, but careful management of potential risks is crucial for sustainable success.

09/26/2025 Logistics Industry Insights
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Taolai Airport Boosts Alxa League's Economy and Tourism

Taolai Airport Boosts Alxa League's Economy and Tourism

Taolai Airport, located in Ejin Banner, Alxa League, Inner Mongolia, has an IATA code of EJN and an ICAO code of ZBEN. Since its opening in 2013, the airport has become an important part of regional transportation, supporting a multi-modal network of air, rail, and road. As a pilot site for commuter aviation in Alxa, Taolai Airport is expected to reach a passenger throughput of 80,000 by 2020, contributing to the local economic development.

07/29/2025 Airport Codes
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Esuns Chen Offers Amazon Sellers Growth Training

Esuns Chen Offers Amazon Sellers Growth Training

With six years of hands-on Amazon experience, Yi Xun Cross-border Lao Chen offers practical training courses focusing on Amazon North America, Europe, and Japan site operations and managed services. The course covers account registration, product selection, listing optimization, and advertising, helping sellers quickly master core Amazon operational skills and achieve business growth. This training is designed to provide actionable strategies and real-world insights for success in the competitive Amazon marketplace.

01/04/2026 Logistics Encyclopedia
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Google Ranking Drops How to Diagnose and Recover

Google Ranking Drops How to Diagnose and Recover

Website ranking drops can stem from algorithm updates, competition, technical issues, or content problems. Diagnosis is crucial, involving identifying the root cause. Solutions include cleaning up bad backlinks, optimizing existing content, fixing technical errors, and submitting a reconsideration request to Google if penalized. Regular site audits are essential to monitor performance and identify potential issues early. Furthermore, consider seasonal trends and focus on long-tail keywords to maintain and improve search engine visibility.

01/05/2026 Logistics Encyclopedia
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Ebay Sellers Gain Edge with Marketing and Algorithm Tips

Ebay Sellers Gain Edge with Marketing and Algorithm Tips

This article provides an in-depth analysis of eBay marketing effectiveness evaluation, core methods, and advertising optimization techniques to help sellers improve store performance. It covers word-of-mouth marketing, visual marketing, and on-site advertising strategies, while also dissecting the eBay advertising algorithm and offering refined operation suggestions. The emphasis is on data analysis and continuous optimization, seizing the trends of personalization and intelligence, to help you stand out in the eBay marketplace.

01/04/2026 Logistics Industry Insights
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Instagram Expands Stories Links to All Users Boosting Ecommerce

Instagram Expands Stories Links to All Users Boosting Ecommerce

Instagram Stories now allows all accounts to add links, facilitating traffic generation to independent websites. Mastering the techniques for adding, applying, and tracking these links is crucial. Video content is key to successful implementation and driving engagement. Leverage this feature to effectively direct your audience to your independent site and boost conversions. Optimize your Stories with compelling visuals and clear calls to action to maximize the benefits of this new linking capability.

12/29/2025 Logistics Industry Insights
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