Google Merchant Center Feeds Now Importable to Microsoft Ads

Google Merchant Center Feeds Now Importable to Microsoft Ads

This article provides a detailed guide on seamlessly importing product feeds from Google Merchant Center into Bing Ads. It covers account authorization, import steps, UTM parameter replacement, update frequency settings, and import status monitoring. By following this guide, readers can easily synchronize data updates, improving advertising efficiency and effectiveness. The process ensures product information is consistently updated in Bing Ads, leading to better targeting and performance. This eliminates manual updates and streamlines the advertising workflow.

Bing Ads Guide Aims to Boost Brand Visibility

Bing Ads Guide Aims to Boost Brand Visibility

Bing Ads offers five main advertising types: keywords, images, videos, shopping, and brand promotion, helping businesses precisely reach their target audience and increase brand awareness and sales. Through precise targeting and intelligent delivery, it enables efficient marketing. Leverage Bing Ads to connect with potential customers and drive conversions, maximizing your return on investment through strategic campaign management and data-driven optimization. It's a powerful tool for enhancing your online presence and achieving your marketing goals.

Shopees 99 Sale Highlights Top Sellers Amid Logistics Cost Surge

Shopees 99 Sale Highlights Top Sellers Amid Logistics Cost Surge

This article analyzes the best-selling categories (Health & Beauty, Home & Living, Mobile Accessories) during the Shopee 99 Mega Sale. It also explores the impact of rising cross-border logistics costs on e-commerce platforms and sellers, as well as the counter-trend increase in Shopee's traffic in the Polish market. The article aims to provide insights for cross-border e-commerce practitioners, helping them address challenges and seize opportunities in the evolving landscape.

01/07/2026 Logistics
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Ousen Logistics Assesses Crossborder Ecommerce Efficiency for US Europe

Ousen Logistics Assesses Crossborder Ecommerce Efficiency for US Europe

Oumeisen Logistics specializes in cross-border e-commerce between Europe and the US, offering stable delivery times and strong localized services. However, it carries judicial risks and has limited global coverage, requiring careful evaluation. While its focus on the Europe and US markets provides advantages in those regions, potential clients should consider the legal aspects and the company's limited reach beyond these core markets before making a decision. Overall, a thorough risk assessment is recommended.

01/07/2026 Logistics
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Uber Freight CEO Mcguigan Exits Amid Leadership Reshuffle

Uber Freight CEO Mcguigan Exits Amid Leadership Reshuffle

Uber Freight President McGuigan is stepping down from his role to join the board of directors. This move potentially signals a strategic shift for the company, presenting both challenges and opportunities in the future. The change in leadership comes as Uber Freight navigates the evolving landscape of logistics technology and seeks to further integrate its platform within the broader Uber ecosystem. The impact of McGuigan's departure on the company's growth trajectory remains to be seen.

01/16/2026 Logistics
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Labor Dispute Slows Port Efficiency in Los Angeles Long Beach

Labor Dispute Slows Port Efficiency in Los Angeles Long Beach

Labor disputes have resurfaced at the Ports of Los Angeles/Long Beach, with potential operational slowdowns by the union. The PMA accuses the ILWU of hindering operations, potentially impacting the supply chain. Businesses are advised to closely monitor the situation, proactively plan, diversify risks, and optimize their supply chains to mitigate potential losses. This includes exploring alternative ports and transportation methods to reduce reliance on the affected region and ensure business continuity.

01/16/2026 Logistics
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UPS Expands Automation Amid Labor Shortages to Boost Logistics

UPS Expands Automation Amid Labor Shortages to Boost Logistics

UPS is implementing automation in select US facilities to optimize package handling, improve efficiency, and enhance employee experience. AI-powered intelligent routing is being utilized to address labor challenges. This strategic move aims to streamline operations, reduce costs, and improve overall service quality by leveraging advanced technologies in logistics and supply chain management. The focus is on creating a more agile and responsive network capable of handling increasing volumes and complex demands.

01/16/2026 Logistics
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US Ecommerce Shipping Volume Hits Record High Pitney Bowes

US Ecommerce Shipping Volume Hits Record High Pitney Bowes

The Pitney Bowes Parcel Shipping Index reveals a new normal of e-commerce-driven growth in the U.S. parcel market. While parcel volume slightly decreased in 2022, it still exceeded expectations, and carrier revenue continued to rise. The increasing 'stickiness' of e-commerce and shifting consumer shopping habits necessitate that businesses optimize their carrier strategies and embrace e-commerce opportunities. The report highlights the sustained influence of online retail on parcel shipping dynamics.

Appcal Releases Guide to Mastering Virtual Conferences

Appcal Releases Guide to Mastering Virtual Conferences

The AppCal cloud meeting guide aims to help virtual attendees effectively utilize platform features, resolve time zone issues, and master virtual meeting skills. By clearly identifying virtual participants, flexibly adjusting meeting times, and choosing appropriate communication methods, it ensures that every online interaction is valuable and enhances the overall meeting experience. This guide focuses on maximizing productivity and engagement in the AppCal virtual environment, providing practical tips for a seamless and impactful virtual meeting experience.

Global Air Freight Costs Key Strategies for Savings

Global Air Freight Costs Key Strategies for Savings

This article delves into the seven key factors influencing international air freight prices, including cargo type, packaging, transportation distance, flight selection, fuel surcharges, shipping time, and international situations. Understanding these factors helps businesses and individuals make informed decisions when choosing international air freight, thereby maximizing cost savings while ensuring timeliness. By considering these elements, shippers can optimize their air freight strategy and potentially reduce expenses without compromising on delivery speed and reliability.

01/16/2026 Logistics
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