Amazon Launches Search Query Dashboard to Boost Seller Sales

Amazon Launches Search Query Dashboard to Boost Seller Sales

The Amazon Search Query Performance dashboard is a crucial tool for brand sellers to unlock sales growth. By analyzing customer search behavior, sellers can optimize keyword strategies, improve product listings, adjust advertising campaigns, and discover new product opportunities. This dashboard provides key data such as search volume, click-through rate, and conversion rate, helping sellers comprehensively understand product performance and enhance their competitiveness on the Amazon platform. It allows for data-driven decisions to improve visibility and drive sales.

01/04/2026 Logistics Industry Insights
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Online Advertising Shifts From SEO to Paid Traffic Bidding

Online Advertising Shifts From SEO to Paid Traffic Bidding

This article delves into the evolution of online advertising, from display and targeted ads to bidding advertising, revealing the evolutionary logic from 'guaranteed volume' to 'guaranteed price'. It explores future trends such as programmatic buying and native advertising, providing practical suggestions for cross-border e-commerce advertising strategies. The aim is to help businesses achieve effective traffic monetization. The article provides insights into optimizing ad campaigns and maximizing return on investment in the competitive online advertising landscape.

12/29/2025 Logistics Encyclopedia
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US Freight Forwarders Adapt to Carrier Alliance Shifts

US Freight Forwarders Adapt to Carrier Alliance Shifts

This article delves into the freight forwarder ratio strategies of US line carriers. Through data analysis, it reveals how major carriers like CMA, MSC, and MSK respond in different market environments. The article emphasizes that carriers should maintain a balance between freight forwarder and direct customer cargo volume, fine-tuning it according to market changes to achieve stable revenue growth. For freight forwarders, understanding carrier strategies and choosing appropriate partners is crucial for success in the US market.

12/30/2025 Logistics Industry Insights
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Amazon Adds add to Cart Button to Search Results Boosting Sales

Amazon Adds add to Cart Button to Search Results Boosting Sales

Amazon has added an 'Add to Cart' button to its search results page, shortening the purchase path and boosting conversion rates. Sellers should check if this feature is enabled for their categories and optimize their listings accordingly. Focus on improving titles, images, star ratings, prices, and promotional offers to capitalize on peak season sales opportunities. This new feature allows customers to quickly add items to their cart directly from the search results, potentially leading to increased sales volume.

12/30/2025 Logistics Industry Insights
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Evergreen Marine Orders 32B LNG Fleet to Boost Green Shipping

Evergreen Marine Orders 32B LNG Fleet to Boost Green Shipping

Evergreen Marine has announced an investment of $3.245 billion to order 11 ultra-large 24,000 TEU LNG dual-fuel container ships in South Korea and China. This initiative aims to enhance energy diversification, leverage LNG technology advantages, and strengthen international competitiveness. This move marks a significant step for Evergreen Marine towards green shipping and will further expand its fleet size to adapt to the changing market demands.

08/04/2025 Logistics
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USD to GBP Exchange Rate Trends Key for Investors

USD to GBP Exchange Rate Trends Key for Investors

This article provides an in-depth analysis of the exchange rate dynamics between the US dollar and the British pound, with the current rate being 1 USD = 0.744239 GBP. Over the past year, there has been significant volatility in the exchange rate, and investors need to pay attention to how these changes impact international investments in order to optimize decision-making and reduce risks.

08/11/2025 Exchange Rate Query
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Ecommerce Warehouses Embrace Advanced Management Systems for Efficiency

Ecommerce Warehouses Embrace Advanced Management Systems for Efficiency

Warehouse Management Systems (WMS) aim to enhance the operational efficiency of e-commerce businesses, featuring real-time management, inventory monitoring, and order processing, making it a cornerstone of modern supply chains. This article analyzes five key trends: the integration of WMS with e-commerce platforms, efficiency enhancement and cost optimization, and the application of AI and machine learning, highlighting its significance in the e-commerce sector.

08/04/2025 Warehousing
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USD to LKR Exchange Rate Trends Key Factors Analyzed

USD to LKR Exchange Rate Trends Key Factors Analyzed

This article analyzes the exchange rate between the US Dollar and the Sri Lankan Rupee, exploring the reasons for its fluctuations. It discusses the impact of economic policies and international markets on the exchange rate. The article suggests that Sri Lanka should focus on how exchange rate fluctuations affect the national economy and strategic adjustments in the future, in order to ensure economic stability and development.

08/10/2025 Exchange Rate Query
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Freight Booking Simplified Key Steps for Shipping Orders

Freight Booking Simplified Key Steps for Shipping Orders

This article provides a detailed explanation of key terms in foreign trade booking, including Booking, Booking Note, Booking Confirmation, and Shipping Order (S/O), highlighting their meanings and differences. It also offers practical booking procedures and essential considerations to help foreign trade professionals easily master booking skills and successfully conduct international trade. This guide aims to simplify the booking process and ensure smooth international shipping operations.

09/26/2025 Logistics Encyclopedia
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Flexport Expands German Trade Operations for Global Growth

Flexport Expands German Trade Operations for Global Growth

Flexport empowers German trade by simplifying complex logistics through a robust local network, leading technology platform, and expert service team. We automate order management and facilitate supplier collaboration. Optimizing ocean and air freight solutions, we offer efficient customs clearance and trade consulting to help you navigate the global market seamlessly. Let us streamline your supply chain and unlock new opportunities for your business in Germany and beyond.

11/03/2025 Logistics
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