Amazon Sellers Boost Growth with Balanced Ad and Organic Strategies

Amazon Sellers Boost Growth with Balanced Ad and Organic Strategies

This paper delves into the problem of excessive advertising orders and insufficient organic orders faced by Amazon sellers, and proposes solutions. By analyzing the importance of keyword classification and layout, as well as reasonable advertising budget allocation strategies, it helps sellers break free from over-reliance on advertising, increase the organic traffic of listings, and create more competitive best-selling products. The focus is on shifting from paid advertising dependence to a more balanced and sustainable sales strategy for long-term success on Amazon.

01/16/2026 Logistics Industry Insights
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Delta Revises 2025 Capacity Over Tariff Policy Concerns

Delta Revises 2025 Capacity Over Tariff Policy Concerns

Delta Airlines' CEO stated that tariff policies have led to a decline in bookings. The company plans to not increase flight capacity in the second half of 2025 and will delay the delivery of Airbus aircraft. Despite exceeding expectations in the first quarter earnings report, the industry outlook remains grim.

04/22/2025 Airlines
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Airbag Exporters Face Risks Over Dangerous Goods Declarations

Airbag Exporters Face Risks Over Dangerous Goods Declarations

Exporting car airbags requires attention! A case warns that failure to declare dangerous goods information as required may result in fines. Airbags are classified as Class 9 dangerous goods, requiring a Dangerous Goods Packing Certificate for export, truthful declaration, and professional packaging. Enhancing awareness of dangerous goods, seeking professional guidance, and choosing compliant services are crucial to avoid potential pitfalls. Ensure proper documentation and adherence to regulations for a smooth and compliant export process.

01/30/2024 Customs Knowledge
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FBA Sellers Face Risks Over Unlabeled Battery Shipments

FBA Sellers Face Risks Over Unlabeled Battery Shipments

Cargo shipped via ocean freight FBA without electrified labels faces serious consequences, including customs rejections, Amazon warehouse refusals, and transportation safety hazards. This article offers solutions such as halting shipments, processing in overseas warehouses, and communicating with Amazon, to help sellers mitigate these risks.

09/15/2025 Logistics Encyclopedia
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Singapore Dollar Gains Realtime Edge Over US Dollar

Singapore Dollar Gains Realtime Edge Over US Dollar

This article analyzes the latest exchange rate for 50 Singapore dollars to US dollars, discussing the relevant fluctuations in rates and market influencing factors. It also emphasizes the importance and advantages of using currency management applications for international remittances and transactions.

08/10/2025 Exchange Rate Query
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Freight Forwarders Warned Over VGM Tare Weight Errors

Freight Forwarders Warned Over VGM Tare Weight Errors

VGM tare weight errors are common in the freight forwarding industry. This article reminds freight forwarders to carefully verify container information, confirm with the shipping company, and take photos as proof to avoid problems such as cargo rejection due to incorrect VGM information, ensuring smooth cargo transportation. It emphasizes the importance of double-checking VGM data and maintaining proper documentation to mitigate potential risks and ensure compliance with regulations in container shipping.

08/23/2025 Logistics Encyclopedia
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Chinas Freight Forwarders Face Scrutiny Over Hidden Fees

Chinas Freight Forwarders Face Scrutiny Over Hidden Fees

This article shares common issues in freight forwarding, such as container detention time, freight display, and payment methods. It reveals potential 'traps' in the freight forwarding industry, reminding cargo owners to be vigilant during transactions and avoid unnecessary losses. It highlights potential pitfalls related to bill of lading freight charges and other common areas where misunderstandings or misrepresentations can occur. By understanding these potential issues, shippers can better protect themselves and ensure smoother, more cost-effective foreign trade logistics operations.

08/22/2025 Logistics Encyclopedia
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Hong Kong Files WTO Complaint Over US Tariffs

Hong Kong Files WTO Complaint Over US Tariffs

The Hong Kong SAR government has filed a complaint with the WTO regarding the US's imposition of tariffs, citing violations of WTO rules and disregard for Hong Kong's status as a separate customs territory. This action aims to protect Hong Kong's trade interests, defend multilateral trade principles, and promote the resolution of international trade disputes. Hong Kong will closely monitor developments, safeguard its trade position, and calls on the international community to jointly uphold WTO rules.

11/03/2025 Customs Knowledge
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Shein Adjusts US Pricing Strategy Over Tariff Concerns

Shein Adjusts US Pricing Strategy Over Tariff Concerns

In response to US tariffs, SHEIN has adjusted its product prices, with significant increases in beauty & health and home goods, while women's clothing saw smaller changes. This reveals SHEIN's price sensitivity, supply chain pressures, and market dependence. The price adjustments highlight the challenges faced by cross-border e-commerce companies navigating international trade policies and the impact of tariffs on consumer pricing strategies. The varying price adjustments across different product categories also suggest a nuanced approach to managing profitability amidst changing economic conditions.

04/29/2025 Logistics Industry Insights
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