Enhancing Efficiency in Overseas Warehouse Management: Setting and Optimizing Safety Stock

Enhancing Efficiency in Overseas Warehouse Management: Setting and Optimizing Safety Stock

In the context of rapid development in cross-border e-commerce, choosing the right overseas warehouse has become a crucial decision for sellers. Properly setting safety stock can prevent stockouts, control inventory costs, and enhance customer satisfaction. Sellers need to consider sales conditions and market demand comprehensively, adjusting inventory levels flexibly, and employing reasonable management strategies to improve competitiveness.

The Expansive Overseas Warehouse Landscape: Industry Transformations from Boom to Shakeout

The Expansive Overseas Warehouse Landscape: Industry Transformations from Boom to Shakeout

With the rapid development of cross-border e-commerce, overseas warehousing has undergone a significant shift from being highly sought after to experiencing vacancies. The post-pandemic market recovery has initiated a reshuffling in the industry, where leading companies strengthen their positions against external challenges, while smaller firms feel increasing pressure. The trend emphasizes last-mile delivery and value-added services, driving market evolution and segmentation.

07/17/2025 Logistics
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Overseas Air Purifier Brand Sees Sales Jump Amid Strategic PR Push

Overseas Air Purifier Brand Sees Sales Jump Amid Strategic PR Push

Air purifier brand J, in collaboration with YouWoShi, successfully enhanced brand awareness and achieved sales growth through overseas media PR. The YouWoShi team, through precise needs analysis, customized media cooperation plans, efficient content inclusion, and seizing the opportunity of Prime Day, ultimately helped brand J exceed its KPI. This case study verifies the crucial role of media PR in overseas market promotion, demonstrating its effectiveness in boosting brand visibility and driving sales for DTC brands expanding globally.

Luo Yonghaos make a Friend Expands to Taobao Amid Live Commerce Boom

Luo Yonghaos make a Friend Expands to Taobao Amid Live Commerce Boom

This article analyzes the potential motivations and opportunities for Luo Yonghao and his 'Make a Friend' team to join Taobao Live. Given the increasing competition on Douyin Live and Taobao Live's need to fill traffic gaps, multi-platform deployment is becoming inevitable. Joining Taobao is expected to bring new growth opportunities for 'Make a Friend' while injecting new vitality into Taobao Live and reshaping the industry landscape. This move could significantly impact the competitive dynamics of live commerce in China.

Vietnams Digital Media Boom Driven by Pandemic Gen Z

Vietnams Digital Media Boom Driven by Pandemic Gen Z

A YouGov report indicates that the pandemic has accelerated digital media consumption growth in Vietnam, with significant increases in social media engagement and streaming usage. Gen Z dominates music streaming, while Baby Boomers prefer video-on-demand. Radio, podcasts, and streaming video hold immense potential. Businesses need to pay attention to user differences, address the challenge of fake news, and seize market opportunities. The report highlights the evolving digital landscape and the need for tailored strategies to effectively reach diverse consumer segments in Vietnam.

Amazon FBA Warehouses Vs. Overseas Warehouses: How Should Sellers Make Smart Choices?

Amazon FBA Warehouses Vs. Overseas Warehouses: How Should Sellers Make Smart Choices?

This article compares the main similarities and differences between Amazon FBA and third-party overseas warehouses, including product selection range, first-mile services, warehousing requirements, inventory management, cost structure, promotional support, user feedback handling, return policies, and safety risks. By analyzing these aspects, it aims to assist sellers in rationally choosing a storage solution that suits their situation, thereby enhancing operational efficiency.

07/11/2025 Warehousing
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Tiktok Revives US Livestream Shopping Push

Tiktok Revives US Livestream Shopping Push

TikTok is making another attempt in the US and European markets by partnering with TalkShopLive to launch a live shopping service in the US. This move aims to leverage TalkShopLive's technology and experience to reduce operational risks and quickly build a live shopping system in the US. However, TikTok still faces multiple challenges, including regulatory scrutiny, cultural differences, and market competition. The future of TikTok's live e-commerce in the US market remains uncertain.

Makukus Tiktok Shop Success Dominates Philippines Baby Market

Makukus Tiktok Shop Success Dominates Philippines Baby Market

Mom and baby brand Makuku achieved a 900% growth in the Philippines TikTok Shop by selecting the right niche, leveraging influencer marketing to drive traffic, and utilizing live commerce for efficient conversion, all while capitalizing on TikTok Shop platform support. Their key strategies include collaborating with local influencers, expanding product categories, carefully selecting influencers, and implementing pre-live traffic generation, in-live interaction, and pre-promotion for platform mega sales events. These tactics contributed significantly to their success in the Southeast Asian market.

Vietnams Digital Media Surge Tied to Pandemic Youth Trends

Vietnams Digital Media Surge Tied to Pandemic Youth Trends

YouGov's 'Vietnam Media Outlook' report reveals that the pandemic has accelerated digital media consumption in Vietnam, with significant increases in social interaction and streaming usage. Generational differences exist in music and video consumption. Emerging formats such as radio, podcasts, and streaming are on the rise. Businesses need to pay attention to generational differences, embrace new channels, improve content quality and user experience, and strengthen social interaction.

Twitch Streamers Monetize Gaming Passion for Profit

Twitch Streamers Monetize Gaming Passion for Profit

This article delves into the monetization models of the Twitch game streaming platform, including Turbo subscriptions, streamer monetization (subscriptions, donations, ad revenue sharing), advertising, and collaborative promotions. It provides practical advice for game players and potential streamers on how to achieve game monetization on Twitch. The aim is to help them understand the platform's operational mechanisms and embark on a path to generating revenue through game streaming.