Airports Boost Efficiency with Iatas Forecasting Tools

Airports Boost Efficiency with Iatas Forecasting Tools

IATA Consulting Services empowers airports to seize market opportunities and develop winning strategies by providing forward-looking traffic forecasts and expert advice. Our traffic forecasting research, based on reliable data, meticulous analysis, and rigorous modeling, offers comprehensive decision support for airport operators, investors, and more. Choosing IATA Consulting means gaining access to an unparalleled database, an extensive industry network, and a proven track record of excellence, laying a solid foundation for the future development of your airport.

01/08/2026 Logistics Industry Insights
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Amazon Launches find Similar Items Tool for Sellers

Amazon Launches find Similar Items Tool for Sellers

Amazon's launch of the 'Find Similar Items' feature presents both opportunities and challenges for sellers, potentially redistributing traffic. This article analyzes the impact and proposes strategies: Firstly, create new traffic sources, such as participating in the Climate Pledge Friendly program. Secondly, enhance product strength and build brand value by differentiating marketing and providing excellent customer service to foster loyalty. Embracing change is key to success in this evolving landscape. Sellers must adapt to thrive in the new environment.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Guide to SEO and Keyword Optimization

Amazon Sellers Guide to SEO and Keyword Optimization

This article details the complete process of Amazon keyword research, selection, and placement. It covers traffic structure analysis, on-and-off-Amazon keyword research methods, keyword classification and filtering, and keyword placement strategies for various Listing sections. The aim is to help sellers create high-converting Listings, increase product visibility, and boost sales on the Amazon platform. It provides practical guidance on how to effectively leverage keywords to drive targeted traffic and improve overall listing performance.

12/31/2025 Logistics Encyclopedia
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Top Backlink Analysis Tools to Improve Website Rankings

Top Backlink Analysis Tools to Improve Website Rankings

This article evaluates backlink analysis tools such as SEMrush and Ahrefs, aiming to assist in SEO optimization for standalone websites. It explores how these tools can be leveraged to improve website ranking and increase organic traffic. The analysis focuses on features relevant to independent website owners seeking to enhance their SEO strategy and visibility in search engine results. Ultimately, the goal is to provide actionable insights for driving more organic traffic through effective backlink analysis and management.

12/31/2025 Logistics Encyclopedia
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Douyin Emerges As Key Ecommerce Platform for Brands

Douyin Emerges As Key Ecommerce Platform for Brands

This article delves into the roles and differences between Ocean Engine and Qianchuan in Douyin E-commerce. Ocean Engine serves as the cornerstone of Douyin's commercialization, providing technology and traffic support. Qianchuan, on the other hand, is an integrated e-commerce advertising platform that integrates various marketing capabilities to help merchants achieve a closed loop of product management, traffic acquisition, and transaction completion. Mastering the relationship and application of these two is key to profiting from Douyin E-commerce.

12/31/2025 Logistics Industry Insights
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Google Ads Guide Boosts Amazon Seller Sales

Google Ads Guide Boosts Amazon Seller Sales

This article provides an in-depth analysis of how Amazon sellers can leverage Google Ads to drive off-Amazon traffic. It details the advantages of Google Ads, step-by-step setup procedures, best practices, and key considerations. Furthermore, it compares Google Ads with Amazon Marketing Services, aiming to help sellers effectively expand their traffic sources, increase product visibility, and boost sales. The guide focuses on practical strategies for integrating Google Ads into an Amazon selling strategy for optimal results.

12/30/2025 Logistics Encyclopedia
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Amazon Sellers Gain Growth Through Free Post Feature

Amazon Sellers Gain Growth Through Free Post Feature

Amazon Posts offers sellers a free traffic source through social-style product promotion, increasing product exposure, building a following, and improving rankings. This article provides a detailed analysis of the Posts feature, covering application requirements, creation steps, data analysis, and operational techniques. It aims to help sellers effectively utilize this tool to achieve traffic growth and ultimately increase Listing conversion rates. Learn how to leverage Amazon Posts for enhanced visibility and sales performance without additional advertising costs.

12/30/2025 Logistics Industry Insights
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Global Mask Demand Surges for Crossborder Ecommerce Sellers

Global Mask Demand Surges for Crossborder Ecommerce Sellers

Shinan Cross-border Logistics Navigation launches a free data monitoring feature for the mask industry, helping cross-border e-commerce sellers accurately select products, efficiently attract traffic, and grasp market dynamics to cope with the global mask shortage. This feature monitors surging products and traffic-driving keywords, and automatically alerts users to changes in competitor prices and sales. It provides valuable insights for sellers to optimize their strategies and capitalize on opportunities in the rapidly evolving mask market.

12/30/2025 Logistics Industry Insights
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