Amazon Sellers Turn to Offplatform Tactics for Growth

Amazon Sellers Turn to Offplatform Tactics for Growth

With rising on-Amazon traffic costs, this article emphasizes the importance of integrating on- and off-Amazon strategies. By analyzing suitable scenarios for off-Amazon traffic generation, key influencing factors, and subsequent operational strategies, it provides sellers with effective ways to stand out in a competitive market. Combining on- and off-Amazon approaches is crucial for achieving sustainable growth in Amazon operations. It highlights the need to diversify traffic sources and leverage external channels to drive sales and improve overall performance on the platform.

01/06/2026 Logistics Industry Insights
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US Rail Freight Mixed As Carload Rises Offset Intermodal Slump

US Rail Freight Mixed As Carload Rises Offset Intermodal Slump

Recent US rail freight data shows carload traffic increased year-over-year, driven by strong demand for coal and grain. However, container traffic declined, potentially signaling a slowdown in consumer demand. While full-year data indicates overall growth, recent structural shifts warrant caution. The rail freight industry faces both opportunities and challenges, with technological innovation being crucial for future success. The decrease in container traffic may be an early indicator of a broader economic downturn, requiring careful monitoring of future trends and adjustments to strategies.

01/21/2026 Logistics
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John Glenn Airport Central Ohios Key Travel Hub

John Glenn Airport Central Ohios Key Travel Hub

Columbus Metropolitan Airport (CMH) is the largest passenger airport in Central Ohio, connecting to major North American cities and the Caribbean. This article delves into the airport's history, facilities, operations, and artistic features, showcasing its significance and value as a vital transportation hub. It provides travelers with a comprehensive understanding of CMH, highlighting its role in connecting Ohio to the world and its continuous efforts to improve passenger experience. The airport serves as a key economic driver for the region.

09/26/2025 Airport Codes
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Gran Canaria Airport Drives Tourism Growth Amid Expansion Plans

Gran Canaria Airport Drives Tourism Growth Amid Expansion Plans

Gran Canaria Airport, located on Gran Canaria Island in Spain, is the main civilian airport established in 1930. It is the largest airport in the Canary Islands and the fifth largest in Spain. The airport features two runways, each 3,100 meters long, and a passenger terminal that has undergone multiple expansions, offering both domestic and international flight services with an annual passenger volume exceeding 10 million. Several low-cost and charter airlines operate here, boosting local tourism and economic development.

07/29/2025 Logistics
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Global Airports Adopt Standardized Baggage Handling to Improve Travel

Global Airports Adopt Standardized Baggage Handling to Improve Travel

This webinar focuses on standardization in airline baggage handling to enhance passenger satisfaction. It covers detailed explanations of standardized processes, analysis of industry challenges and opportunities, and in-depth explorations of key procedures like automated baggage re-routing, Resolution 753 implementation, and baggage compensation. By adopting industry best practices, airlines and airports can optimize baggage handling, reduce operational costs, and improve competitiveness. The session will provide valuable insights for streamlining operations and boosting overall passenger experience through effective standardization strategies.

12/30/2025 Logistics Industry Insights
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Global Airlines Adopt Iatas Streamlined Baggage Strategy

Global Airlines Adopt Iatas Streamlined Baggage Strategy

The IATA Baggage Strategy aims to revolutionize global baggage operations and enhance the passenger experience through standardization, automation, and data-driven approaches. This strategy revolves around three pillars: information exchange, tracking automation, and claim prevention. Through IATA Resolution 753, the Baggage XML project, and consulting services, it helps businesses optimize baggage operations. It also provides related resources and training courses to collectively create a seamless passenger experience. The goal is to minimize baggage mishandling and improve overall efficiency in the baggage handling process.

01/08/2026 Logistics
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Aviation Industry to See Steady 39 Profit Growth by 2026

Aviation Industry to See Steady 39 Profit Growth by 2026

The International Air Transport Association (IATA) forecasts that the global airline industry will achieve stable profitability by 2026, with a net profit margin projected at 3.9%, despite facing multiple challenges. Passenger and cargo volumes continue to grow, and fuel costs are decreasing, but supply chain issues and regulatory pressures persist. The report also highlights the resilience of air cargo and high levels of passenger satisfaction with air travel. The industry is navigating a complex landscape to achieve sustainable financial performance.

01/16/2026 Logistics Industry Insights
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Airline Travel Codes Grow More Complex Amid Industry Shifts

Airline Travel Codes Grow More Complex Amid Industry Shifts

Airline travel codes are becoming increasingly complex. This paper explores the evolution and challenges of Passenger Name Records (PNR), flight numbers, and coding systems within the context of multimodal transportation. It analyzes strategies the aviation industry employs to address code complexity, including standardization, technological innovation, passenger education, and forward-looking planning. The aim is to build a more efficient and convenient travel ecosystem. The paper highlights the need for continuous adaptation to ensure seamless travel experiences in an increasingly interconnected world.

01/19/2026 Logistics Industry Insights
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Ecommerce Brands Boost Engagement Via Twitter Strategies

Ecommerce Brands Boost Engagement Via Twitter Strategies

This article delves into how cross-border e-commerce independent websites can leverage Twitter to attract traffic and build a highly engaged fan base. It elaborates on the growth secrets of Twitter traffic generation from seven aspects: solid foundation, precise positioning, value-first approach, building trust, proactive interaction, personalized communication, and data-driven strategies. This guide aims to help independent website sellers break through bottlenecks and achieve a dual increase in fan numbers and business conversions. It provides practical insights for maximizing Twitter's potential in driving traffic and sales.

01/04/2026 Logistics Encyclopedia
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