Amazon Ads Yield High Conversions but Low Profits for Sellers

Amazon Ads Yield High Conversions but Low Profits for Sellers

High ACOS in Amazon Advertising isn't always a bad thing! This article delves into the five main objectives of Amazon Ads: traffic generation, ranking improvement, product association, keyword expansion, and profitability. It emphasizes evaluating ad performance based on the intended purpose rather than solely relying on ACOS. Through case studies, it guides sellers to develop more effective advertising strategies to achieve overall sales growth. The key takeaway is to align your ACOS targets with your specific advertising goals for optimal results.

01/06/2026 Logistics Industry Insights
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Global Flight Coordination Calendar Boosts Aviation Efficiency

Global Flight Coordination Calendar Boosts Aviation Efficiency

The Worldwide Airport Slot Guidelines (WASG) is a crucial tool for ensuring consistency in global flight schedule planning and allocation. It outlines key dates and deadlines that airlines, airports, and coordinators must adhere to before each scheduling season, ensuring operational efficiency and promoting fair competition. This calendar is an important document published by the International Air Transport Association (IATA) within its global flight schedule management framework. It facilitates the coordinated allocation of airport slots, crucial for managing air traffic and optimizing airport capacity.

01/08/2026 Logistics
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Global Aviation Leaders to Shape Data Strategy at IATA Summit 2026

Global Aviation Leaders to Shape Data Strategy at IATA Summit 2026

The International Air Transport Association (IATA) will host the World Data Summit (WDS) in Singapore in 2026, focusing on data, technology, and cybersecurity in the aviation industry. The summit will bring together industry leaders to discuss key issues such as data strategy, artificial intelligence, cybersecurity, and data sharing. It aims to promote the digital transformation of the aviation industry, improve operational efficiency, and enhance passenger experience. Data analysts can leverage this opportunity to understand industry trends, build connections, and drive innovation.

01/08/2026 Logistics Industry Insights
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New IATA Course Aims to Boost Airline Customer Service

New IATA Course Aims to Boost Airline Customer Service

The International Air Transport Association (IATA) offers the 'Airline Customer Service' course to enhance the service skills of frontline customer service staff, addressing industry changes driven by the internet and social media. The course covers communication skills, cross-cultural awareness, and stress management. Through online self-study and examinations, participants can earn an IATA certificate, ultimately improving the customer service level of airlines. This program equips professionals with the necessary tools to excel in today's dynamic aviation landscape and provide exceptional customer experiences.

01/08/2026 Airlines
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US Electrical Makers Push for USMCA Enforcement Boost

US Electrical Makers Push for USMCA Enforcement Boost

The National Electrical Manufacturers Association (NEMA) urges the United States Trade Representative (USTR) to expedite the review and update of the United States-Mexico-Canada Agreement (USMCA). NEMA emphasizes the need for strengthened enforcement and increased predictability in trade rules to safeguard the competitiveness of the American electrical manufacturing industry and protect consumer interests. They believe a robust USMCA is crucial for maintaining a level playing field and ensuring fair trade practices within the North American region, ultimately benefiting both manufacturers and consumers.

01/07/2026 Customs Knowledge
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USMCA Trade Deal Needs Stronger Enforcement NEMA Says

USMCA Trade Deal Needs Stronger Enforcement NEMA Says

The National Electrical Manufacturers Association (NEMA) is urging the United States Trade Representative (USTR) to promptly review and update the USMCA agreement. NEMA emphasizes the importance of strengthening enforcement and enhancing the predictability of the agreement to ensure a level playing field for the U.S. electrical manufacturing sector. They believe that robust enforcement will foster investment and job creation within the industry. NEMA's call underscores the need for a modernized USMCA that effectively addresses trade barriers and promotes fair competition.

01/07/2026 Customs Knowledge
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USMCA Needs Stronger Enforcement Predictability NEMA

USMCA Needs Stronger Enforcement Predictability NEMA

The National Electrical Manufacturers Association (NEMA) urged accelerated review and updates to the USMCA at a USTR hearing. NEMA emphasized the importance of strengthening enforcement and enhancing policy predictability. They believe a well-functioning USMCA creates a level playing field for electrical manufacturers and promotes regional trade prosperity. NEMA's call highlights the industry's reliance on the trade agreement for stability and growth. Streamlining the USMCA processes can significantly benefit the electrical manufacturing sector and contribute to a more robust North American economy.

01/15/2026 Customs Knowledge
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IATA Upholds Airline Independence in Safety Evaluations

IATA Upholds Airline Independence in Safety Evaluations

The International Air Transport Association (IATA) reaffirms the paramount importance of aviation safety, emphasizing that airlines must have independent risk assessment authority in operational decisions, especially when facing special circumstances and safety alerts. IATA calls on governments and stakeholders to respect airlines' safety decision-making power and work together to build a safe and efficient air transport system. This includes ensuring airlines can make informed choices based on their own risk assessments, ultimately contributing to a more secure and reliable global aviation network.

01/15/2026 Logistics Industry Insights
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US Rail Freight Declines Some Sectors Show Resilience

US Rail Freight Declines Some Sectors Show Resilience

According to the Association of American Railroads, U.S. rail carload and intermodal traffic both declined year-over-year for the week ending February 4th. Automobiles & parts and petroleum & nonmetallic minerals showed strong performance, while coal, grain, and chemicals experienced volume decreases. Overall, North American rail performance was slightly better than the U.S. The rail freight market is in a period of transition, presenting both challenges and opportunities. The data suggests shifts in demand across different commodity sectors impacting the overall freight volume.

01/16/2026 Logistics
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Venezuela IATA Discuss Aviation Revival to Spur Economic Growth

Venezuela IATA Discuss Aviation Revival to Spur Economic Growth

The International Air Transport Association (IATA) is actively engaged in dialogue with the Venezuelan government to rebuild the country's air connectivity. Discussions focus on key issues such as the repatriation of funds, the lifting of COVID-19 restrictions, and the strengthening of operational safety. IATA urges Venezuela to address these challenges to facilitate the recovery of the aviation industry and contribute to the country's economic growth. Resolving these issues is crucial for attracting investment and restoring confidence in Venezuela's aviation sector.

01/16/2026 Logistics Industry Insights
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