Amazons Flywheel Strategy Fuels Ecommerce Growth

Amazons Flywheel Strategy Fuels Ecommerce Growth

This article delves into Amazon's flywheel theory, explaining its three pillars: low prices, vast selection, and excellent customer experience. It analyzes the flywheel's operational mechanism and its impact on third-party sellers. Practical guidance is offered on applying the flywheel to one's own e-commerce business, helping sellers achieve sustainable growth. The Amazon seller flywheel is also introduced, emphasizing the positive cycle between reviews, sales volume, and ranking. This provides a comprehensive understanding of leveraging flywheel principles for success on the Amazon platform.

12/29/2025 Logistics Industry Insights
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Amazon Speeds Up Removal of Unsellable FBA Inventory

Amazon Speeds Up Removal of Unsellable FBA Inventory

Amazon FBA New Rule: Effective October 14th, the automatic removal cycle for unsellable inventory is shortened from 30 days to 14 days, with removal frequency increasing to twice a month. Sellers need to strengthen inventory management, regularly check and optimize product quality, and promptly handle unsellable inventory to avoid losses. It is recommended to establish overseas warehouses or after-sales points to handle high-value goods. This change necessitates proactive inventory control and potentially alternative solutions for managing unsellable items.

12/30/2025 Logistics
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Amazon Accelerates Removal of Unsellable Inventory

Amazon Accelerates Removal of Unsellable Inventory

Amazon has announced a new policy, effective October 14th, shortening the automatic removal cycle for unsellable inventory from 30 days to 14 days, resulting in bi-monthly removals. Sellers need to closely monitor inventory status, improve management efficiency, utilize removal and disposal options strategically, and promptly adjust operational strategies to adapt to the new inventory management rules and minimize potential losses. This change necessitates proactive inventory control and a flexible approach to handling unsellable items to avoid unexpected storage fees or disposal costs.

01/16/2026 Logistics
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Amazon Sellers Hit by Unexpected Holiday Sales Slump

Amazon Sellers Hit by Unexpected Holiday Sales Slump

Amazon's Christmas peak season arrived early but met with a cold reception, with sellers experiencing a sharp drop in order volume. Contributing factors include early consumer spending, logistical limitations, and sellers activating holiday mode. Changes in platform advertising rules have also intensified pressure on sellers. It is recommended that sellers adjust their advertising strategies and actively prepare for the next consumption cycle, such as the New Year. The early slowdown highlights the need for adaptability in a changing e-commerce landscape.

01/15/2026 Logistics Industry Insights
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Amazon Sellers Urged to Focus on Organic Traffic Over Promotions

Amazon Sellers Urged to Focus on Organic Traffic Over Promotions

This article delves into the Amazon Flywheel Effect, revealing the underlying logic of its traffic allocation. By analyzing core elements such as product selection, traffic, conversion rates, customer experience, and seller services, it helps sellers understand how to build a virtuous cycle growth model, avoid ineffective promotions, and achieve sustainable organic traffic growth. The analysis provides insights into creating a positive feedback loop that drives continuous improvement and ultimately leads to increased sales and customer loyalty on the Amazon platform.

01/22/2026 Logistics Industry Insights
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Shippers Urged to Reduce Truck Driver Detention for Safety

Shippers Urged to Reduce Truck Driver Detention for Safety

Driver detention not only causes significant economic losses but also threatens road safety. Shippers' long-term absence and shifting responsibility to carriers create a vicious cycle. Shippers should proactively optimize warehouse operations, introduce technology, provide comfortable waiting environments, and establish fair detention compensation mechanisms. Building transparent communication with carriers is crucial to create a safe, efficient, and caring transportation future, achieving a win-win situation for all parties. This includes addressing issues like long wait times and lack of amenities for drivers.

01/26/2026 Logistics Industry Insights
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Shanghaius Ocean Freight Key Factors and Efficiency Strategies

Shanghaius Ocean Freight Key Factors and Efficiency Strategies

This paper delves into the timeliness of ocean shipping from Shanghai to the United States, analyzing influencing factors such as port distance, route selection, and customs clearance efficiency, and providing practical strategies for optimizing routes. It also explores ocean shipping options under special circumstances, such as expedited shipping and LCL (Less than Container Load), as well as the future trends of intelligent and green ocean shipping. The aim is to help readers accurately control the logistics cycle and improve supply chain efficiency.

01/28/2026 Logistics Encyclopedia
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Uschina Shipping Costs Speed and Key Providers Analyzed

Uschina Shipping Costs Speed and Key Providers Analyzed

This article analyzes the selection of express companies for ocean freight from the US to China, highlighting the advantages of ocean shipping (economy, safety, large capacity) and time considerations (Trans-Pacific shipping cycle). Major express companies like UPS, FedEx, and DHL offer relevant services. Ocean freight typically takes 2-4 weeks. Factors influencing transit time include port congestion, customs clearance, and weather conditions. While slower than air freight, ocean shipping provides a cost-effective solution for businesses shipping large volumes of goods.

01/30/2026 Logistics
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FCC Tightens Certification for 433mhz Fitness Equipment

FCC Tightens Certification for 433mhz Fitness Equipment

This article provides a detailed analysis of the FCC ID certification process, technical requirements, and considerations for 433MHz remote controls and elliptical trainers in the United States. It covers key aspects such as rule determination, document preparation, testing procedures, cycle time estimation, and change management. The aim is to assist companies in successfully obtaining certification and entering the US market. The guide offers practical insights and actionable advice to navigate the complexities of FCC compliance for these specific product categories.

02/02/2026 Customs Knowledge
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Amazon Sellers Weigh Sea Vs Air Freight for Profits

Amazon Sellers Weigh Sea Vs Air Freight for Profits

This article delves into the costs, timelines, and risks associated with Amazon FBA sea and air freight. It offers strategies for sea freight for bulky, slow-moving items and air freight techniques for listings in their growth phase. A three-dimensional model encompassing 'product value - sales cycle - inventory level' is presented to help sellers build a dynamic logistics system. The goal is to optimize costs, improve efficiency, and maximize profits by strategically choosing the right shipping method and managing inventory effectively.

02/02/2026 Logistics
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