Amazon Seller Guide Tips for Beginners to Avoid Pitfalls

Amazon Seller Guide Tips for Beginners to Avoid Pitfalls

This article provides a comprehensive operational learning guide for new Amazon sellers, covering key aspects such as Listing optimization, advertising, FBA fulfillment, product selection strategies, and off-Amazon promotion. It emphasizes the importance of foundational knowledge and advocates for a learning approach based on broad study, critical thinking, and hands-on practice. The guide aims to help sellers avoid common pitfalls and achieve successful store operation on Amazon by providing a solid starting point and actionable advice.

12/29/2025 Logistics Industry Insights
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Amazon Expands Seller Support with New Features Bonuses

Amazon Expands Seller Support with New Features Bonuses

Amazon is testing a product detail page optimization initiative, combined with a Brand Referral Bonus, to encourage sellers to improve their pages and drive external traffic. This aims to increase sales and reduce referral fees. By optimizing product listings and promoting them off-Amazon, sellers can potentially earn a bonus on sales generated through their attribution links. This program incentivizes sellers to actively promote their products and improve their overall marketing strategy, ultimately benefiting both the seller and Amazon.

12/30/2025 Logistics Industry Insights
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Ebay Sellers Adopt Advanced Strategies for Store Growth

Ebay Sellers Adopt Advanced Strategies for Store Growth

This article provides an in-depth analysis of eBay store promotion strategies and operational techniques. It covers key aspects such as new product promotion, auction models, advertising, promotional activities, and off-site traffic generation. The importance of compliant operation, quality service, and data analysis is emphasized. This serves as a comprehensive practical guide for eBay sellers, helping them improve store performance. It offers insights into optimizing listings, managing customer relationships, and leveraging eBay's platform to maximize sales and growth.

12/30/2025 Logistics Encyclopedia
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Amazon Introduces Video Ads to Boost Seller Engagement

Amazon Introduces Video Ads to Boost Seller Engagement

Amazon has upgraded its Display Ads video advertising feature, providing sellers with a new way to drive off-Amazon traffic and enhance brand exposure. By dynamically showcasing products, combined with precise targeting and bidding optimization strategies, it helps sellers increase sales and brand influence in a competitive market. This upgrade allows for more engaging product demonstrations and improved campaign performance, ultimately assisting sellers in standing out and achieving their advertising goals outside of the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Coupangs Offsite Ad Feature Sparks Seller Debate

Coupangs Offsite Ad Feature Sparks Seller Debate

Coupang has launched a new off-site advertising feature, providing sellers with a new channel to acquire traffic. This article analyzes the advantages and disadvantages of this feature from the seller's perspective, and provides applicable audiences and usage suggestions. It emphasizes that Listing optimization is the core to improving conversion rates, and points out that the Coupang advertising algorithm still has room for improvement. Ultimately, successful campaigns require a solid product listing and understanding of the platform's algorithm.

01/16/2026 Logistics Industry Insights
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Chinaeurope Shipping Giants Face Growing Trade Challenges

Chinaeurope Shipping Giants Face Growing Trade Challenges

This article provides an in-depth analysis of key players in the China-Europe sea freight market, including COSCO SHIPPING Lines, COSCO SHIPPING (Tianjin), and OOCL. It details various sea freight services such as FCL (Full Container Load), LCL (Less than Container Load), and Ro-Ro (Roll-on/Roll-off). The paper also explores the operational models of shipping companies, industry trends like digital transformation and sustainable development, and answers frequently asked questions regarding sea freight duration and costs.

01/26/2026 Logistics Industry Insights
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Guide to Safe Barium Chloride LCL Export Clearance

Guide to Safe Barium Chloride LCL Export Clearance

This article details the complete process of LCL (Less than Container Load) shipping for barium chloride export, covering key steps such as document preparation, booking, cargo warehousing, cut-off declaration, customs clearance, loading and shipping, and bill of lading confirmation. It emphasizes the precautions at each stage, aiming to help companies safely and efficiently complete barium chloride LCL export, avoiding unnecessary delays and losses. This guide provides practical information for businesses involved in the international trade of barium chloride.

08/21/2025 Logistics Encyclopedia
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Ningbo Port Guide VGM Customs and Risk Management

Ningbo Port Guide VGM Customs and Risk Management

This article delves into common issues and corresponding strategies in Ningbo port freight forwarding practices. It covers topics such as VGM cut-off, cash flow management, cargo transportation risks, consistency requirements of shipping documents, customs clearance deadlines, port surcharges, LCL consolidation and deconsolidation, and handling special circumstances. The aim is to provide a valuable reference for freight forwarding professionals operating in the Ningbo region. It offers practical insights into navigating the complexities of the industry and mitigating potential challenges.

08/23/2025 Logistics Encyclopedia
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Lablab Airport Links Remote Papua New Guinea As Key Aviation Hub

Lablab Airport Links Remote Papua New Guinea As Key Aviation Hub

Lae Nadzab Airport (LAB) is located in Morobe Province, Papua New Guinea, serving as a vital air transport hub. It facilitates local economic development and the movement of people. As a non-customs airport, it provides essential take-off and landing services, connecting remote regions. Information about the airport and logistics operations can be accessed through platforms like West Coast Cargo, allowing users to find relevant details. Its role is crucial for regional connectivity and supporting the local community.

09/29/2025 Airport Codes
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Guide to Maritime Export of Potassium Superoxide As Class 51 Hazard

Guide to Maritime Export of Potassium Superoxide As Class 51 Hazard

This article provides a detailed interpretation of the sea freight export process for potassium superoxide (UN2466, Class 5.1 dangerous goods). It covers key aspects such as booking preparation, cut-off declaration preparation, and customs clearance procedures. It also offers important considerations to help you easily handle dangerous goods sea freight and avoid delays in delivery and the risk of cargo detention at the port. This guide aims to streamline the process and ensure a smooth export experience.

09/26/2025 Logistics Encyclopedia
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