Amazons Second Prime Day Seller Strategies for Success

Amazons Second Prime Day Seller Strategies for Success

Amazon's fall Prime Day is approaching, and sellers need to prepare in advance. Key strategies include driving external traffic, optimizing advertising, enriching creative content, and emphasizing inventory management. Attention to detail is also crucial, focusing on promotion planning, logistics and delivery, customer service, and data analysis. By implementing these strategies, sellers can stand out in the fierce competition and achieve sales growth during the Prime Day event.

10/10/2025 Logistics Industry Insights
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Amazon Adapts Strategy Amid Supply Chain Labor Challenges

Amazon Adapts Strategy Amid Supply Chain Labor Challenges

Amazon faces supply chain challenges stemming from labor shortages, actively addressing the issues by adjusting inventory levels, increasing wages, and implementing automation. The company is committed to ensuring a positive customer experience by investing in technology and infrastructure to build a more resilient supply chain system, laying the foundation for future growth. Amazon's response strategies offer valuable insights for other businesses navigating similar challenges.

01/07/2026 Logistics Industry Insights
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Guide to Enhancing Supply Chain Visibility

Guide to Enhancing Supply Chain Visibility

This paper explores how companies can reduce costs, optimize inventory, and shorten lead times by improving supply chain visibility. It emphasizes the importance of comprehensive analysis and suggests that companies consider extending outdoor visibility indoors. The paper also highlights the critical role of selecting the right platform to achieve full visibility and encourages companies to partner with suppliers that can provide long-term support and innovation.

01/07/2026 Logistics Industry Insights
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Descartes Acquires Sellercloud for 11B to Boost Ecommerce Logistics

Descartes Acquires Sellercloud for 11B to Boost Ecommerce Logistics

Descartes acquired Sellercloud for $110 million, addressing gaps in its e-commerce logistics capabilities. This acquisition provides more comprehensive inventory and order management solutions, strengthening Descartes' competitive position in the market. Sellercloud's platform complements Descartes' existing offerings, enabling businesses to streamline their e-commerce operations from order placement to delivery. The integration will likely result in enhanced efficiency and improved customer experience for Descartes' clients.

01/15/2026 Logistics
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Global Firms Adopt Crossborder Logistics for Market Expansion

Global Firms Adopt Crossborder Logistics for Market Expansion

This paper systematically outlines the entire process of cross-border logistics, including order confirmation, preparation, transportation, customs clearance, distribution, and after-sales service. It aims to assist businesses and individuals in understanding and optimizing cross-border logistics, enhancing customer experience and operational efficiency, and promoting the successful development of international business.

07/29/2025 Logistics Encyclopedia
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Amazon Sellers Can Now Adjust Ad Spend Hourly Via Adtomic

Amazon Sellers Can Now Adjust Ad Spend Hourly Via Adtomic

Helium 10 Adtomic enhances Amazon advertising with dayparting optimization! Precisely control your ad spend during peak performance hours to improve ACOS and drive more traffic. This upgrade automates ad management, helping boost sales and maximize ROI by focusing budget on the most profitable times of day. Optimize your campaigns by scheduling ads to run when customers are most likely to convert, leading to significant improvements in advertising efficiency and overall sales performance. This feature empowers sellers to refine their strategies and achieve better results.

12/29/2025 Logistics Industry Insights
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Amazon Brand Metrics Drive Ecommerce Sales Growth

Amazon Brand Metrics Drive Ecommerce Sales Growth

This article delves into the application of Amazon Brand Metrics (Beta) for refined operations during peak seasons in cross-border e-commerce. By analyzing consumer behavior data across three stages – awareness, purchase intent, and purchase – sellers can develop more precise marketing strategies to improve conversion and repurchase rates. The article emphasizes the importance of leveraging Brand Metrics to optimize product detail pages, advertising campaigns, and brand stores, helping sellers stand out in a competitive market. Using these metrics effectively can lead to increased visibility and sales.

12/29/2025 Logistics Industry Insights
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Amazon Sellers Use ABA to Boost Black Friday Traffic

Amazon Sellers Use ABA to Boost Black Friday Traffic

This article delves into how Amazon sellers can leverage ABA reports to increase the number of keywords indexed, thereby gaining more organic traffic during peak seasons like Black Friday and Cyber Monday. It analyzes the five major factors influencing keyword indexing and introduces tools like JIA ERP that help sellers efficiently analyze ABA data and optimize listings, ultimately driving sales growth. Mastering ABA data analysis is crucial for seller success on the Amazon platform. This data-driven approach allows for better visibility and improved performance.

12/31/2025 Logistics Industry Insights
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Shopify Reports Black Friday Sales Surge for Online Stores

Shopify Reports Black Friday Sales Surge for Online Stores

Shopify's $3.36 billion in Black Friday sales reveals new opportunities for independent websites. The report highlights three key areas: capitalizing on the excitement of flash sales, cultivating the European and American markets, and focusing on popular product categories. It also emphasizes the importance of quality, reasonable pricing, and localized operations. Independent website sellers should follow trends and precisely position themselves to stand out in the market. By adapting to these strategies, sellers can maximize their potential for success during peak shopping seasons and beyond.

12/30/2025 Logistics Industry Insights
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Port of Los Angeles Faces Seven Major 247 Operational Challenges

Port of Los Angeles Faces Seven Major 247 Operational Challenges

The Port of Los Angeles aims to achieve 24/7 operations, facing numerous challenges including private sector engagement, optimizing the 'push system,' exploring interim solutions, maximizing existing resources, enabling off-peak operations, adjusting warehouse operations, securing human resources, and enhancing data sharing to build long-term resilience. Achieving this goal requires collaborative efforts from all stakeholders. The port needs to address bottlenecks throughout the supply chain and incentivize participation from various partners to ensure a smooth transition to round-the-clock operations and improve overall efficiency.

01/07/2026 Logistics Industry Insights
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