Amazon Sellers Adopt Strategic Tactics to Boost Sales

Amazon Sellers Adopt Strategic Tactics to Boost Sales

The key to successfully launching a new product on Amazon lies in mastering the pace. Quickly accumulate historical weight and sales through high-budget advertising, optimize listing details, and employ a strategy of using automatic campaigns to discover keywords, followed by targeted manual campaigns. Avoid common pitfalls such as blindly following trends and neglecting customer service. Adopting a long-term perspective is crucial for achieving success in the competitive Amazon marketplace.

12/31/2025 Logistics Industry Insights
Read More
Cashondelivery Ecommerce Expands for Global Sellers

Cashondelivery Ecommerce Expands for Global Sellers

This article provides an in-depth analysis of the COD (Cash on Delivery) independent e-commerce website model for cross-border e-commerce, specifically targeting novice sellers. It details the advantages and disadvantages of the COD model, website platform selection, advertising strategies, product selection techniques, logistics partner selection, and risk control measures. The aim is to help sellers quickly get started with the COD model and tap into overseas markets.

12/31/2025 Logistics Encyclopedia
Read More
Amazons Climate Pledge Program Helps Sellers Increase Sales

Amazons Climate Pledge Program Helps Sellers Increase Sales

The Amazon Climate Pledge Friendly program offers green traffic opportunities for sellers. Participation requires product certification, including third-party standards and Amazon's own standards. Green-badged products can improve search ranking, reduce advertising spend, and gain extra traffic support. Choosing the right certification standard is crucial, considering product characteristics and target market. The program covers various product categories, helping sellers achieve a win-win situation of commercial and social value.

12/30/2025 Logistics Industry Insights
Read More
IATA Introduces Marketing Course to Enhance Air Cargo Revenue

IATA Introduces Marketing Course to Enhance Air Cargo Revenue

This advanced IATA Air Freight Forwarding Marketing course helps you master marketing essentials, achieve differentiated competition through innovative services, and improve profitability. The curriculum covers trade models, pricing strategies, cost assessment, advertising techniques, marketing plans, target customer analysis, and innovative service concepts. It is suitable for sales, marketing, and management personnel, as well as individuals looking to enhance their marketing skills. Successful completion of the course leads to an IATA certificate of completion.

11/03/2025 Logistics Encyclopedia
Read More
Proper HS Code Classification for Product Manuals in International Trade

Proper HS Code Classification for Product Manuals in International Trade

This article discusses the classification of HS codes for product manuals in international trade. Product manuals can be imported and exported with machines or separately, leading to different classification methods. When imported and exported with products, they can be classified as 4901; when exported separately, they are classified as advertising printed materials under 4911.1010. Understanding these two scenarios is crucial for accurate reporting, and it is recommended to consult relevant professionals to ensure compliance.

07/28/2025 Customs Knowledge
Read More
Facebook Ecommerce Guide Aims to Boost Crossborder Sales

Facebook Ecommerce Guide Aims to Boost Crossborder Sales

Facebook empowers cross-border e-commerce with its vast user base, precise advertising, easy sharing, and convenient shopping experience. Companies should optimize their Facebook pages, implement differentiated operations, refine ad targeting, and actively engage with their audience. Leveraging Facebook's strengths can significantly enhance overseas marketing efforts and drive sales for cross-border businesses. Focusing on creating engaging content and building a strong community will maximize the platform's potential for global expansion and brand awareness.

01/04/2026 Logistics Industry Insights
Read More
Amazon Sellers Turn to Tiktok Ads for Sales Growth

Amazon Sellers Turn to Tiktok Ads for Sales Growth

Based on the practical experience of Amazon sellers, this article delves into how to use TikTok ads to drive traffic to Amazon stores. It analyzes the evolution of the TikTok ecosystem, compares two TikTok monetization models, emphasizes the importance of attribution tags, and shares the test results and strategies for ad placement. The conclusion points out that advertising is the most ideal way for ordinary people to drive traffic to Amazon through TikTok.

01/04/2026 Logistics Industry Insights
Read More
Amazon Sellers Adopt Seven Strategies for Product Differentiation

Amazon Sellers Adopt Seven Strategies for Product Differentiation

In the highly competitive Amazon marketplace, differentiated product selection is crucial for success. This article deeply analyzes Amazon product selection differentiation strategies from seven dimensions: market weaknesses, product pricing, product upgrades, image optimization, listing construction, advertising, and brand matrix. It aims to help you create unique bestsellers and gain a competitive edge in the market. By focusing on these areas, sellers can identify opportunities to stand out and attract customers in a crowded marketplace.

01/04/2026 Logistics Industry Insights
Read More
Amazon Sellers Startup Cost Guide for Ecommerce Ventures

Amazon Sellers Startup Cost Guide for Ecommerce Ventures

Want to start an Amazon cross-border e-commerce business but unsure about the required startup capital? This article breaks down the various costs associated with launching an Amazon store, including company registration, monthly store fees, product costs, initial shipping, FBA fees, and advertising expenses. It helps you clearly estimate the necessary startup funds and avoid blind investment, providing a clearer picture of the financial commitment needed to begin selling on Amazon.

01/04/2026 Logistics Encyclopedia
Read More
Amazon SEO Strategies to Increase Traffic Sales

Amazon SEO Strategies to Increase Traffic Sales

This article delves into the importance of keywords in Amazon operations and provides nine key strategies for keyword research, including front-end search suggestions, competitor listing analysis, reverse ASIN lookup, and advertising report analysis. It emphasizes the need for a precise, comprehensive, and categorized keyword library to help sellers improve listing quality and operational effectiveness. Building a strong keyword foundation is crucial for driving organic traffic and improving conversion rates on Amazon.

01/04/2026 Logistics Encyclopedia
Read More