Uganda Revenue Authority Adopts Datadriven Performance System

Uganda Revenue Authority Adopts Datadriven Performance System

The Uganda Revenue Authority (URA) sought WCO technical assistance to enhance its performance management system. The WCO assessed URA's current state and recommended improving performance indicator systems, enhancing data analysis capabilities, optimizing the application of performance evaluation results, and deepening the application of ASYCUDA/ASYPM systems. The report emphasizes that high-level support, full participation, and continuous improvement are key to success. The goal is to help URA improve operational efficiency and service levels. This includes refining KPIs and leveraging data for informed decision-making.

02/03/2026 Customs Knowledge
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PPC Keyword Matching Strategies Boost SEO Performance

PPC Keyword Matching Strategies Boost SEO Performance

This article provides an in-depth analysis of keyword match types in PPC advertising, exploring their characteristics and impact on ad performance. It also discusses the application of negative keywords. Furthermore, the importance of keyword strategy in SEO is explained, along with methods for leveraging tools and techniques to discover suitable keywords for both PPC and SEO. The aim is to help advertisers improve their overall digital marketing effectiveness by optimizing keyword selection and management for enhanced reach and conversion.

02/05/2026 Logistics Encyclopedia
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Tiktok and Facebook Ad Strategies Compared for Marketers

Tiktok and Facebook Ad Strategies Compared for Marketers

This article delves into the differences in advertising promotion goals between TikTok and Facebook. It compares promotion objectives under both auction and contract-based selling models, emphasizing the importance of selecting the right platform and goals based on business needs. The aim is to help advertisers develop more effective social media marketing strategies. Understanding these nuances allows for optimized campaign performance and better ROI by aligning platform capabilities with specific business objectives.

01/05/2026 Logistics Industry Insights
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Amazon Ads Dayparting Boosts ROI for Sellers

Amazon Ads Dayparting Boosts ROI for Sellers

This article delves into time-based bidding strategies for Amazon Advertising, aiming to help sellers optimize budget allocation, eliminate ineffective clicks, and enhance advertising efficiency. It elaborates on the rationale behind time-based bidding, strategy formulation, and advertising data optimization. Practical operational suggestions are provided to empower sellers to maximize advertising effectiveness. By understanding and implementing these strategies, sellers can improve their ad performance and achieve a higher return on investment within the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Dalian Port Group Accelerates Layout in the Far East Market, Achieves New Breakthrough in International Logistics Strategy

Dalian Port Group Accelerates Layout in the Far East Market, Achieves New Breakthrough in International Logistics Strategy

Dalian Port Group signed a strategic cooperation agreement with the Russian Far East Transport Group, focusing on the infrastructure renovation of Nakhodka Port and the establishment of a container transshipment station. This initiative will enhance the port's throughput capacity, promote economic cooperation between Dalian, Liaoning, and the Primorsky Krai, facilitate trade between the two countries, improve logistics efficiency, and expand the market in the Far East region.

11/10/2023 Logistics
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Canada Post Union Strike Deal to Avoid Holiday Disruptions

Canada Post Union Strike Deal to Avoid Holiday Disruptions

Canada Post and its union reached a tentative agreement, suspending the strike and alleviating concerns about holiday season parcel delays. However, facing intense market competition and its own operational challenges, Canada Post still needs profound reforms and innovations. These include optimizing efficiency, improving service, expanding business, strengthening technology investment, and improving labor relations. Only then can it reverse the decline and win the future.

01/08/2026 Logistics
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US Exit from Paris Pact Reshapes Climate Efforts Business Risks

US Exit from Paris Pact Reshapes Climate Efforts Business Risks

The US withdrawal from the Paris Agreement posed challenges to global climate governance, but also spurred other nations and businesses to intensify climate action. Companies should proactively embrace the green transition by setting emission reduction targets, investing in clean energy, optimizing supply chains, developing low-carbon products, engaging in policy dialogues, and enhancing information disclosure. These actions will help them gain a competitive edge in the future.

01/07/2026 Logistics Industry Insights
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WCO Aids Guyana in Modernizing Customs Procedures

WCO Aids Guyana in Modernizing Customs Procedures

The World Customs Organization (WCO) provides strategic support to the Guyana Revenue Authority (GRA) to facilitate customs modernization and compliance with the WTO's Trade Facilitation Agreement. This support involves assessing the GRA's current state, identifying challenges, and recommending improvements. The initiative aims to enhance the GRA's operational efficiency and contribute to Guyana's economic development. This demonstrates the WCO's active role in promoting global trade facilitation.

01/07/2026 Customs Knowledge
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UPS Strike Looms As Teamsters Talks Stall

UPS Strike Looms As Teamsters Talks Stall

Negotiations between UPS and the Teamsters union have stalled, with the union demanding a final offer from UPS by June 30th or face potentially the largest strike in US history. A strike would severely impact the US supply chain and could lead to price increases. Whether the two sides can reach an agreement before the deadline to avert a strike is being closely watched.

01/21/2026 Logistics Industry Insights
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Moldova Launches Wtobacked Mercator Program to Boost Trade

Moldova Launches Wtobacked Mercator Program to Boost Trade

With the support of the WCO, Moldova has launched the 'Mercator Programme' to implement the WTO Trade Facilitation Agreement. This initiative aims to enhance trade efficiency, reduce costs, and ultimately promote economic development. The Mercator Programme is expected to streamline customs procedures, improve transparency, and foster greater regional integration. By simplifying trade processes, Moldova seeks to attract foreign investment and boost its competitiveness in the global market.

01/26/2026 Customs Knowledge
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