personalized strategy News

Amazon Sellers Gain Profit Margins with 3step Pricing Guide

Amazon product pricing is an art. This article provides a practical pricing strategy: First, accurately calculate costs to understand your profit baseline. Second, identify your target customers and cater to their preferences. Third, analyze competitors to leverage your strengths and avoid weaknesses. Combined with pricing tips, this helps you create best-selling products and maximize profits. This approach focuses on cost analysis, customer understanding, and competitive intelligence to optimize pricing decisions for increased profitability on the Amazon platform.

01/04/2026 Logistics Encyclopedia

SHEIN Gains Ground As Fastfashion Rival to Amazon

SHEIN's rapid rise, driven by its efficient supply chain and cost-effective strategy, challenges the traditional e-commerce landscape. Through strategic transformation, SHEIN is evolving from a fast-fashion retailer into a comprehensive e-commerce platform, directly competing with Amazon. Whether SHEIN can maintain its success depends on its breakthroughs in improving product quality, strengthening sustainable development, and optimizing its logistics system. Its future hinges on addressing these key areas for continued growth and market dominance.

01/04/2026 Logistics Industry Insights

Amazon Sellers Guide to Optimizing FBA Shipping Plans

This article provides a detailed explanation of the shipment plan configuration process in the Amazon Seller Central. It offers a seven-step strategy to help you easily handle FBA shipments and optimize inventory management. Mastering the shipment plan configuration is crucial for successful Amazon sellers. Learn how to effectively set up your shipping plans to streamline your FBA operations and maintain optimal stock levels. This guide provides practical insights for efficient and profitable inventory management through FBA.

01/04/2026 Logistics Encyclopedia

Amazon Sellers Boost Sales with Keyword Mining Strategies

This article, based on the Seller Sprite tool, elaborates on how to perform Amazon product selection and build a differentiated competitive advantage through in-depth keyword research. It covers key aspects such as core keyword extraction, market trend analysis, differentiation strategy development, user research, and blue ocean market exploration. The aim is to help sellers find breakthroughs in a highly competitive market. The article provides a structured approach to identifying profitable niches and developing unique product offerings.

01/04/2026 Logistics Encyclopedia

Shopees Operational Models and Store Strategies in Southeast Asia

This article deeply analyzes the advantages and disadvantages of three Shopee operation models (boutique, mass-market, and store cluster), focusing on the feasibility and cost of the store cluster model to help you choose the most suitable approach for Southeast Asian e-commerce. Understanding the market, mastering the strategies, and emphasizing differentiation are key to the success of store clusters. The article provides insights into navigating the complexities of Shopee and optimizing your store strategy for maximum profitability.