USPTO Enhances Patent Search Tool for Ecommerce Sector

USPTO Enhances Patent Search Tool for Ecommerce Sector

The United States Patent and Trademark Office (USPTO) has launched a new version of its public patent search tool (PPUBS), replacing the old one. This article details the search process of PPUBS, including keyword search and the use of advanced search codes. It emphasizes the importance of PPUBS for cross-border e-commerce sellers to avoid infringement risks, suggesting that sellers master it as soon as possible. Understanding the new system is crucial for ensuring products do not violate existing patents and for staying competitive in the global marketplace.

Ebay Guide Helps New Sellers Increase Visibility Sales

Ebay Guide Helps New Sellers Increase Visibility Sales

This article delves into the significance of daily new listings on eBay, particularly for new stores, highlighting their role in boosting traffic, exposure, and market testing. It provides a comprehensive guide to the eBay product launch process, covering key aspects such as title optimization, image selection, attribute completion, description writing, and price and shipping settings. The aim is to help novice sellers efficiently and effectively list products, laying a solid foundation for success on the eBay platform. This guide helps navigate the complexities of cross-border e-commerce.

Xiangpiaopiao Adapts Strategy in Chinas Crowded Beverage Sector

Xiangpiaopiao Adapts Strategy in Chinas Crowded Beverage Sector

Facing fierce competition in the new-style tea drink market, Xiang Piao Piao adopts a "dual-wheel drive" strategy by solidifying its instant milk tea base and vigorously developing ready-to-drink products. Key strategies include brand upgrading, channel penetration, product innovation, and a parallel online-offline approach. Moving forward, Xiang Piao Piao will continue to diversify, exploring new areas such as light meals and meal replacements to maintain its market competitiveness. The company aims to adapt to evolving consumer preferences and expand its product portfolio beyond traditional offerings.

Vietnam Imposes Stricter Food Import Regulations

Vietnam Imposes Stricter Food Import Regulations

Vietnam has updated its food marketing regulations, requiring all food products sold in Vietnam to complete standard registration in advance. The previous practice of "sell first, register later" is no longer permitted. This new regulation has a broad impact, requiring companies to provide product standard declarations and qualified testing reports, and to be responsible for the authenticity of the materials. E-commerce platforms are also required to display registration information. The new regulation raises the market entry barrier, and companies need to prepare in advance to ensure compliance.

Highprofit Export Industries Key Strategies for Growth

Highprofit Export Industries Key Strategies for Growth

High-profit foreign trade relies not only on diligence but also on selecting industries focused on "customer profitability." This article analyzes high-yield foreign trade strategies, using the new energy industry as an example, explaining how to achieve profit growth through market insight and business model innovation. It emphasizes serving "external value purchasers" by providing solutions rather than just products, which is a breakthrough point for new energy foreign trade. Policy support, market demand, and technological innovation bring opportunities, while technical barriers, certification standards, and fierce competition pose challenges.

Amazon Expands European Export Program to 30 Emerging Markets

Amazon Expands European Export Program to 30 Emerging Markets

Amazon's European export program is upgraded, allowing sellers to directly sell existing products to over 30 emerging European markets without additional translation or listing transfer. This initiative aims to help sellers expand their market reach and seize the opportunities in emerging e-commerce markets, providing new growth avenues. Sellers can now easily tap into a wider customer base and boost sales by leveraging Amazon's existing infrastructure and streamlined processes for international expansion. This simplifies the process of entering new markets and reduces the barriers to entry for European e-commerce.

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Douyin Reports Gen Zdriven Beauty Trends in China

Douyin Reports Gen Zdriven Beauty Trends in China

This article delves into emerging personal care consumption trends on Douyin E-commerce, covering areas like hand, body, oral, mood, makeup, scalp, base makeup, neck, and facial cleansing. These trends reflect young consumers' pursuit of 'value for money' and their preference for personalized, efficacious, and emotionally appealing products. Douyin E-commerce, through initiatives like the 'New Brand Fan Appreciation Day,' helps new brands capitalize on platform opportunities and achieve rapid growth. The focus is on understanding how these emerging brands are leveraging Douyin's unique ecosystem to connect with consumers and build brand awareness.