Yuanfei Pet Expands into Private Label Pet Food Market

Yuanfei Pet Expands into Private Label Pet Food Market

Yuanfei Pets plans to launch its private label staple food brand by the end of December, marking its official entry into the core pet food market. Previously, Yuanfei Pets started with OEM business, continuously expanding the market through agency of international brands and development of its own brands. The launch of its own staple food brand is a significant step in its brand diversification strategy, which is expected to enhance market competitiveness and achieve a transformation from a 'behind-the-scenes hero' to an 'industry leader'.

Chinas Pet Economy Expands with Rising Exotic Pet Demand

Chinas Pet Economy Expands with Rising Exotic Pet Demand

The exotic pet economy is booming as young people move beyond traditional cats and dogs, seeking alternative pets. Online and offline transactions are thriving, with exotic pet cafes and indoor zoos emerging as new trends. However, raising exotic pets requires caution, with attention to animal welfare, hygiene, safety, and medical care. The healthy development of the exotic pet economy requires increased public acceptance, robust industry chains, and supportive laws and regulations.

Pet Rabbit Boom Sparks Growth in Niche Pet Market

Pet Rabbit Boom Sparks Growth in Niche Pet Market

The popularity of pet rabbits in the Year of the Rabbit has brought attention to the small and exotic pet market. Driven by the spiritual needs of young people, the market is expanding, but it also faces challenges. Strengthening regulation, medical security, and knowledge dissemination are crucial to promoting sustainable development. The rising demand highlights the importance of responsible pet ownership and ethical breeding practices within this growing segment of the pet industry.

Petsafe Introduces Smart Tech to Transform Pet Care Industry

Petsafe Introduces Smart Tech to Transform Pet Care Industry

PetSafe innovates smart pet supplies, enhancing brand image through integrated online and offline marketing. Product innovation, brand value, and precise communication are key to their success. They leverage smart hardware to improve pet well-being and owner convenience. Their marketing strategies focus on building a strong brand presence and connecting with pet owners through various channels. The combination of innovative products and effective marketing has allowed PetSafe to establish itself as a leader in the pet supplies industry.

Pet Industry Giants Target US Market for Overseas Growth

Pet Industry Giants Target US Market for Overseas Growth

The global pet market is booming, with significant potential in the US market. For pet supply businesses going overseas, it's crucial to focus on trends like smart and anthropomorphic products. Success in this competitive landscape requires creative marketing, localization, and diversification of sales channels. By implementing these strategies, businesses can capitalize on the lucrative 'pet economy' and achieve significant growth in the US market. Focusing on understanding local consumer preferences and adapting products accordingly is key to unlocking the full potential of this promising sector.

New HS Code Rules Affect Importers and Exporters of Key Food Products

New HS Code Rules Affect Importers and Exporters of Key Food Products

The Harmonized System Committee of the World Customs Organization has revised the correlation table of commodities under subheadings 1605.54 and 1605.59 in the 2012 and 2017 editions of the Harmonized System. Enterprises involved in the import and export of relevant aquatic invertebrate products should pay attention to and adjust their commodity code declarations to ensure trade compliance and avoid losses caused by incorrect coding.

Datadriven Personalization Transforms Pet Subscription Services

Datadriven Personalization Transforms Pet Subscription Services

Mollybox is a company specializing in cat subscription box services. Through data-driven personalization, it provides comprehensive pet boxes containing toys, food, grooming supplies, and more for cat owners. Its core competitiveness lies in high-quality products, continuous innovation, and excellent customer service. Mollybox develops both online and offline channels, building a new model for the pet economy. The company focuses on delivering a tailored experience for each cat, ensuring that the boxes are filled with items that cater to their individual needs and preferences.

Niche Pet Retailers Grow Via Offline Stores Emotional Bonds

Niche Pet Retailers Grow Via Offline Stores Emotional Bonds

The American Pet Products Association reports that small and exotic pet owners prefer specialized offline retailers, with emotional connections driving a surge in gift purchases. The report highlights trends like prioritizing health and wellness, preferred shopping information sources, and shifts in pet ownership structures. While China's small and exotic pet market is rapidly growing, it needs improved standards, talent development, and robust regulation to ensure healthy and sustainable growth. This will foster a more mature and reliable market for both consumers and businesses.

European Pet Owners Favor Reliability in Pet Tech Survey Shows

European Pet Owners Favor Reliability in Pet Tech Survey Shows

A survey of European pet owners reveals they prioritize simplicity and reliability in pet tech products over feature overload. Practical functionalities like GPS tracking and activity monitoring are preferred, with data transparency being crucial. Age differences also influence choices, with younger generations being more open and older individuals more cautious. The future of pet tech may focus on data analysis and personalized recommendations, catering to individual pet and owner needs while maintaining ease of use and building trust through clear data practices.

Taotians Pet Sales Surge in Double 11 Livestream Presales

Taotians Pet Sales Surge in Double 11 Livestream Presales

Taotian Pet achieved a successful initial Double 11 campaign, surpassing last year's first-day pre-sale amount within 90 minutes. Brands like Xianlang and Fuleijiate experienced rapid growth, with live-streaming e-commerce serving as a crucial driver. Pet food remained the primary consumption category, with new product launches proving highly effective. Tmall Global's international pet brands also performed strongly, collectively contributing to the booming pet economy. The success highlights the increasing demand and market potential within the pet industry during major shopping festivals.