Ozon Adopts Datadriven Strategies for 2026 Growth

Ozon Adopts Datadriven Strategies for 2026 Growth

This paper proposes three core principles for product selection on the Ozon platform in 2026: policy compliance, trend alignment, and multi-site applicability. It focuses on analyzing four potential product categories: healthy living, essential household goods, small appliances, and emotional consumption, providing specific niche recommendations and practical advice. The paper also warns against three common pitfalls in product selection: compliance certification, regional differences, and return risks. Finally, it offers differentiated product selection strategies for sellers at different stages, aiming to facilitate stable growth on the Ozon platform.

01/23/2026 Logistics Industry Insights
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Google Ads Boost Crossborder Ecommerce Growth

Google Ads Boost Crossborder Ecommerce Growth

This article provides an in-depth analysis of Google Ads' principles, value, and optimization strategies. It offers practical guidance for cross-border e-commerce sellers looking to leverage Google Ads to enhance brand visibility, precisely target customers, and achieve performance growth in the global market. By mastering these strategies, cross-border e-commerce sellers can stand out in a highly competitive landscape. The article details key elements for successful Google Ads campaigns tailored for international markets, empowering sellers to maximize ROI and drive conversions.

01/23/2026 Logistics Encyclopedia
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Aviation Industry Adopts IATA Safety Course to Reduce Risks

Aviation Industry Adopts IATA Safety Course to Reduce Risks

The IATA Safety Risk Management course is crucial for enhancing airline operational safety. It covers safety management principles, risk management processes, hazard identification and analysis, risk assessment, safety assurance, and performance monitoring. Through interactive exercises and role-playing, participants will master risk management tools and improve their risk management capabilities. This course is suitable for airline operations managers, safety managers, and others. Upon completion, participants will receive IATA certification. This program equips professionals with the knowledge and skills necessary to proactively manage safety risks within their organizations.

01/20/2026 Logistics Encyclopedia
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US Railroads Adapt to Policy Tech and Market Shifts

US Railroads Adapt to Policy Tech and Market Shifts

This paper provides an in-depth analysis of interviews with executives from the Association of American Railroads (AAR), examining the strategic priorities of the rail industry in terms of policy, technology, and market trends. It covers topics such as modernizing regulatory frameworks, infrastructure user-pay principles, market fluctuation analysis, the application of technological innovations, and competition with the trucking industry. The AAR is committed to leading the rail industry towards a safer, more efficient, and sustainable future through policy advocacy, technological innovation, and market analysis.

01/21/2026 Logistics Industry Insights
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New Customs Rules Affect Licensing Fees Royalties

New Customs Rules Affect Licensing Fees Royalties

The World Customs Organization (WCO) has released new Advisory Opinion 4.19 on customs valuation, addressing the complex valuation issues related to royalties and license fees under Article 8.1(c) of the Customs Valuation Agreement. This opinion clarifies the valuation principles for single royalties encompassing both patents and trademarks. It assists businesses in accurately calculating import costs, reducing valuation disputes, and promoting the healthy development of international trade. This guidance aims to provide clarity and consistency in the application of customs valuation rules related to intellectual property rights.

01/26/2026 Customs Knowledge
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Ecommerce Sellers Face Challenges in International Returns

Ecommerce Sellers Face Challenges in International Returns

This article provides a detailed explanation for cross-border e-commerce sellers regarding the responsibility for international express return shipping fees. It covers the principles of liability division, the party responsible for fees based on different return reasons, and practical advice for risk avoidance. The aim is to help sellers clarify responsibilities and avoid unnecessary losses. It delves into who pays when a package is returned, offering actionable steps to minimize financial impact and streamline the returns process within the complex landscape of international shipping.

01/29/2026 Logistics
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Fiber Optic and Silicon Photonics Breakthroughs Accelerate Tech Innovation

Fiber Optic and Silicon Photonics Breakthroughs Accelerate Tech Innovation

This paper focuses on the latest breakthroughs in cutting-edge technologies such as fiber optic sensing, fiber chips, and silicon photonics engines, deeply analyzing their technical principles, application prospects, and market impact. It also highlights areas like BeiDou monitoring, intelligent driving, and new materials, as well as supply chain dynamics such as optical fiber preform supply and glass fiber cloth shortages. The study demonstrates the profound impact of technological innovation on social development, providing insights into the advancements and challenges within these interconnected fields.

01/27/2026 Logistics Industry Insights
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New breakout Point Indicator Aims to Predict 2026 Financial Security

New breakout Point Indicator Aims to Predict 2026 Financial Security

This article introduces the "Explosion Point" sub-chart indicator, which helps investors identify potential investment opportunities and mitigate risks through volume-price relationships and moving average arrangements. The article elaborates on the indicator's principles and applications through case studies, logical analysis, and usage tips. It aims to provide investors with a more scientific and rational investment tool to safeguard family wealth. The indicator focuses on identifying moments of significant price action and provides signals based on predefined criteria related to volume, price, and moving averages.

01/27/2026 Logistics Industry Insights
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Amazon Sellers Adopt New Strategies to Boost Visibility

Amazon Sellers Adopt New Strategies to Boost Visibility

This article provides an in-depth analysis of Amazon advertising strategies, emphasizing the importance of a holistic perspective. It offers differentiated advertising recommendations tailored for both large and small sellers. The article highlights key factors such as user profiling, data-driven decision-making, and a long-term approach. The goal is to assist sellers in developing more effective advertising strategies, enhancing product competitiveness, and ultimately achieving success on the Amazon platform. By understanding these principles, sellers can optimize their campaigns and drive better results.

01/30/2026 Logistics Industry Insights
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Guide to Customs Compliance on Royalties and License Fees

Guide to Customs Compliance on Royalties and License Fees

The World Customs Organization has released new advisory opinions focusing on key customs valuation issues such as royalties, license fees, and trademark usage. The opinions clarify that royalty income tax should be included in customs valuation, emphasize that valuation of goods with own trademarks requires case-by-case analysis, and explain the principles for handling mixed royalties. Businesses should thoroughly understand the regulations, meticulously record transaction information, and consult with professionals to ensure customs valuation compliance. This helps avoid potential penalties and ensures accurate import/export declarations.

01/30/2026 Customs Knowledge
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