Amazon Seller Cuts Ad Costs 63 Boosts Orders 242

Amazon Seller Cuts Ad Costs 63 Boosts Orders 242

This article tells the success story of Amazon seller Chloe, who reduced ACOS by 63% and increased order volume by 242% within two weeks by setting clear KPIs, optimizing keyword strategies, and utilizing the Yishutong advertising intelligent optimization tool. It emphasizes the importance of clear goals, data-driven decision-making, and effective tool utilization in Amazon advertising optimization, providing valuable experience for other sellers. This case study highlights practical strategies for improving advertising performance and achieving significant results on the Amazon platform.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Urged to Fix Listing Titles for Higher Traffic

Amazon Sellers Urged to Fix Listing Titles for Higher Traffic

This article delves into common issues in Amazon Listing title optimization, such as the misuse of punctuation, singular/plural keyword selection, and difficulties in keyword choice, providing corresponding solutions. It emphasizes that title optimization should balance buyer readability and search engine algorithms. Selecting relevant, high-search-volume keywords and strategically placing them is crucial to improve product visibility and traffic. The article offers practical advice for optimizing titles to attract more potential customers and increase sales on the Amazon platform.

01/04/2026 Customs Knowledge
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Amazon Sellers Hit by Stricter Verification Under INFORM Act

Amazon Sellers Hit by Stricter Verification Under INFORM Act

Amazon has initiated a large-scale store verification process driven by the INFORM Consumers Act, which aims to enhance transparency in online marketplaces. This verification targets high-volume third-party sellers, requiring them to provide proof of identity, business address, bank account details, and other information. While challenging, this process can eliminate non-compliant sellers, purify the marketplace, and benefit compliant operators. Sellers should proactively prepare the necessary documents, conduct self-checks, and embrace compliance to navigate this new landscape successfully.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Boost Sunglasses Sales with Datadriven Keywords

Amazon Sellers Boost Sunglasses Sales with Datadriven Keywords

This article details Amazon sunglasses listing keyword research, selection, and placement strategies. It explores using tools to expand keyword sources, filtering by relevance and search volume, and optimizing title, description, and other layout elements. Continuous data monitoring is crucial for improving traffic and sales. The process involves identifying high-potential keywords, strategically incorporating them into the listing, and tracking performance to refine the keyword strategy over time. Effective keyword optimization is essential for increasing visibility and driving conversions on the Amazon platform.

01/04/2026 Logistics Encyclopedia
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Ebay Sellers Share Postpromotion Sales Strategies

Ebay Sellers Share Postpromotion Sales Strategies

This article delves into key strategies for maintaining stable order volume on eBay after major promotions. It provides comprehensive operational guidance, covering everything from auction-based traffic generation for new accounts to creating an exposure matrix with a large number of SKUs and refined operations. The article also addresses pricing strategies, listing timing, and analysis of reasons for zero sales. It emphasizes the importance of continuous optimization and data analysis to help sellers stand out from the competition and achieve sustainable store growth.

01/04/2026 Logistics Industry Insights
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Walmart Removes Inactive Sellers from Jdcom Platform

Walmart Removes Inactive Sellers from Jdcom Platform

Walmart's JD.com store is once again undergoing a large-scale cleanup of inactive shops, raising the entry threshold. The platform is shifting towards a targeted invitation system, placing higher demands on sellers' sales volume, product characteristics, and logistics fulfillment capabilities. This move aims to improve the platform's quality and provide consumers with a better shopping experience. The changes reflect a focus on attracting larger, more reliable sellers and ensuring a higher standard of products and service for Walmart's online customers.

01/07/2026 Logistics Industry Insights
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Ebay Sellers Face Visibility Issues Key Fixes Explained

Ebay Sellers Face Visibility Issues Key Fixes Explained

Not finding your eBay products after listing is a common problem. This article analyzes the reasons why products might be 'invisible' from a data-driven perspective, including title errors, policy violations, and keyword mismatches. It offers optimization strategies such as balancing listing volume, utilizing 'Sell Similar', conducting keyword research, optimizing images, and implementing reasonable pricing. If these are ineffective, relisting with modified information is suggested. The emphasis is on data-driven, continuous listing optimization to improve visibility and search ranking.

01/06/2026 Logistics Encyclopedia
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Guide to Selling on Ebay in Europe for Beginners

Guide to Selling on Ebay in Europe for Beginners

This article analyzes the eBay European market for new sellers, highlighting that it's not a single entity but comprises multiple independent sites. It examines the characteristics, advantages, and disadvantages of each site, including traffic, sales volume, and competition levels. The article provides product selection advice, emphasizing starting small and gradually expanding. It suggests leveraging translation tools to overcome language barriers and ultimately achieve success in the eBay European market. This approach allows new sellers to navigate the complexities and build a sustainable business.

01/06/2026 Logistics Encyclopedia
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Amazon Sellers Adopt Four Key Strategies for FBA Success

Amazon Sellers Adopt Four Key Strategies for FBA Success

This article delves into four core strategies for rapidly promoting new Amazon FBA products: meticulous data analysis, high-converting copywriting, early reviews, and precise advertising. By employing differentiated pricing, highlighting key product selling points, proactively securing reviews, and utilizing small-keyword-focused advertising campaigns, sellers can accurately drive traffic, efficiently convert customers, quickly establish a market presence, and achieve rapid sales growth for new products. This approach aims to help sellers break through the initial launch phase and achieve significant order volume.

01/05/2026 Logistics Industry Insights
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Daily Tips to Enhance Ecommerce on Alibabas Platform

Daily Tips to Enhance Ecommerce on Alibabas Platform

This article provides a detailed analysis of the daily tasks of Alibaba.com operators. It offers a comprehensive operational guide, covering everything from daily data monitoring and inquiry tracking to weekly data analysis and strategy adjustments, and finally, monthly reviews and long-term planning. The aim is to help operators clarify their thinking, operate efficiently, and ultimately achieve a double breakthrough in inquiry volume and order value. This guide provides practical insights for optimizing performance and achieving business goals on the Alibaba International Station.

01/05/2026 Logistics Encyclopedia
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