Influencer Marketing Faces Six Key Shifts in 2026

Influencer Marketing Faces Six Key Shifts in 2026

This article delves into six key influencer marketing trends for 2026, including the rise of TikTok, the power of micro-influencers, the enablement of AI, the value of authentic content, the implementation of long-term strategies, and the importance of cultural understanding. Brands should capitalize on these trends by focusing on influencer selection, content co-creation, and cultural sensitivity to succeed in the global competitive landscape.

Global Trade Boosted by Customs Modernization Logistics Partnerships

Global Trade Boosted by Customs Modernization Logistics Partnerships

The 15th International Congress of the Federation of International Trade and Logistics Operators of Colombia (FITAC) focused on the role of logistics and customs in global economic competitiveness. The conference highlighted the importance of customs-business partnerships and explored customs modernization priorities, including technological innovation, international cooperation, and capacity building. These efforts aim to build a new pattern of efficient, secure, and convenient global trade.