Businesses Urged to Migrate Facebook Pixel for Better Analytics

Businesses Urged to Migrate Facebook Pixel for Better Analytics

This article provides a detailed guide on replacing your Facebook Ads pixel, covering steps like creating a new pixel, copying the code, website integration, and post-migration considerations. It aims to help advertisers transition smoothly, ensuring continuous data tracking to improve ad performance and drive business growth. The guide emphasizes the importance of maintaining accurate data throughout the replacement process to avoid disruptions in campaign optimization and reporting. By following these steps, advertisers can minimize potential data loss and maximize the effectiveness of their Facebook advertising efforts.

12/29/2025 Logistics Encyclopedia
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Google Ads Strategy Key to Global Brand Growth

Google Ads Strategy Key to Global Brand Growth

This article provides an in-depth analysis of various Google Ads formats and offers a refined strategy for overseas branding, specifically focusing on premium brand websites. It emphasizes a phase-based approach, recommending different ad types for the pre-, mid-, and post-campaign stages. The strategy is complemented by optimization suggestions for both the product and website, aiming to help businesses achieve efficient Google Ads campaigns and successfully expand into overseas markets. This approach enables businesses to maximize ROI and achieve sustainable growth through strategic advertising.

12/31/2025 Logistics Industry Insights
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China Leads Crossborder Ecommerce As Amazon Aliexpress Ebay Dominate

China Leads Crossborder Ecommerce As Amazon Aliexpress Ebay Dominate

A recent International Post Corporation survey reveals that Amazon, AliExpress, and eBay hold 55% of the global cross-border online shopping market, with Amazon leading. China remains a primary source of goods, but supply chain issues are driving some consumers to domestic retailers. The cross-border e-commerce landscape is highly competitive, requiring sellers to stay informed about market trends and adjust their strategies accordingly. This shift highlights the importance of reliable supply chains and the growing appeal of local options for consumers facing international shipping challenges.

12/30/2025 Logistics Industry Insights
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Global Shipping Industry Boosts Resilience Against Weather Risks

Global Shipping Industry Boosts Resilience Against Weather Risks

Severe weather poses a significant challenge to international shipping, impacting vessel navigation, port operations, and cargo transportation. This paper analyzes the core impacts of severe weather on international maritime transport and proposes comprehensive response measures across three phases: pre-event prevention, mid-event response, and post-event recovery. The aim is to help businesses mitigate risks, enhance supply chain resilience, and ensure the stability of global trade. The proposed measures cover aspects such as route optimization, weather forecasting utilization, emergency response protocols, and insurance strategies.

01/15/2026 Logistics Encyclopedia
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Global Shipping Delays Challenge Crossborder Logistics

Global Shipping Delays Challenge Crossborder Logistics

This article comprehensively analyzes strategies for dealing with international shipping delays. It constructs a systematic risk management plan, covering the definition of responsible parties, pre-delay prevention, emergency handling during delays, and post-delay follow-up measures. This aims to help cross-border e-commerce sellers and foreign trade enterprises to proceed steadily in international trade and reduce potential losses. The analysis provides practical guidance for mitigating the impact of shipping delays on supply chains and ensuring business continuity in the face of unforeseen disruptions.

01/15/2026 Logistics Encyclopedia
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Guide to Managing Amendment Risks in Air Freight

Guide to Managing Amendment Risks in Air Freight

This article provides an in-depth analysis of amendment operations in international air freight, detailing how to mitigate risks across three stages: pre-prevention, in-process operation, and post-event closure. It emphasizes the importance of document verification, fee confirmation, and process compliance. The goal is to offer foreign trade practitioners a practical guide to ensure smooth customs clearance. By focusing on proactive measures, careful execution, and thorough follow-up, this guide aims to minimize errors and delays associated with air freight amendment requests.

01/15/2026 Logistics Encyclopedia
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Jordan Customs Adopts WCO Audit System to Boost Trade Compliance

Jordan Customs Adopts WCO Audit System to Boost Trade Compliance

The World Customs Organization (WCO) conducted a diagnostic assessment of Jordan Customs' Post Clearance Audit (PCA) system to help Jordan establish an efficient and compliant trade system aligned with international standards. The assessment covered areas such as risk management, information technology, and personnel training, and provided recommendations for improvement. This report will serve as a crucial reference for Jordan Customs in modernizing its PCA system and enhancing its international competitiveness. It aims to support Jordan in achieving trade facilitation goals through improved customs procedures and compliance.

01/07/2026 Customs Knowledge
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Global Air Freight Delays Challenge Crossborder Trade

Global Air Freight Delays Challenge Crossborder Trade

International air freight delays are a common risk in cross-border trade. This paper analyzes the causes of delays, provides response measures after delays occur, and proposes strategies to prevent delays. The aim is to help companies reduce losses, ensure transportation efficiency, and protect their rights. The core lies in the whole-process management of pre-event prevention, mid-event response, and post-event recourse. By implementing these strategies, businesses can mitigate the negative impacts of air freight delays and maintain a smooth supply chain.

01/15/2026 Logistics Encyclopedia
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Uzbekistan Boosts Customs Audits Via WCO Remote Support

Uzbekistan Boosts Customs Audits Via WCO Remote Support

The World Customs Organization (WCO) conducted a follow-up remote technical assistance mission to the State Customs Committee (SCC) of Uzbekistan. This aimed to enhance the country's post-clearance audit (PCA) capabilities, optimize audit processes, and develop specific customs audit procedures. Through practical exercises, case studies, and expert guidance, the mission sought to improve the audit skills and knowledge of customs officers, promoting trade facilitation and increased revenue collection. The focus was on strengthening PCA practices to ensure compliance and efficiency in customs operations.

01/19/2026 Customs Knowledge
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Postbrexit Supply Chains Adapt for Efficiency Resilience

Postbrexit Supply Chains Adapt for Efficiency Resilience

Post-Brexit, businesses face significant supply chain challenges. This paper proposes strategies to help companies efficiently navigate the new trade landscape and achieve sustained growth, including optimizing customs costs, accelerating cargo transport, strengthening risk management, and embracing digital transformation. Data-driven decision-making is crucial. Businesses should leverage data to optimize processes, predict risks, and gain a competitive edge in the market. The focus is on adapting to the evolving customs and trade regulations to minimize disruptions and maximize efficiency within the supply chain.

01/19/2026 Logistics Industry Insights
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