Amazon Sellers Turn to Offplatform Strategies for Growth

Amazon Sellers Turn to Offplatform Strategies for Growth

This article delves into the traffic challenges of launching new products on Amazon and proposes a cost-effective solution: leveraging off-Amazon traffic. It details the advantages, suitable scenarios, advertising models, timing considerations, and cost calculation methods for off-Amazon promotion. Emphasizing the importance of conversion rates, the article shares practical tips aimed at helping sellers efficiently create successful product listings and achieve bestseller status. The focus is on strategically driving external traffic to boost visibility and sales for new Amazon products.

12/30/2025 Logistics Industry Insights
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US Rail Freight Mixed Carloads Rise Container Volume Dips

US Rail Freight Mixed Carloads Rise Container Volume Dips

The latest data from the Association of American Railroads (AAR) shows that for the week ending December 6th, U.S. rail carload traffic increased by 1.7% year-over-year, while container traffic decreased by 5.4% year-over-year. Year-to-date figures indicate a 1.8% increase in both carload and container traffic. The data reflects the support of traditional industries for rail freight and the impact of the global economic situation on container transportation. Overall, U.S. rail freight still demonstrates growth potential.

02/04/2026 Logistics
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US Rail Freight Sees Modest Recovery in Late September

US Rail Freight Sees Modest Recovery in Late September

According to the Association of American Railroads, U.S. rail carload and intermodal traffic both experienced year-over-year growth in late September. Carload traffic increased by 0.9%, with notable gains in nonmetallic minerals, grain, and motor vehicles & parts, while coal, petroleum, and metals declined. Intermodal volume rose by 1.1%. Year-to-date figures show a 2.1% increase in total carload traffic and a 3.5% increase in total intermodal volume. The rail freight market faces both challenges and opportunities, requiring proactive adaptation.

01/29/2026 Logistics
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US Rail Freight Gains in Carloads Loses in Intermodal

US Rail Freight Gains in Carloads Loses in Intermodal

According to the Association of American Railroads, U.S. carload traffic increased by 0.6% for the week ending June 10, while intermodal traffic decreased by 11.2%. Overall, North American rail freight is experiencing a decline. A diversified approach is needed to address these shifts in the market.

02/11/2026 Logistics
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Live Oak Landing Strip Abbevilles Hidden Aviation Gem

Live Oak Landing Strip Abbevilles Hidden Aviation Gem

Live Oak Landing Strip is located in Abbeville, Louisiana, USA. This grass airstrip primarily serves small aircraft and operates in the GMT -5:00 timezone. It features a 5,000-foot long grass runway but currently does not provide real-time METAR and NOTAM information. While it is suitable for private flying, users should be cautious about weather conditions.

09/12/2025 Airport Codes
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Oakes Field Airport Charlestowns Hidden Aviation Gem

Oakes Field Airport Charlestowns Hidden Aviation Gem

Oakes Field Airport is a small airport located in Charlesville, Indiana, USA, known for its grass runway, which is suitable for private flying activities. The airport offers a unique flying experience, and although it lacks real-time weather and NOTAM information, its relaxed atmosphere and friendly community culture make it an ideal destination for aviation enthusiasts.

08/08/2025 Airport Codes
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New Cabo San Lucas Airport Enhances Access to Mexicos Coast

New Cabo San Lucas Airport Enhances Access to Mexicos Coast

Cabo San Lucas International Airport (MMSL) is a medium-sized airport in Mexico, offering direct flights to major airports in the United States. It features modern facilities and a secure asphalt runway, along with convenient private transportation services, ensuring a smooth travel experience for passengers. This airport serves as a gateway for exploring beach vacations in Mexico.

08/08/2025 Airport Codes
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Wisconsins C Jeidy Farms Airport Supports Agricultural Sector

Wisconsins C Jeidy Farms Airport Supports Agricultural Sector

C Jeidy Farms Airport (WI56) is a small airport located in Bloomington, Wisconsin, featuring a 2,000-foot grass runway that supports private flights and agricultural operations. The airport does not provide METAR weather data, and users must register to obtain NOTAM information. Despite its basic facilities, the airport plays a significant role in supporting the local agricultural economy.

08/08/2025 Airport Codes
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Bonded Warehouses: Key Hubs in Global Trade Under Customs Oversight

Bonded Warehouses: Key Hubs in Global Trade Under Customs Oversight

Bonded warehouses play a crucial role in international trade, classified into public, private, and self-use types, primarily storing goods that have not completed customs procedures. National regulations prohibit the storage of prohibited items in these warehouses, ensuring smooth trade operations and compliance with social responsibilities. Various types of warehouses cater to the diverse needs of businesses.

07/28/2025 Logistics Encyclopedia
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Oil Prices Fall Despite Unexpected US Crude Inventory Drop

Oil Prices Fall Despite Unexpected US Crude Inventory Drop

EIA data revealed a larger-than-expected draw in US crude oil inventories. However, gasoline and distillate inventories saw a much larger-than-expected increase. Coupled with discrepancies between EIA and private data, this raised concerns about demand, weighing on oil prices. Investors should comprehensively analyze all data points and market sentiment for rational decision-making.

01/28/2026 Exchange Rate Query
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