Ecommerce Brands Explore Growth Strategies Beyond Amazon

Ecommerce Brands Explore Growth Strategies Beyond Amazon

This article addresses the challenges faced by cross-border e-commerce practitioners in product selection, operational bottlenecks, and career development within Amazon and independent website operations. It proposes practical solutions, emphasizing the importance of breaking free from resource dependence, expanding diversified promotion channels, and continuous learning and growth. The aim is to help practitioners build core competitiveness and stand out in the fierce market competition. It provides insights on how to effectively navigate the complexities of cross-border e-commerce and achieve sustainable success.

12/30/2025 Logistics Industry Insights
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Shopify Reports Black Friday Sales Surge for Online Stores

Shopify Reports Black Friday Sales Surge for Online Stores

Shopify's $3.36 billion in Black Friday sales reveals new opportunities for independent websites. The report highlights three key areas: capitalizing on the excitement of flash sales, cultivating the European and American markets, and focusing on popular product categories. It also emphasizes the importance of quality, reasonable pricing, and localized operations. Independent website sellers should follow trends and precisely position themselves to stand out in the market. By adapting to these strategies, sellers can maximize their potential for success during peak shopping seasons and beyond.

12/30/2025 Logistics Industry Insights
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Crossborder Ecommerce Thrives with Multichannel Strategies

Crossborder Ecommerce Thrives with Multichannel Strategies

Multi-channel operation in cross-border e-commerce is crucial to break through the intensified competition, but it's not a one-size-fits-all solution. This article emphasizes the importance of selecting the right channels and optimizing business operations. It provides practical tips such as channel combination, product testing, and tiered pricing strategies to help sellers achieve profitability in the competitive cross-border e-commerce market. By focusing on strategic channel selection and efficient execution, sellers can navigate the challenges and achieve sustainable profit growth.

12/30/2025 Logistics Industry Insights
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New IATA Courses Aim to Improve Airport Ground Efficiency

New IATA Courses Aim to Improve Airport Ground Efficiency

The IATA Ground Operations Training program aims to improve airport ground operations efficiency, covering four key areas: management, marketing, operations, and safety. Tailored for airport professionals at all levels, the course offers various learning methods and provides industry-recognized IATA certification. It helps build a highly efficient and excellent ground operations team, significantly improving flight punctuality and overall airport performance. This comprehensive training ensures a well-trained workforce capable of optimizing ground handling processes and adhering to international standards.

01/08/2026 Logistics Encyclopedia
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Customs Inspection Guide for Hazardous Goods Shipping

Customs Inspection Guide for Hazardous Goods Shipping

This article delves into commodity inspection issues in the maritime export of dangerous goods, providing detailed answers and solutions to common questions such as whether a product requires commodity inspection, the inspection process, and reasons for customs inspection. Using specific cases, such as the maritime export of Class 2.1 dangerous goods silane, Class 5.2 dangerous goods, battery packs, and N,N-dimethylcyclohexylamine, it explains key operational points and precautions. The aim is to help companies avoid risks and complete the export process safely and efficiently, ensuring export compliance and smooth shipping operations.

08/22/2025 Customs Knowledge
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US Tariffs Hike Disrupts China Crossborder Ecommerce

US Tariffs Hike Disrupts China Crossborder Ecommerce

The US has initiated or increased tariffs on six categories of Chinese goods imported into the US, with rates generally high, reaching up to 1157.53% in some cases. Affected products include hardwood plywood, softwood plywood, brake drums, low-speed personal transportation vehicles, temporary steel fences, and slag pots. Cross-border e-commerce companies should adopt strategies such as diversifying market layouts, increasing product added value, and ensuring compliant operations to cope with trade risks. These measures are crucial for mitigating the impact of these new tariffs and maintaining competitiveness in the global market.

11/03/2025 Customs Knowledge
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Temu Adjusts Ad Strategy As Ecommerce Sellers Adapt

Temu Adjusts Ad Strategy As Ecommerce Sellers Adapt

Temu is adjusting its global strategic layout, shifting its traffic investment budget towards emerging markets like Europe, Asia, and the Middle East. Sellers should avoid direct competition in the US and European markets and instead focus on these new opportunities. Strategies include using the fully managed model for product testing and the semi-managed model for profit generation. Data-driven, refined operations are crucial. Sellers should also closely monitor platform policy changes and market trends to adapt their business strategies accordingly and achieve business growth in the new market environment.

01/05/2026 Logistics Industry Insights
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Amazon Sellers Favor Female Managers Study Finds

Amazon Sellers Favor Female Managers Study Finds

A survey reveals that 85% of small and medium-sized Amazon sellers prefer female operators due to their meticulousness, stability, and teamwork skills. However, men still hold advantages in data analysis and product selection. As more female entrepreneurs enter Amazon and Chinese sellers regain peak market share, the gender trend in operations roles is expected to balance, with ability becoming key. Chinese sellers need to expand diversified channels to promote brand globalization. This shift highlights the evolving dynamics of the Amazon marketplace and the increasing importance of skills over gender.

01/06/2026 Logistics Industry Insights
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RMB Volatility Spurs Risk Strategies for Crossborder Ecommerce

RMB Volatility Spurs Risk Strategies for Crossborder Ecommerce

This paper analyzes the impact of recent RMB exchange rate fluctuations on cross-border e-commerce. It explores how sellers should formulate reasonable foreign exchange settlement strategies to effectively cope with exchange rate risks. The importance of comprehensively considering capital needs, exchange rate trend judgment, and risk tolerance is emphasized. The paper proposes measures such as utilizing foreign exchange derivatives, adjusting product pricing strategies, diversifying operations, and strengthening financial management. The aim is to help cross-border sellers seize opportunities and achieve sustainable development amidst exchange rate volatility.

01/06/2026 Exchange Rate Query
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Madecom Collapses As DTC Home Furnishings Market Struggles

Madecom Collapses As DTC Home Furnishings Market Struggles

The bankruptcy and liquidation of star home furnishing e-commerce company Made.com, with its core assets sold cheaply and leaving behind huge debts, has sparked reflection on the DTC model. This article analyzes the rise and fall of Made.com, revealing the challenges it faced in profitability, traffic acquisition, and the external environment. It provides insights for cross-border e-commerce companies in terms of product, traffic, operations, and risk management. The case highlights the vulnerabilities of relying solely on direct-to-consumer sales in a competitive and volatile market.

01/06/2026 Logistics Industry Insights
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