Amazon Ads Introduces New Tools to Fight Invalid Traffic

Amazon Ads Introduces New Tools to Fight Invalid Traffic

Amazon introduces the "Total Traffic and Invalid Traffic Report" to help sellers accurately identify invalid traffic and optimize advertising strategies. The report provides detailed data metrics, revealing the sources of invalid traffic, protecting seller rights, and improving advertising ROI. It's a crucial tool for refined Amazon advertising operations, enabling sellers to make data-driven decisions and maximize the effectiveness of their campaigns by understanding and mitigating wasted ad spend due to fraudulent or non-genuine traffic.

01/06/2026 Logistics Industry Insights
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Coupang Enhances Seller Tools with Selfservice CGF Link Updates

Coupang Enhances Seller Tools with Selfservice CGF Link Updates

Coupang has launched a self-service modification feature in the CGF backend, streamlining the product information modification process and boosting seller operational efficiency. Sellers can now directly modify product details in the backend, eliminating the need for cumbersome form submissions. This article provides a detailed explanation of the new feature's specific operational steps, precautions, and significant implications, empowering sellers to operate efficiently and enhance their competitiveness. This update simplifies processes and saves valuable time for sellers on the Coupang platform.

01/06/2026 Logistics
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Shopify Sellers Gain New SEO Tools for Search Rankings

Shopify Sellers Gain New SEO Tools for Search Rankings

This article addresses the issue of being unable to edit the "Search engine listing" on Shopify product pages. It provides detailed steps to easily activate editing permissions and shares SEO optimization tips to create eye-catching search engine displays, ultimately boosting product visibility and conversion rates. Learn how to take control of your Shopify listings and improve your search engine performance with these practical strategies.

01/06/2026 Logistics Encyclopedia
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Best Short Link Tools for Independent Websites A Guide

Best Short Link Tools for Independent Websites A Guide

An in-depth analysis and selection guide for short link tools, comparing major domestic and international options (such as Bitly and Youla Cloud). This guide helps e-commerce website owners and marketing professionals efficiently choose the right tool for their needs. It explores the features, pricing, and use cases of various short link tools, enabling informed decision-making and improved marketing campaign performance. Ultimately, this guide aims to empower users to leverage short links effectively for enhanced brand visibility and data-driven insights.

01/06/2026 Logistics Encyclopedia
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Amazon Updates Seller Tools for Video Ads Inventory Management

Amazon Updates Seller Tools for Video Ads Inventory Management

Amazon updated its video ad features, allowing Sponsored Brand Video (SBV) ads to link directly to Brand Stores, facilitating brand promotion. Meanwhile, four European countries will implement an automatic removal policy for aged inventory. Sellers need to adjust their advertising strategies and check inventory settings promptly to avoid unnecessary losses and seize peak season opportunities. This includes optimizing SBV campaigns to leverage the direct-to-store functionality and proactively managing inventory levels to comply with the new European policy.

01/05/2026 Logistics
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Ebay Sellers Gain Edge With Auction Tools and Strategies

Ebay Sellers Gain Edge With Auction Tools and Strategies

This article provides an in-depth analysis of the eBay auction mechanism, comparing the advantages and disadvantages of different sales models. It focuses on the functionality and selection strategies of various auction assistance tools. Furthermore, it offers practical bidding techniques aimed at helping sellers improve their auction success rate and profitability, ultimately achieving greater success on the eBay platform. The comparison of different sales models helps sellers choose the most suitable approach for their products and target audience.

01/05/2026 Logistics Encyclopedia
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WCO Launches Digital Tools to Strengthen Global Customs Operations

WCO Launches Digital Tools to Strengthen Global Customs Operations

This paper focuses on the core online resources offered by the World Customs Organization (WCO) for capacity builders, including the WCO Trade Tools, WCO Bookshop, Customs Enforcement Network (CEN), and the WCO Online Learning platform. The aim is to help readers quickly understand and effectively utilize these tools to enhance their professional capabilities and promote compliance and efficiency in international trade. It provides a concise overview of these resources for improved customs capacity and trade facilitation.

01/26/2026 Customs Knowledge
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Norway Customs Adopts Digital Tools to Streamline Global Trade

Norway Customs Adopts Digital Tools to Streamline Global Trade

Norway's National Customs Day focused on the "Future of Customs," exploring opportunities and challenges presented by emerging technologies like digitalization, 3D printing, and e-commerce. Participants emphasized the need for customs to embrace change, strengthen international cooperation, and enhance intelligent capabilities to address the new global trade landscape. The discussions highlighted the importance of ensuring trade security and facilitation in this evolving environment. Adapting to these technological advancements is crucial for efficient and secure global trade operations.

01/26/2026 Customs Knowledge
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Asiapacific Air Cargo Adopts Digital Tools Amid Safety Challenges

Asiapacific Air Cargo Adopts Digital Tools Amid Safety Challenges

The Singapore Air Cargo Day event highlighted digital transformation and safety risk management in the air cargo industry. Singapore Airlines received CEIV Fresh certification, and SAAA@Singapore was recognized as a CBTA Center of Excellence. Industry experts emphasized that digitalization, safety, cold chain management, and sustainability are crucial for the future of air cargo. The event underscored the importance of embracing technology while mitigating potential security threats to ensure efficient and reliable air freight operations. Focus was also given to maintaining the integrity of temperature-sensitive goods.

01/20/2026 Logistics
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WCO Uses Digital Tools to Enhance Customs COVID19 Response

WCO Uses Digital Tools to Enhance Customs COVID19 Response

The World Customs Organization (WCO) has released the third edition of its COVID-19 Project Communication, exploring the role of digital customs in disaster relief. Sharing experiences from multiple countries, the communication aims to enhance member states' capacity to respond to emergencies. It highlights how digital solutions can streamline customs procedures, facilitate the rapid movement of essential goods, and improve coordination among stakeholders during crisis situations. The WCO emphasizes the importance of leveraging technology to build resilient and responsive customs administrations capable of effectively managing future disasters.

02/12/2026 Customs Knowledge
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