Amazon US Launches BQB for Healthier Home Products

Amazon US Launches BQB for Healthier Home Products

Amazon US BQB focuses on high-quality healthy home products, creating a new healthy living experience for consumers through carefully selected quality, rich categories, and reasonable prices. Sellers need to pay attention to product quality, user reviews, and effective promotion to jointly build a healthy home ecosystem. By focusing on these key areas, sellers can thrive within the BQB program and contribute to providing customers with the best possible healthy home solutions.

Ozon Launches Comment Pinning to Enhance Sales

Ozon Launches Comment Pinning to Enhance Sales

OZON has launched a pinned review feature, allowing sellers to highlight positive reviews to improve conversion rates. Positive reviews significantly boost click-through and add-to-cart rates. Sellers are advised to actively collect positive feedback and regularly update pinned reviews to maintain page appeal. Currently, this feature primarily supports the local model, with cross-border stores soon to be supported. Future optimizations are expected, aiming to enhance the experience for both sellers and buyers.

China Mandates Thirdparty Verification for 16 Product Categories Under CCC Overhaul

China Mandates Thirdparty Verification for 16 Product Categories Under CCC Overhaul

The State Administration for Market Regulation announced that 16 categories of CCC-certified products will transition from self-declaration to mandatory third-party certification. This aims to strengthen product quality supervision, raise market access standards, protect consumer rights, and promote healthy industry development. Businesses should closely monitor the official catalog, stay informed about the new regulations, and prepare for the certification process. This change emphasizes stricter quality control and independent verification for these product categories, ensuring greater consumer confidence and a more reliable market environment.

Amazon Sellers Adapt to Stricter Review Policies

Amazon Sellers Adapt to Stricter Review Policies

With tightening Amazon policies, the risk of violating rules to obtain reviews is increasing. This article analyzes common non-compliant methods and their associated risks, and proposes compliant review acquisition strategies, including caring emails, the 'Request a Review' feature, and compliant insert cards. It emphasizes that sellers should focus on improving product quality and operational capabilities to achieve sustainable growth on Amazon. Avoid black hat tactics and prioritize building a strong brand reputation through legitimate means.

Amazon Sellers Guide to Reviving Listings and Increasing Sales

Amazon Sellers Guide to Reviving Listings and Increasing Sales

This article delves into Amazon Listing Refresh techniques, explaining its principles, applicable scenarios, operation methods, and precautions. Listing Refresh aims to revitalize older listings, regaining the 'new product' traffic boost to address issues like slow sales and negative reviews. The article details the steps involved in a technical refresh and reminds sellers to operate cautiously to avoid violations. The goal is to improve visibility and sales performance by essentially resetting the listing's perceived age within Amazon's algorithm.

Amazon Expands Hiring Discounts Ahead of Peak Season

Amazon Expands Hiring Discounts Ahead of Peak Season

Amazon is gearing up for the peak season by announcing the hiring of 150,000 employees and increasing wages and benefits, demonstrating confidence in year-end sales growth. Simultaneously, the Vine program is launching limited-time discounts, providing sellers with opportunities to gain reviews. Sellers should rationally assess their situation, optimize product listings and promotion strategies, seize opportunities, and achieve sales goals. This period requires careful planning and execution to maximize potential gains during the busy holiday shopping season.

Execommerce Chair Tong Investigated for Embezzlement

Execommerce Chair Tong Investigated for Embezzlement

The investigation of Global Top E-commerce's former chairman, Xu Jiadong, for suspected embezzlement has shocked the industry. This article reviews Global Top E-commerce's journey from glory to hardship, analyzes the drawbacks of its extensive product listing model, and explores its transformation path. It also offers insights into the future development of the cross-border e-commerce industry. The Xu Jiadong incident adds uncertainty to Global Top E-commerce's future and serves as a warning for the industry to transform and upgrade.