North American Rail Freight Mixed As Intermodal Outperforms in July

North American Rail Freight Mixed As Intermodal Outperforms in July

The Association of American Railroads (AAR) reported mixed results for North American rail freight traffic for the week ending July 7. Overall freight volume saw a slight year-over-year decrease, but intermodal volume increased. Regional performance varied, with significant differences between the East and West. Automotive and petroleum product shipments showed notable growth. Businesses should optimize intermodal strategies, pay attention to regional variations and key industries, and strengthen risk management practices.

01/22/2026 Logistics
Read More
WCO Tool Boosts Global Customs Training Efficiency

WCO Tool Boosts Global Customs Training Efficiency

The World Customs Organization (WCO) successfully piloted a learning development assessment tool aimed at enhancing the effectiveness of capacity building for its members. Through implementation in Eswatini, the WCO gathered feedback and improved the assessment framework to more scientifically measure the value of training activities. This tool will be promoted and applied to support the development of customs worldwide, ensuring that training initiatives deliver tangible and measurable results in improving customs operations and efficiency.

Baidu SEM 2026 PPC and Package Strategies for Growth

Baidu SEM 2026 PPC and Package Strategies for Growth

This article delves into the differences between Baidu PPC (Pay-Per-Click) and Annual PPC Packages in 2026, analyzing their respective advantages, disadvantages, and suitable scenarios. It emphasizes that businesses should select the most appropriate promotion model based on their development stage, human resource allocation, and promotion goals to achieve optimal marketing results. Choosing the right approach is crucial for maximizing ROI and achieving long-term success in the competitive online landscape.

Temu Enters Canada Amid Crossborder Ecommerce Challenges

Temu Enters Canada Amid Crossborder Ecommerce Challenges

Pinduoduo's cross-border e-commerce platform, Temu, is rapidly expanding in the North American market, launching its Canadian site after its US success. Temu has achieved significant results in North America with its low-price strategy and unique marketing model. However, the profit pressure from low prices and intense market competition pose challenges for sellers. Whether Temu can establish a long-term foothold in the North American market remains to be seen.

B2B Firms Boost Growth with Combined SEO and SEM Strategies

B2B Firms Boost Growth with Combined SEO and SEM Strategies

This article presents a case study of a B2B company, detailing how it achieved significant traffic growth and improved performance through integrated SEO and SEM marketing strategies. It leverages platforms like Google Ads, Facebook, LinkedIn, and TikTok, combined with technical infrastructure and data analytics, to build an effective customer acquisition matrix. This practical example offers valuable insights for B2B companies undergoing digital transformation, demonstrating a successful approach to boosting lead generation and driving business results.

Warehouse Optimization Guide Boosts Efficiency and Upgrades

Warehouse Optimization Guide Boosts Efficiency and Upgrades

This paper delves into the critical elements of warehouse planning and optimization, encompassing warehouse type selection, geographical location layout, design optimization, operational process improvement, technology application, equipment configuration, and human resource management. It aims to assist companies in comprehensively evaluating and optimizing warehouse operations, enhancing efficiency, reducing costs, and ultimately achieving excellent logistics and warehousing management. The focus is on providing a holistic approach to improve all aspects of warehouse performance for better overall results.

01/21/2026 Warehousing
Read More
Affiliate Marketing Leaders Share Success Strategies

Affiliate Marketing Leaders Share Success Strategies

Eight affiliate marketing legends, including Brunson and Kern, share their secrets to success. Key strategies include utilizing funnel models, leveraging emotional marketing, diversifying income streams, and embracing content as king. These leaders emphasize the importance of building strong relationships with audiences, providing valuable content, and continuously adapting to the ever-changing digital landscape. Their insights offer a roadmap for aspiring affiliate marketers looking to achieve significant results and establish themselves as leaders in the industry.

Global Marketers Cut Facebook Ad Costs with Efficiency Strategies

Global Marketers Cut Facebook Ad Costs with Efficiency Strategies

High Facebook ad costs for overseas campaigns are a common challenge for businesses. This article delves into the reasons behind these elevated costs and provides optimization strategies to help businesses reduce expenses and improve efficiency. These strategies include new account optimization, creative optimization, landing page optimization, leveraging Facebook tools, and refined audience targeting. By implementing these techniques, businesses can effectively manage their Facebook ad spend and achieve better results in their international marketing efforts.

Believe Baby Diapers Boosts Growth Via Flexports Logistics

Believe Baby Diapers Boosts Growth Via Flexports Logistics

Believe Baby achieved a 233% annual sales growth by optimizing its supply chain with Flexport. Through efficient logistics management, the company not only met customer demands but also fulfilled its social responsibility. They were able to help more families and contribute to environmental protection. This demonstrates how strategic supply chain improvements can drive significant business results while positively impacting society and the planet. Believe Baby's success highlights the importance of aligning business goals with ethical and sustainable practices.

11/03/2025 Logistics
Read More
Social Media Boosts Trust in Global Trade

Social Media Boosts Trust in Global Trade

Foreign trade companies leverage social media platforms (LinkedIn, Facebook, etc.) to build trust, expand their customer base, and enhance their brand. Data-driven operations, video marketing, and instant messaging contribute to business growth. These platforms allow for direct engagement, personalized content, and the showcasing of expertise, fostering stronger relationships with potential clients and partners. Consistent posting and active participation are key to establishing a strong online presence and driving measurable results in foreign trade sales and brand awareness.