Amazon Sellers Guide to Trademark Naming Success

Amazon Sellers Guide to Trademark Naming Success

Building a brand on Amazon requires careful trademark naming. This article provides a practical process for researching trademark meanings, including using Google Translate, in-depth search engine exploration, and Alibaba domain name queries, helping sellers avoid potential cultural pitfalls and legal risks. It also emphasizes the importance of choosing professional service providers to increase the success rate of trademark registration and lay a solid foundation for brand development. This ensures a strong and legally sound brand presence on the Amazon platform.

12/31/2025 Customs Knowledge
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Amazon Sellers Gain Clarity on Acos Ad Profitability

Amazon Sellers Gain Clarity on Acos Ad Profitability

This article provides an in-depth analysis of the Amazon Advertising ACOS formula, revealing the underlying profit logic. By deconstructing the formula, it clarifies the impact of key factors such as average order value, conversion rate, and CPC on ACOS. The importance of optimizing listings and the product itself is emphasized, offering practical advertising optimization strategies for Amazon sellers. Understanding these elements allows sellers to effectively manage ad spend and improve profitability by focusing on both ad performance and product quality.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Grapple With IPI Limits Ahead of Peak Season

Amazon Sellers Grapple With IPI Limits Ahead of Peak Season

Amazon sellers should be aware of the risk of storage limits if their IPI score falls below 400, especially as peak season approaches. This article analyzes the importance and influencing factors of the IPI score and provides practical tips for improving it. These include reducing excess inventory, fixing stranded inventory, hiding restock recommendations for SKUs not being replenished, and optimizing low sell-through rate SKUs. Sellers should prioritize their IPI score and take effective measures to ensure peak season sales are not affected.

12/30/2025 Logistics Encyclopedia
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VAT Invoices Key to Reinstating Suspended Amazon Seller Accounts

VAT Invoices Key to Reinstating Suspended Amazon Seller Accounts

This article delves into the crucial role of VAT invoices in Amazon account appeals. It details the importance of invoices, issuance standards, and key considerations. The article emphasizes that regularly issuing genuine and valid VAT invoices is vital for increasing the success rate of appeals. It also provides practical operational guidelines for sellers, helping them successfully pass Amazon account verification. Understanding and properly managing VAT invoices can significantly improve a seller's chances of reinstating their account and maintaining good standing with Amazon.

12/30/2025 Customs Knowledge
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Amazon Auto Ads Boost Performance with Datadriven Keywords

Amazon Auto Ads Boost Performance with Datadriven Keywords

This paper delves into the refined management of Amazon automatic advertising keywords. Utilizing data-driven selection criteria, high-performing keywords are 'promoted' to manual campaigns, employing a combination of broad and exact match types. Furthermore, it proposes ROAS or conversion rate-based negative keyword strategies for underperforming terms. The aim is to assist sellers in optimizing their advertising structure, improving ad performance, and ultimately achieving sales growth. This approach emphasizes leveraging data insights to enhance both automatic and manual advertising strategies.

12/30/2025 Logistics Industry Insights
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DHL Canada Workers Ratify Contract Ending Strike After Antiscab Law Test

DHL Canada Workers Ratify Contract Ending Strike After Antiscab Law Test

Canadian DHL workers have ended their nearly three-week strike, ratifying a new four-year contract with a 72% approval rate. This agreement marks the first test of new anti-scab legislation. The collective bargaining agreement addresses key issues such as wages and benefits. The strike and subsequent agreement highlight the ongoing negotiations and power dynamics within the supply chain and the impact of labor relations on logistics operations. The ratification brings an end to the disruption caused by the labor dispute.

01/07/2026 Logistics
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Winit Boosts UK Warehouse Efficiency Fourfold with Smart Upgrade

Winit Boosts UK Warehouse Efficiency Fourfold with Smart Upgrade

Winit's UK warehouse has achieved remarkable results by implementing Hai Robotics' smart case-handling robotic system. This has led to a 3-4x increase in workflow efficiency, a 50% improvement in operator efficiency, a near-100% on-time delivery rate, and a 60% increase in storage density. This case demonstrates the immense potential of intelligent warehousing solutions in improving efficiency, reducing costs, and enhancing competitiveness within the logistics sector. It showcases how automation can revolutionize warehouse operations for optimal performance.

01/16/2026 Warehousing
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Four Key Tools for Effective Crossborder Marketing

Four Key Tools for Effective Crossborder Marketing

This article recommends four practical copywriting tools for cross-border businesses. These tools cover sensitive word processing, automatic title generation, article framework construction, and slogan generation. They aim to help cross-border e-commerce sellers improve the quality of their copywriting, accurately reach overseas users, and increase the success rate of advertising and content marketing efforts. By leveraging these tools, businesses can create compelling and culturally relevant content that resonates with their target audience and drives better results in their overseas marketing campaigns.

01/16/2026 Logistics Encyclopedia
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US Imports Hit Record High As Economy Gains Steam

US Imports Hit Record High As Economy Gains Steam

S&P Global Market Intelligence reports that US container imports rose 11% year-over-year in May, reaching 2.7 million TEUs, marking the ninth consecutive month of growth. The cumulative increase for the first five months is 13%, totaling 12.77 million TEUs. Imports of both consumer and industrial goods have seen significant growth. Experts suggest that while the import data is strong, the growth rate may slow down. Attention should be paid to inventory levels and the global economic situation.

01/15/2026 Logistics
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Freight Market Faces Capacity Crunch Amid Peak Season Pressures

Freight Market Faces Capacity Crunch Amid Peak Season Pressures

This report provides an in-depth analysis of key trends in the freight transportation and logistics market. It assesses peak season outlooks, capacity and rate fluctuations, the rise of nearshoring, and the impact of the Baltimore incident on supply chains. Offering forward-looking insights and strategic recommendations, this report empowers business decision-makers to navigate the competitive landscape and gain a competitive edge. The analysis helps companies understand the evolving dynamics and make informed decisions to optimize their supply chain strategies.

01/15/2026 Logistics Industry Insights
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