Douyin Prioritizes Completion Rate Fan Engagement in Algorithm Update

Douyin Prioritizes Completion Rate Fan Engagement in Algorithm Update

Douyin's algorithm is shifting from focusing on 5-second completion rate to overall completion rate, emphasizing content depth and user engagement. Creators need to enhance content value by using techniques like creating memes, referencing classic elements, and designing emotional arcs to improve completion rates. Simultaneously, achieving precise follower growth involves targeting specific demographics, optimizing account information, and building a high-value follower base for commercial conversion. This requires a shift towards creating engaging, in-depth content that resonates with the target audience and fosters long-term engagement.

Zibuyus North American Growth Faces High Return Rate Challenge

Zibuyus North American Growth Faces High Return Rate Challenge

Zibuyu, a leading cross-border e-commerce company in Zhejiang specializing in footwear and apparel, is preparing for its IPO. Despite being ranked first in GMV for footwear and apparel in the North American market, it faces the challenge of a high return rate. The return amount reached 140 million yuan in 2021 and surged to 340 million yuan in the first half of 2022. High return rates are a common issue in the fashion e-commerce industry. Zibuyu needs to effectively reduce its return rate and improve profitability to maintain its leading position in the competitive market.

Yellow Corp Bankruptcy Disrupts LTL Market Spurs Rate Volatility

Yellow Corp Bankruptcy Disrupts LTL Market Spurs Rate Volatility

The bankruptcy and market exit of U.S. LTL giant Yellow Corporation has sparked widespread concern about its impact. Analysis suggests that the current LTL market has sufficient capacity to absorb Yellow's freight volume, limiting price volatility. Proactive shippers and carriers with refined operations can facilitate a smooth market transition. In the future, regional players may expand, reshaping the market landscape. The overall impact is expected to be manageable given existing capacity and strategic adjustments by industry participants.

Trucking Market Slump Continues Amid Modest Rate Increases DAT

Trucking Market Slump Continues Amid Modest Rate Increases DAT

DAT reports that the US truckload freight market remained weak in October, with decreased freight volumes. Spot rates saw a slight increase but were still lower than the same period last year. Experts predict continued challenges in 2025, with an increased risk of broker bankruptcies. Industry participants are advised to closely monitor market dynamics, optimize operations, flexibly adjust strategies, and strengthen risk management practices.

US Trucking Industry Faces Overcapacity Rate Volatility in September

US Trucking Industry Faces Overcapacity Rate Volatility in September

The US freight market in September presented a complex scenario of declining volume and rising prices. Dry van and refrigerated freight volumes decreased, while flatbed volumes saw a slight increase. Spot rates edged up, while contract rates remained stable or slightly decreased. Experts attribute the rate increase not to demand, but to capacity imbalances, suggesting a potentially subdued peak season. Small carriers may benefit from rising backhaul rates, but long-term adaptation to market changes is crucial.

Amazon Raises FBA Fees for Canadian Sellers US Next

Amazon Raises FBA Fees for Canadian Sellers US Next

Significant FBA fee increases in Amazon Canada are raising concerns among US sellers about potential future cost hikes. This article analyzes the specifics of the Canadian FBA fee increases and the impact of rising NARF program costs. It offers strategies for US sellers to mitigate these challenges, including cost optimization, diversification of logistics channels, and refined inventory management. The aim is to help sellers navigate market changes and ensure sustainable business growth in the face of evolving FBA costs and operational complexities.

01/07/2026 Logistics
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US Imports Jump Amid Tariff Worries Labor Agreement

US Imports Jump Amid Tariff Worries Labor Agreement

Despite the US port labor agreement averting a potential strike, concerns about future tariff increases are driving a surge in US import volumes. Reports indicate that retailers are front-loading imports to mitigate potential tariff hikes, leading to a significant increase in import activity. Import volumes are expected to be further impacted by factors such as Lunar New Year factory shutdowns in the coming months. Retailers need to closely monitor policy changes and adapt their supply chain strategies accordingly to navigate these uncertainties.

01/21/2026 Logistics
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US Ports Report Import Surge As Tariff Fears Outweigh Labor Deal

US Ports Report Import Surge As Tariff Fears Outweigh Labor Deal

Despite the U.S. port labor agreement averting a potential shutdown, concerns about future tariff increases continue to drive a surge in U.S. imports. Retailers are stockpiling inventory to mitigate potential tariff hikes and supply chain disruptions, leading to a significant increase in import volumes. The report forecasts fluctuating import volumes in the coming months, influenced by factors like the Lunar New Year. The long-term impact remains to be seen as businesses adjust to the evolving trade landscape and potential tariff changes.

01/21/2026 Logistics
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US Import Boom Driven by Tariff Worries Retail Stockpiling

US Import Boom Driven by Tariff Worries Retail Stockpiling

The National Retail Federation reports that potential tariff hikes by the Trump administration are driving a surge in US imports, despite a port labor agreement. Retailers are stockpiling goods to avoid higher costs, leading to increased import volumes. The report forecasts that import volumes in the coming months will be influenced by various factors, including Lunar New Year factory shutdowns. Retailers are trying to mitigate potential cost increases before the new tariffs take effect, impacting supply chains and import patterns.

01/22/2026 Logistics
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