Amazon Sellers Face Ranking Drops Four Causes and Fixes

Amazon Sellers Face Ranking Drops Four Causes and Fixes

This article delves into four potential reasons for a sudden drop in Amazon keyword rankings: high advertising ACOS, improper keyword placement and frequency in Listing copy, the strong emergence of competitors, and malicious competition. For each scenario, the article provides corresponding solutions aimed at helping sellers identify problems promptly, optimize Listings, and maintain a leading position in the fierce market competition. It emphasizes proactive monitoring and strategic adjustments to counteract negative impacts on ranking and sales performance.

01/06/2026 Logistics Industry Insights
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Amazon Ads 8 Key Fixes to Boost PPC Performance

Amazon Ads 8 Key Fixes to Boost PPC Performance

Amazon sellers often suffer from high advertising costs eroding their profits. This article provides 8 key self-check elements to improve ad performance and ensure every penny counts. These include optimizing your listing, leveraging automatic campaigns, adjusting keyword matching, negating irrelevant traffic, selecting long-tail keywords, launching video ads, tracking advertising data, and avoiding frequent tinkering. By focusing on these areas, sellers can significantly improve their ROI and reduce wasted ad spend on Amazon.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Urged to Optimize Search Terms for Traffic

Amazon Sellers Urged to Optimize Search Terms for Traffic

This article provides an in-depth analysis of Amazon's Search Term rules and considerations, emphasizing the importance of precise traffic generation. It details core rules such as length limitations, synonym strategies, and keyword variations, while also warning against the risks of non-compliant practices. The aim is to help sellers create effective Search Terms to improve Listing visibility and sales performance on Amazon. This includes optimizing the listing for better search results and increased conversion rates.

01/04/2026 Logistics Encyclopedia
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8 Practical Tips to Improve Freight Forwarding Sales Efficiency

8 Practical Tips to Improve Freight Forwarding Sales Efficiency

This article outlines 8 practical tips to enhance cargo solicitation efficiency in the freight forwarding industry. These include sincerity and enthusiasm, competitive pricing, consistent client care, strong customs relationships, document handling skills, collaboration with shipping companies, support for manufacturers without import/export rights, and partnerships with insurance companies. Implementing these strategies will help freight forwarders build strong client relationships, improve service competitiveness, and achieve sustainable business growth.

07/21/2025 Logistics
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HS Code 49 Export Duty Rates Clarified for Printed Goods

HS Code 49 Export Duty Rates Clarified for Printed Goods

This article delves into the HS code series 49, detailing the classification and export tax rates of various printed materials, including books, newspapers, children's picture books, and sheet music. It aims to help readers understand the important coding in global trade, thereby enhancing corporate competitiveness and market responsiveness.

08/05/2025 HS Code Query
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