Amazon Ads 8 Key Fixes to Boost PPC Performance

Amazon Ads 8 Key Fixes to Boost PPC Performance

Amazon sellers often suffer from high advertising costs eroding their profits. This article provides 8 key self-check elements to improve ad performance and ensure every penny counts. These include optimizing your listing, leveraging automatic campaigns, adjusting keyword matching, negating irrelevant traffic, selecting long-tail keywords, launching video ads, tracking advertising data, and avoiding frequent tinkering. By focusing on these areas, sellers can significantly improve their ROI and reduce wasted ad spend on Amazon.

01/06/2026 Logistics Industry Insights
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Fourstep Guide to Ecommerce Success in Southeast Asia

Fourstep Guide to Ecommerce Success in Southeast Asia

This article details four key steps for launching a cross-border e-commerce independent website business in Southeast Asia: precise product positioning and regional selection, choosing the right website building system, truly localizing operations, and effective promotion methods. It aims to help entrepreneurs avoid common pitfalls and successfully tap into the Southeast Asian market. The guide provides practical advice and insights to navigate the complexities of the region and build a thriving online business.

01/06/2026 Logistics Industry Insights
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Namibia Launches Trade Facilitation Program for Authorized Operators

Namibia Launches Trade Facilitation Program for Authorized Operators

The World Customs Organization (WCO) supported Namibia in completing a capacity assessment for its Authorized Economic Operator (AEO) program. The aim is to assist Namibia in launching an AEO pilot project and its full implementation by 2018 through work plans in key areas such as risk management, post-clearance audit, legal reform, and IT upgrades. Ultimately, this initiative seeks to promote trade facilitation and economic development within the Southern African Customs Union (SACU) region.

01/26/2026 Customs Knowledge
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Retailers Logistics Firms Compete for Holiday Workers

Retailers Logistics Firms Compete for Holiday Workers

As the holiday season approaches, the logistics and retail industries face labor shortages. Giants like UPS and Amazon are launching large-scale recruitment drives, increasing wages and benefits to attract talent. Companies need to optimize their staffing structure, plan ahead, and focus on employee experience to win the 'talent grab', ensure smooth supply chains, and improve the consumer shopping experience. Early planning and competitive compensation are crucial for success in this competitive hiring landscape.

01/20/2026 Logistics
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White House Supply Chain Initiative Expands Boosts Freight Efficiency

White House Supply Chain Initiative Expands Boosts Freight Efficiency

The White House FLOW initiative has seen a significant increase in participants, launching data sharing programs aimed at improving supply chain transparency and efficiency. While challenges remain, the initiative holds promising potential for optimizing freight logistics and overall supply chain performance. This collaborative effort seeks to address bottlenecks and enhance resilience by facilitating better information flow among stakeholders. The increased adoption suggests growing recognition of the value of data-driven approaches to supply chain management.

02/03/2026 Logistics
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Amazon Sellers Struggle With Product Volatility Profitability

Amazon Sellers Struggle With Product Volatility Profitability

This article shares practical strategies such as new product testing, creator ads, and minimalist ads through three real-world Amazon store incubation case studies. It also explores how to optimize store operations through data analysis and pricing strategies, helping sellers achieve sales growth and profitability breakthroughs. The case studies provide actionable insights into launching and scaling successful Amazon businesses by focusing on efficient advertising spend and data-driven decision-making to improve overall store performance.

02/02/2026 Logistics Industry Insights
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Chinaindonesia Shipping Routes Cut Costs Boost Trade Efficiency

Chinaindonesia Shipping Routes Cut Costs Boost Trade Efficiency

Significant upgrades are transforming China-Indonesia sea freight routes. By launching more direct routes, upgrading port facilities, and optimizing vessel types, transportation efficiency is dramatically improved and logistics costs reduced. Key recommendations include express lines from Shanghai/Ningbo/Qingdao to Jakarta, as well as dedicated lines from Tianjin to Manado and Dalian to Surabaya. These advancements empower businesses to seize opportunities in the Indonesian market with faster and more cost-effective shipping solutions.

02/02/2026 Logistics
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WCO Enhances Kyrgyzstans Customs for Trade Efficiency

WCO Enhances Kyrgyzstans Customs for Trade Efficiency

The WCO, in collaboration with the OSCE, is assisting the Kyrgyz Republic Customs in launching a new round of Time Release Study (TRS). This initiative aims to optimize customs clearance procedures, reduce trade costs, and promote economic development within the country. By analyzing the time taken for goods to be released, the study will identify bottlenecks and areas for improvement in the customs process, ultimately leading to enhanced trade facilitation and increased efficiency.

02/03/2026 Customs Knowledge
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Guide to IATA Accreditation for Luxembourg Freight Forwarders

Guide to IATA Accreditation for Luxembourg Freight Forwarders

This article provides a detailed interpretation of the IATA accreditation requirements for freight forwarders in Luxembourg. It covers accreditation types, core requirements, application details, and suggestions for enhancing competitiveness. The aim is to help readers efficiently prepare for and successfully obtain the accreditation, thereby launching their air cargo business. The article offers guidance on navigating the process and understanding the specific criteria needed to achieve IATA certification in Luxembourg's freight forwarding sector.

02/03/2026 Logistics Encyclopedia
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Outpost Raises Funding to Expand Truck Terminals to 1B

Outpost Raises Funding to Expand Truck Terminals to 1B

Outpost receives significant funding from GreenPoint, expanding its terminal network to $1 billion. This investment accelerates the development of logistics center terminals across the US, broadening the company's service offerings. Outpost is also launching an access control automation platform, aiming to create a smarter, more efficient, and sustainable trucking ecosystem. The funding will be used to enhance infrastructure and technology, ultimately improving the overall experience for truck drivers and streamlining logistics operations.

02/04/2026 Logistics
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