Amazon Launches New Ad Tools for Holiday Shopping Season

Amazon Launches New Ad Tools for Holiday Shopping Season

Amazon introduces three new advertising features to boost peak season sales: a quick-look plugin for instant performance statistics, budget rules for intelligent control, and a brand store traffic generation feature for a dedicated traffic entry point. Sellers can leverage these tools to pinpoint issues, optimize targeting strategies, enhance brand image, and improve user engagement, ultimately driving sales growth. These updates allow for more efficient campaign management and better ROI during the crucial holiday shopping period.

Amazon Introduces Video Ads to Boost Seller Engagement

Amazon Introduces Video Ads to Boost Seller Engagement

Amazon has upgraded its Display Ads video advertising feature, providing sellers with a new way to drive off-Amazon traffic and enhance brand exposure. By dynamically showcasing products, combined with precise targeting and bidding optimization strategies, it helps sellers increase sales and brand influence in a competitive market. This upgrade allows for more engaging product demonstrations and improved campaign performance, ultimately assisting sellers in standing out and achieving their advertising goals outside of the Amazon marketplace.

Ebay Seller Fees A Guide for New Sellers

Ebay Seller Fees A Guide for New Sellers

This article provides a detailed analysis of the essential fees involved in setting up an eBay store (listing fees, final value fees, PayPal fees) and optional fees (store subscription, feature upgrades, advertising costs). It aims to help new sellers clearly understand the cost structure and avoid unnecessary expenses. By effectively controlling costs, sellers can achieve profitability in a highly competitive market. The guide offers insights into managing expenses to maximize profit margins in the eBay marketplace.

Microsofts Bing Enhances AI with Multimodal Search

Microsofts Bing Enhances AI with Multimodal Search

Microsoft's New Bing receives a major upgrade, introducing the "Actions" feature, enhancing multimodal search, optimizing the chat experience, and removing the waitlist. This upgrade aims to create a smarter and more convenient AI assistant, challenging Google's leading position in the AI field and providing users with a higher quality AI interaction experience. The update focuses on making Bing a more versatile and user-friendly tool, capable of handling more complex tasks and providing richer, more informative responses.

Shopify Expands shop Promise to Improve Delivery Speeds

Shopify Expands shop Promise to Improve Delivery Speeds

Shopify is expanding its 'Delivery Promise' feature to merchants in the US, aiming to boost conversion rates. This move is part of its broader logistics strategy, focused on optimizing supply chains and providing reliable delivery dates to customers. By offering transparent and accurate delivery estimates, Shopify aims to increase buyer confidence and reduce cart abandonment, ultimately driving more sales for its merchants. The 'Delivery Promise' initiative reflects Shopify's commitment to providing a seamless and trustworthy e-commerce experience.

01/16/2026 Logistics
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Amazon Launches Preset Ad Campaigns for New Products

Amazon Launches Preset Ad Campaigns for New Products

Amazon introduces "Preset Sponsored Products campaigns" to help new product launches. This feature leverages big data analytics to provide recommendations on budget, bidding, and keywords, lowering the barrier to entry for advertising and improving precision and efficiency. Sellers can review estimated performance and adjust settings based on actual results, enabling intelligent and optimized promotion. This allows for a data-driven approach to advertising, simplifying the process and potentially increasing ROI for new product listings on Amazon.

01/16/2026 Logistics
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Talent Elves Streamlines Tiktok Influencer Selection for Ecommerce

Talent Elves Streamlines Tiktok Influencer Selection for Ecommerce

Say goodbye to blind selection! The "Collaboration Analysis" feature of the Influencer Genie plugin is a free and intelligent tool for filtering TikTok influencers. It helps you quickly understand the true value of influencers, significantly improving the efficiency and accuracy of influencer selection. This ensures that every investment you make is worthwhile. It provides insights into influencer performance, audience demographics, and engagement metrics, allowing you to make data-driven decisions when choosing the right partners for your TikTok campaigns.

Amazon Sellers Use Rufus AI to Boost Sales

Amazon Sellers Use Rufus AI to Boost Sales

Amazon Rufus is reshaping e-commerce. Sellers need to understand its identification logic, optimize listings and advertising strategies, capture scene-related keywords, leverage the Prompts feature, and address historical pricing issues. Proactively adapting to Amazon's transition from 'search e-commerce' to 'intent e-commerce' is crucial. By doing so, sellers can seize opportunities in the Rufus era and tap into free traffic. Mastering Rufus will be key to success and gaining a competitive edge in the evolving Amazon marketplace.

Klaviyo Contacts Now Transferable to Smartpush in Two Steps

Klaviyo Contacts Now Transferable to Smartpush in Two Steps

SmartPush introduces a dedicated migration feature for Klaviyo, enabling seamless and lossless transfer of contacts, properties, segments, and lists in just two steps. This ensures data integrity and uninterrupted marketing campaigns. Beyond its cost-effectiveness and ease of use, SmartPush offers flexible automation capabilities, empowering businesses to unlock the value of their data and achieve growth. The simplified migration process and robust automation features make SmartPush a powerful tool for businesses looking to optimize their marketing efforts on Klaviyo.

Guide Tracking Packages Without a Tracking Number

Guide Tracking Packages Without a Tracking Number

This article details how to track express delivery information using a phone number when you don't have a tracking number. It covers various methods, including order inquiries on e-commerce platforms, using Cainiao Guoguo, accessing official courier company channels, using Alipay's express tracking feature, and contacting customer service. The article also provides important considerations to help you easily track your package's logistics status. This allows you to monitor your deliveries even without the standard tracking code.